A Second Opinion On Your
© 2007 Warren Mackenzie.
For Your Own Success
Recognize The Real Obstacles To Your Financial Security
Don't Think Higher Future Income Makes Up For A Late Start
What You Don't Know About Financial Advisors Will Harm You
Mastering The Market Basics
Know Your Target Rate Of
Measure And Manage Your Risks
Controlling Your Investment
Planning Your Investment
Sticking To Your
Paying Less To The Taxman
Paying Less In Management Fees
Bet On The Tortoise, Not
Avoiding Common Pitfalls
Following The Path
To Financial Happiness
For Your Own Success
Why should you take responsibility for your own success? Because you
will reach financial independence only if you realize that you are in
control and that financial security depends on your commitment to the
When it comes to personal finances, we frequently act as if things are
beyond our control. In cases where we do not save enough to build
financial independence, we may blame our employer for a low salary, the
government for taking too much in tax, or the economy for high inflation
and interest rates. We may consider it unfair that rent and daycare are
so expensive, such that we don’t have enough to pay for all our
lifestyle expenses, let alone have money left over to save.
Similarly, when we experience bad investing results, we blame the
markets, the economy, management fees, or income tax. We fault our
financial advisor for not picking stocks that always increase in value.
We blame our accountant for not helping us avoid more income tax, and
our financial planner not giving us a financial plan that keeps us on
The point is, however, that these are problems that should be expected.
All of them can be overcome or avoided when we take responsibility for
our financial security.
As Albert Ellis, a renowned psychotherapist, puts it: “Your financial
health is a function of the attitudes you have learned and taught
yourself about money over the years.” We have created our financial
situation and we have the power to change it. Just as improving our
health requires personal commitment, improving our finances requires
that we make financial security one of our priorities.
You must first take responsibility for setting your financial goals.
You, or you and your spouse, should sit down and decide what you really
want out of life. You almost certainly will not be able to get
everything you want. But you are likely to get more of what you want if
you agree on what you are aiming for and are willing to work toward it.
If you don’t have the knowledge to do this yourself, work with a
financial planner to create a financial plan that shows what you must do
to achieve your most important goals. When you know the amount you must
save, you can adjust your spending to reach that target. Then you can
budget for the things you want most: a nice home, education for your
children, early retirement, or helping others by leaving a valuable
If you already have a financial advisor, you should still go through
this exercise with him or her. It is amazing how few advisors actually
know their clients’ financial history or goals. This is where you can
start to work more effectively with your advisor.
Take the time to choose your priorities before spending on things of
lesser importance. To get the things that are really important to you,
you may have to make some difficult choices. These choices might mean
moving to a smaller home, getting by with one car, reducing vacation
costs, cutting up your credit cards, buying nothing until you have the
cash available, and avoiding expensive restaurants. If you say: “But
this is impossible – I don’t want to give up any of these things,” then
your only alternative is to stay in debt, work until you die, and never
experience the freedom of money in the bank and a feeling of financial
You can’t have it both ways. It is impossible to spend more than you
earn and still create financial security. Delaying decisions too long
will mean even tougher choices in the future. After you have committed
yourself to a regular savings program, the next step is to monitor
results and ask questions when your investments are not performing as
expected. Obtain a basic understanding of how the stock market works.
Finish reading this book to get a better grasp of how you can avoid the
mistakes that most investors make.
Almost anyone, regardless of investment expertise, present income, and
financial circumstances, can become financially secure by following the
simple steps listed below. You don’t need to be an expert on financial
matters to gain financial security. What’s needed is the recognition
that you are the master of your own destiny.
Do not assume that hiring an advisor frees you from making decisions,
setting goals, and monitoring the results. Be involved in the process.
Your input is essential. Just as you cannot turn your health and fitness
responsibility over to a personal fitness trainer, so you cannot turn
all of your financial decisions over to your financial advisor. A
fitness trainer can show you the exercise, but you still have to do it.
It’s the same with your finances. Unless your pension plan is generous
enough to provide for all your needs and wants in retirement, you will
need to save regularly, have a plan that shows the required rate of
return, and follow the plan. You must ask questions, make decisions, and
monitor the results.
At a minimum, you must do the following:
• Itemize major financial goals.
• Prioritize goals.
• Get a financial plan that shows how much you need to save to achieve
• Ask your financial advisor for something called an Investment Policy
Statement (IPS). An IPS is an agreement between you and your advisor
that explains how things are expected to work. (See pages 21–25 for an
in-depth description of this agreement.)
• Stick to a simple, but sensible, investment strategy.
• Commit to saving each month the amount your plan calls for.
• Spend the time necessary to monitor your investment portfolio.
If the recommendation to live within your present income seems like
tough medicine, consider the benefits. Once you turn things around and
have a positive cash flow, you can enjoy more material things and spend
more on other pursuits than you would be able to if you stay in debt.
Bottom line: Take charge. Don’t think of yourself as a victim of
circumstances. A change in behaviour will bring a change in results. The
process is easier than you think and will bring more pleasure than you
can now imagine.
Recognize The Real Obstacles To Your Financial Security
”The investor’s chief problem – and even his worst enemy – is likely to
be himself.” – Benjamin Graham, Wall Street legend and proponent of
You will never be financially secure until you understand that the real
problems holding you back are probably your own attitudes and
The obstacles that keep us from enjoying financial security are usually
not low salaries, too much income tax, stock market crashes, or our own
less than perfect financial advisors. They are more likely to stem from
wrong attitudes and wrong thinking. Some of the obstacles may include:
• Not taking responsibility for our own financial success.
• Not making financial security one of our main goals.
• Not knowing what rate of return is needed to achieve our goals.
• Not having a financial plan that shows what we must do to achieve our
• Getting all our financial advice from salespeople.
• Thinking that finances are too complicated to understand.
• Not having, and sticking to, an investment strategy.
• Focusing on investment products rather than the investment process.
Financial security comes to those who want it more than the pleasure
they may receive from spur-of-the moment, feel-good purchases. It comes
to those who can visualize its benefits and are willing to spend and
live within the level of their current income. It comes to those who
spend less than they earn and save the difference. Financial security
rarely comes to those who try to become wealthy through speculation. You
don’t have to be lucky or brilliant or earn a high income to become
financially secure. You just need to save regularly and avoid the most
common investment mistakes.
Financial security and financial independence are not the same thing.
Financial security is being on the path that will lead to financial
independence. Financial security is a state of mind that gives you a
confidence that pays psychological as well as financial dividends. You
can have financial security by avoiding simple mistakes and committing
to saving 10% of what you earn. Financial independence is having enough
income from your pension or your capital to pay your living expenses
with no more need to work for a living. Obviously, the more income
necessary to support your lifestyle, the more capital you will need and
the longer it will take to reach independence.
You will achieve financial independence when you take responsibility for
your finances and manage your money wisely. If you stick to a sensible
plan, financial independence in your old age is virtually certain. To
make it happen, however, you must take charge. If you are not on the
road to this independence and you are close to retirement, then more
drastic measures will be needed. The specific steps required will become
clear when you prepare a comprehensive financial plan.
Bottom line: You can overcome financial difficulties and accumulate
enough capital to retire in comfort. The key is to have specific goals
and a keen desire to achieve them. When you have goals and they are
sufficiently important that you put money aside to achieve them, then
the magic of compounding interest will do the rest.
What you can do now: Start taking control of your own financial security
by getting a financial plan that shows what you need to do to become
financially independent. When you have a financial plan, you must also
want the goals badly enough to continue following the plan. You have to
know your goals, take charge, and take action.
Don't Think Higher Future Income Makes Up For A Late Start
If you think that eventually you will make up for a late start by saving
more when your income is higher, you are fooling yourself. It will not
be any easier to save in the future when you have a higher income. You
can only save when you spend less than you earn. In the absence of a
commitment to save, higher incomes may only mean higher spending.
Many examples show us that the surest way to become financially
independent is to start saving at an early age. Ten years of compound
interest is a surer route to riches than a plan to invest later in
investments that will produce an exceptionally high rate of return.
Typically, the young say that they don’t earn enough to start saving.
They think that the amount they save is not enough to invest. Thus, many
young people tend to forget about accumulating any savings.
Compare the progress of someone who starts to save at 20 with the person
who starts at 35. After the late starter begins to save, he or she will
have to save about four times as much each year to get to the same
Yet, most young people will tell you how difficult it is to save because
it costs so much to maintain their lifestyle. Those just beginning
family life with children find it especially difficult. Yet it isn’t all
about the scarcity of money. Many young couples live at a standard just
above the limit of what they can afford.
An example is the couple who make a combined income of $80,000 and spend
about $81,000 during the year. Chances are that, if their combined
income were to rise to $100,000, they would spend $102,000, or if the
income were to go up to $120,000, their spending would increase to
$125,000. As soon as this couple’s income goes up, their standard of
living goes up. They move to a nicer apartment, buy a better car, and
take more expensive vacations.
For this couple, saving is something they plan to do in the future, when
their income is higher. They are forgetting one important fact. The key
to higher savings is not a higher income, it is the decision to spend
less than you earn. Savings can be generated only when there is a
commitment to save. Individuals who truly feel the need to save can do
so even with very low incomes. Saving is easy if it is sufficiently
important to you to make the commitment to live within your means.
Young people who do save will find that they actually have much more to
spend in future years. They can spend more at that time for two reasons:
(1) they will not have to spend a large portion of their income on
interest on debt, and (2) the interest earned on their savings will be
available to spend.
It is possible for almost everyone to live happily on much less. This
should be especially encouraging to those who think they need all of
their income to live and they just can’t save. Sometimes people have to
lose a job or take a lower-paying job before they really learn this
I once took a 50% cut in my income after leaving a secure position as a
manager with a major accounting firm to take up a new position as a
commission salesman. While at the accounting firm, I would never have
believed it possible to cut back so drastically. But we did, and now
look back on those belt-tightening years as some of the most enjoyable
years of our marriage.
Many excellent books point the way to a lifestyle of good saving habits.
By reading just a few of them, you should have as much fun saving money
and watching your capital grow as you now are having fun spending money.
To inspire you on the way to savings, here are three good sources: The
Richest Man in Babylon by George S. Clason, Your Money or Your Life by
Joe Dominguez and Vicki Robin, and The Automatic Investor by David Bach,
a state-of-the-art savings guide.
Bottom line: Many people
think that higher incomes will make it easier to save more in the
future. However, they will find that there will never be surplus money
because expenses, if unchecked, will always grow faster than incomes.
What you can do now: Decide what changes you have to make to your
lifestyle so that you can save 10% of what you earn.
You Don't Know About Financial Advisors Will Harm You
“There was a time when clients trusted professionals automatically . . .
Sound character and reputation were assumed, and business was conducted
with confidence . . . Although that world may be gone, the need for
trust has not disappeared.” – David H. Maister, Charles H. Green, Robert
M. Galford, The Trusted Advisor
You are unlikely to achieve financial peace of mind if your financial
advisor does not understand or agree with your goals and is unwilling to
consider or discuss your investment concerns.
Investors looking to choose or change a financial advisor usually decide
to go with the first prospective advisor they interview. After the first
meeting, they are sold on the financial advisor’s abilities,
personality, and knowledge. There should be no surprise here; financial
advisors have to be effective salespeople or they would soon go out of
business. Naturally they are going to be skillful in addressing your
concerns and making you feel comfortable about opening an investment
account with them.
To give yourself a fighting chance of finding a financial advisor who
will match your needs, you should interview at least three candidates.
Look at each advisor’s educational background. Is the prospective
advisor qualified at only the minimum level, entitling him to sell only
mutual funds? Does she have a financial-planning designation, or a more
advanced financial certification such as Certified Financial Planner
(CFP), Canadian Investment Management (CIM), Certified Financial Analyst
(CFA), Chartered Life Underwriter (CLU), or Certified Investment
Management Analyst (CIMA)? All things being equal, the more degrees and
educational certificates, the better.
Examine the advisor’s level of experience. Ideally, you want an advisor
with at least 10 years of experience. It takes about that much time for
advisors to learn from the mistakes they will make early in their
careers. Only experience can train an advisor to keep a cool head in the
midst of market turmoil, to resist the sales pressure during the weekly
visits from mutual fund and hedge fund wholesalers, and to understand
how highly touted packaged deals can backfire. Don’t choose an advisor
who’s going to learn the ropes with your money. (I can say for certain
that the advice I give my clients today is better than the advice I was
able to give when I was new to the industry.)
Avoid choosing a financial advisor who is too successful to find time
for you. This might mean a person who only handles accounts much larger
than yours or one who already has over 500 clients.
Find out what size of accounts the advisor specializes in and how many
clients she has. Keep away from someone who is so new she is desperate
to start generating enough income to keep her job. Financial advisors
sometimes are exposed to temptations to earn commissions in ways that
may not be in the client’s best interest. The desire to earn commissions
may result in recommendations that benefit the advisor more than the
Education and experience are more important than the advisor’s
personality. You are not selecting an advisor to find a new friend.
Rather, you want one who will manage your funds to earn the rate of
return you need while taking no more risk than necessary.
Here are some key questions to ask your prospective advisor:
• What is your educational background? What relevant professional
degrees do you have?
• How many years have you been in the industry, in what positions, and
with what firms? (Ask to see a résumé.)
• What is your investment philosophy and how do you put investment
• Do you prepare a financial plan to determine the rate of return needed
in order to achieve your client’s goals, or do you always go for the
highest return possible?
• How do you manage and control risk?
• Do you use Investment Policy Statements and, if so, may I see one? (It
should contain much of the information as shown on pages 21–25 below.)
• How many clients do you have?
• What is the size of your average client’s portfolio?
• What fees do you charge?
Bottom line: Your choice of an advisor is a momentous decision. Spend
enough time on the selection process to be confident that you have the
What you can do now: Arm yourself with the questions summarized above
and begin the interviewing process. With these questions answered, you
are going to have the knowledge necessary to find the right advisor.
When Should You Consider Changing Advisors
Not every financial advisor is as experienced, honest, and competent as
we would wish. If you have the wrong advisor, you may have to work a lot
longer before you can retire – or you will have much less to spend in
It is never wise to rush to change financial advisors. When you think a
change is needed, the first step should be to explain your concerns to
your current advisor. The source of conflict could be a
misunderstanding. Making a fresh start with a new financial plan and a
new Investment Policy Statement (see pages 21–25) could get you back on
track with less cost and pain than switching advisors.
On the other hand, incompetent advisors count on your wanting to avoid
the pain, aggravation, and expense of changing advisors. If changing was
easy, they might lose many clients. Yet, at times, the match is just not
right. In such a case, the prudent thing to do is to make the change.
Here are examples of what should prompt you to do so:
• Evidence of dishonesty.
• Evidence that recommendations are not in your best interests. An
example might be frequent trading recommendations.
• When the advisor keeps on recommending individual stocks even though
his recommendations have under performed the benchmark index for the
past three years. (In this case you would be better off using something
called an exchange traded fund (ETF), as explained in Chapter 9, pages
• When the financial advisor does not agree to some form of an
Investment Policy Statement providing a clear benchmark against which
his performance can be measured. (See pages 21–25.)
• When actual performance is outside the range of expected results and
the advisor does not have a satisfactory explanation of what went wrong.
• Evidence that the advisor is learning the ropes by handling your
This is a serious decision. Not changing advisors could mean working for
a few years longer than you planned. The wrong strategy could wipe out –
in a single year – 20% or more of the value of your portfolio. Depending
on your age, it may be difficult to recover from a loss of this
magnitude. In making a decision to stay with a financial advisor, you
must be mindful of the possible negative consequences. After one loss,
you could lose even more if things continue to go wrong. In a bad
portfolio and in a bear market, the losses can continue year after year.
The financial advisor may lose a client, but you may lose your financial
Bottom line: Some situations are intolerable. That’s when you should
make a change. If you don’t, you may have to work longer before you can
Understand your advisor’s investment strategy
Most investors do not have a strategy that they follow consistently in
both up markets and down markets. Yet the most important element in
ensuring investing success is having the discipline to stick with the
chosen investment strategy.
Does your financial advisor have a well-reasoned investment philosophy
that is suited to your needs? You should not assume that every financial
advisor follows an investment strategy that makes sense for your
Every advisor has an investment strategy of some kind. In the worst
case, it might involve “churning” the client’s account to make the
highest possible fees. Other bad strategies include: switching
investments to what is hot at the moment; buying based on
recommendations made on TV stock market shows; buying all of the
brokerage firm’s current choices, or all the new issues; or buying on
hunches and the belief that the advisor can beat the market.
The point is to understand the strategy and stick with it through
different market and economic cycles. Many strategies will work well.
The key to success in almost every case is to stay with the strategy
through the bad times as well as the good.
Alarms should go off in your head if your financial advisor is unable to
explain his investment strategy in terms that you can understand. The
bells are telling you that it may be time to switch to a new advisor.
An advisor who has a strategy has thought things through and knows why
certain investments are purchased at certain times. He has a plan that
looks forward and anticipates changes. Beware of the advisor who is
prone to go with his emotions. Buying and selling securities based on
emotion is a sure way to lose capital.
Bottom line: Your financial advisor should have a well-thought-out
investment strategy that can be explained in terms a lay person can
What you can do now: Get an explanation of your financial advisor’s
investment strategy and an opinion on why it is the best strategy for
you. Make sure you find out how the proposed plan will be useful in
minimizing risk for the expected return. Make sure you understand how
the strategy is expected to work in good markets and bad.
Identify your advisor’s area of expertise
You and your financial advisor must be on the same page in terms of
strategy and investment philosophy.
Different financial advisors will recommend very different approaches,
reflecting different outlooks on the markets and different levels of
experience and expertise.
For instance, if they are bond specialists, they likely believe that a
diversified portfolio of bonds is the best investment. Another group of
advisors, who have had success in picking mid-sized Canadian resource
companies, will likely suggest investing in such companies. Other
advisors believe they can do better for you than the market average by
investing in a few large capitalization growth companies. Still others
develop an expertise in selecting mutual funds, hedge funds, income
trusts, and structured investment products.
If your financial advisor is one of these specialists but you believe
the best approach is to own a widely diversified portfolio consisting of
stocks, exchange traded funds, bonds, hedge funds, and income trusts,
the two of you are likely to be in constant conflict.
An advisor’s recommendations will tend to reflect different levels of
professional education and experience. A highly trained advisor with
experience of both bull and bear markets is more likely to offer you
well-informed advice, which is especially valuable in hard times. Some
financial advisors are generalists and see the big picture but choose to
leave the details to associates. Others know the details and history of
different stocks but offer no assessment of the overall stock market and
economy. Many experienced advisors accept only clients who agree with
their recommended strategies.
Advisors starting out in the business need clients and will tend to take
on every new prospect. In effect, they are trying to be all things to
all people. I made this mistake in my early years. On occasion, I
accepted clients who wanted a service that I wasn’t comfortable
providing. They thought that my role was to beat the market by actively
trading Canadian stocks. I saw this as an impractical objective. I
believed that the advisor’s role was to help achieve the client’s
objectives by designing a portfolio that could be expected to earn the
necessary return with the least possible amount of risk. If these
clients had asked more questions at the outset, and if I had followed my
instincts, much of the misunderstanding could have been avoided.
Before making a decision to select an advisor, you should know her
strengths, weaknesses, expertise, and beliefs about investing. You
should ask the basic questions regarding:
• Areas of expertise.
• Relevant investment experience.
• Investment philosophy and strategy.
• Method used to determine the asset mix and strategy that is right for
• How often the advisor recommends changes in the account.
• What makes the financial advisor believe she is better than the
Bottom line: You can avoid problems by staying away from advisors who,
because of their limited investment experience, want to slot you into an
investment portfolio that does not fit your style of investing. The
value of a client-centred Investment Policy Statement, as described in
the following section, is that the strategy is in writing and can be
referred to as necessary.
What you can do now: Ask your financial advisor to: (1) explain the
investment strategy that he recommends; (2) review the main risks
involved with the strategy; and (3) explain why he thinks this is the
best strategy for you.
Get an Investment Policy Statement
A client-centred Investment Policy Statement (IPS) is one of the best
ways to establish guidelines for your portfolio’s performance.
One way to increase the chances of a profitable and harmonious
relationship with your financial advisor is to develop an agreed upon
Investment Policy Statement (IPS).
With an IPS you and your advisor are both clear on your goals, the
strategy to achieve them, and the yardstick for measuring success. With
this tool you can discuss the performance of your investment portfolio
calmly and rationally. There will be no need to argue when it comes time
to evaluate performance. The IPS helps measure whether or not your
portfolio has performed within the expected range of returns.
A custom-prepared, client-centred IPS is quite different from a
“boilerplate” IPS designed to protect the investment firm and to satisfy
the industry’s injunction to advisors to know their clients. The
boilerplate IPS is often written in language that makes it difficult for
the client to measure performance.
The following is an example of a client-centred IPS.
INVESTMENT POLICY STATEMENT
The purpose of this investment policy statement is to set out in clear
terms the objectives for:
1 The target average rate of return for this investment portfolio over
different time periods, e.g., the target return over any one-year
period, any three-year period, or any 10-year period
2 The expected range of returns for the portfolio as a whole over
different time periods, e.g., for any one-year period, the range between
the best likely result and the worst likely result
3 The starting percentages in each asset class in the recommended
portfolio and the permissible ranges for each asset class
4 The benchmark that will be used to compare actual performance
5 Investment constraints, if any
6 The rebalancing strategy
7 All fees that will be charged
8 Frequency of contact
9 The points to be covered in the quarterly review meeting
Now let’s look at each one of these 10 points in detail, choosing a
particular strategy for the sake of discussion.
1. The target rate of return.
Let’s say the target rate of return is 8% per annum. It is understood
that in some years the portfolio will give a better return than 8% and
in some years it will give a lower than 8% return. It is expected,
however, that if the portfolio consistently performs within the expected
range of returns as shown below, the actual return, over time, will be
close to the target rate of return.
2. The expected range of returns may be similar to what is shown below:
Highest expected return 1yr -24 3 yrs -18 5 yrs -14 10 yrs - 12
Average expected return 1yr -8 3 yrs -8 5 yrs-8 10 yrs - 8
Lowest expected return 1yr -(6) 3 yrs -(2) 5 yrs-3 10 yrs - 4
The portfolio is constructed so that 95 times out of 100, the actual
return is expected to fall within the above ranges. This means that 5
times out of 100, the actual portfolio performance is expected to be
worse than the lowest expected return, and 5 times out of 100, the
actual portfolio performance is expected to be better than the highest
3. The initial allocation
The initial allocation to different asset classes included in this
portfolio, and the permissible ranges, are as follows:
25%..15–35% Government bonds
15%....5–30% Other fixed income
15%....5–30% Canadian equities
15%....5–30% Foreign equities
10%....5–15% Income trusts
15%..10–25% Fund of hedge funds
It is assumed that the asset allocation will be designed to be efficient
from both an income tax and a risk-minimization point of view.
Optimization will be used in order to develop an overall mix that is
near or on what’s called the Efficient Frontier. (Optimization is the
process whereby asset classes are selected to minimize risk for any
given level of return.)
4. The benchmark
For the above asset mix, the portfolio benchmark might be a portfolio
made up of indexes in the following percentages:
5%....Government of Canada T-bills:
40%..Scotia McLeod Short-term Bond Index
25%..TSX 60 Index
15%..S&P 500 Index
15%..Hennessee Hedge Fund Index
(If the hypothetical portfolio made up of these indexes produced a
return of 7%, you would want your actual return to be at least 7% after
5. Investment constraints
Some portfolios may be constructed with investment constraints: for
example, all bonds must be government bonds, or 50% of the portfolio
must be invested in Canada, or all investments in emerging markets are
to be avoided.
6. The rebalancing strategy
Over time, some asset classes will rise in value while others decline.
Rebalancing will be required to bring the portfolio back to the desired
asset allocation. Rebalancing involves selling some assets that have
risen in value and buying more assets that have fallen in value. The
portfolio will normally be rebalanced annually. However, if the
percentage in any asset class or the cumulative change from all asset
classes changes by more than 10% of the value of the portfolio as a
whole, the advisor will discuss the possibility of rebalancing more
frequently to take advantage of the opportunity to sell high and buy
7. Fees and advisor compensation
Fees include any commissions, WRAP account fees, service fees,
management expense ratios, administration fees, front end fees, deferred
sales charges. (A WRAP account is a fee-based account in which a number
of services are all “wrapped” or “bundled” into a single fee.)
Advisor compensation may include trading commissions, trailer fees,
program management fees, fees from deferred sales charges, and new issue
commissions. The IPS should show the total of all fees (in dollars or as
a percentage of assets) that the client will pay, as well as the total
compensation earned by the financial advisor. It is important for the
client to be aware of both the amount he or she pays and the amount the
advisor may receive from other sources.
8. Frequency of contact
The IPS might indicate, for example, that on a quarterly basis the
financial advisor will make a telephone contact to review performance
and any issues that have come up; that on an annual basis there will be
a face-to-face meeting to discuss the issues set out in the formal
meeting agenda; that on an as needed basis the client will call in
regarding administrative issues and speak to an assistant and the
assistant will discuss the issues with the advisor as appropriate.
9. Topics covered in formal review meetings.
On a quarterly basis the client will receive a report that highlights
actual performance compared against:
• the target range of returns, and
• the benchmark return.
The first purpose of the quarterly review is to determine if the actual
return fell within the expected range of returns. If it did not, an
explanation is required. It must be determined which of the following
reasons explain the deviation:
• There was a once-in-a-lifetime event that caused markets to move
outside the range of returns expected to occur 95% of the time.
• The selected investments did not perform like their representative
• The original range for the portfolio as a whole was calculated
incorrectly. Any or all of these may have been miscalculated: the
historical rate of return, the standard deviation of the asset classes,
or the correlation between asset classes.
• Other factors.
The second purpose of the quarterly review is to determine how the
portfolio performed compared with the benchmark portfolio. Even if the
performance of the portfolio was within the expected range, that does
not necessarily mean that performance could not be improved. If the
actual performance of the individual asset classes and the performance
as a whole are significantly different from the benchmark, this may mean
that individual asset classes or mutual funds should be changed.
Other topics that should be covered at the annual meeting include:
• Fees charged during the period.
• Provision of an annual capital gains and losses report for income tax
• A review to determine if the level of volatility is acceptable – is
the client sleeping at night?
Certain assumptions will be made for the performance of investments,
including the rate of inflation, marginal tax rates, and the schedule
for withdrawals. These assumptions should be listed and explained.
Bottom line: When large financial institutions, such as pension plans,
foundations, or university endowment funds, hire investment managers,
they always have an IPS in place. This ensures a good and effective
relationship. Individuals should also have an IPS to make sure that
expectations are reasonable and performance is evaluated objectively.
What you can do now: Ask your financial advisor for a client-centered
Investment Policy Statement.
Use the right benchmark to measure performance
If you don’t have the proper tool to measure performance, a performance
problem may persist. Your benchmark is the level of performance that you
and your advisor agree is necessary and achievable. This is your tool
for measuring and monitoring investment performance.
Recognizing a problem with your investment account is the first step on
the road to correcting the situation. The problem can’t be fixed until
it is identified. You also need a standard of measurement to discover
the problem’s size and nature. This standard is the benchmark: the
performance level that you and your advisor agree should be expected
from your investment portfolio. The benchmark describes the expected
average return and also the expected range of returns for the portfolio.
For example, the return benchmark might be an average of 8% over five
years, and the range-of-return benchmark might be between –5% and +15%.
Comparing your performance against the wrong benchmark may lead you to
think you are doing well when, in fact, you are doing very poorly.
From a financial advisor’s point of view, the oldest trick in the book
is to make a client feel good by comparing performance with the wrong
benchmark. To avoid this problem, you and your advisor should agree in
advance on how performance will be measured and what reference points
will be used in making comparisons. When the advisor agrees to use a
specific benchmark, several good things will follow:
• The advisor will be accountable for results.
• Underperformance can be seen clearly.
• Whether or not the portfolio has underperformed can be determined
without an emotional confrontation.
• The advisor will have an incentive to keep fees low because
performance numbers will be reduced by the amount of fees charged.
• The existing asset mix will be reassessed for its efficiency.
• The financial advisor is on notice that there will be no fudging of
The way to put these steps in place is by using an IPS such as the one
discussed on pages 21–25. Not having an agreed upon benchmark creates
several problems. For example, assume you have an investment portfolio
made up of 50% Canadian common stocks and 50% government bonds. Your
account statements show that over the past three years, your return
averaged 3% per annum. You tell your financial advisor that your
instincts tell you that with this asset mix you should be doing much
Your financial advisor is shocked and explains that you have in fact
done very well. As evidence, he points out that over the past five years
the Toronto stock market has been down by 10%, NASDAQ by 30%, and the
emerging market index by 20%. He explains that, since markets are down
by an average of 20%, his efforts have resulted in your earning at least
a 23% improvement over the average return in the equity markets. If you
accept this line of reasoning, you are being seriously misled. Consider:
• You are not 100% invested in the equity markets, so the comparison is
misleading. Let’s say your portfolio is a blend of 50% Canadian stocks
and 50% Canadian government bonds. The performance benchmark, therefore,
should be based on the average of these two specific indexes, not just
one unrelated type of index.
• You are not invested in NASDAQ or the emerging markets index so the
performance of these markets is irrelevant.
• The advisor has compared your three-year return with the five-year
return on the various indexes. Not only should he use the proper index
but you also must use identical time periods. Comparisons are always
misleading when they are not for precisely the same period.
The foregoing is an example of a “relative return” benchmark for judging
the performance of a financial advisor or investment manager. Here, you
are comparing your return against the external benchmark that you and
your advisor have agreed is the proper one. (The benchmark should be
agreed upon in advance, not after the fact.)
However, another yardstick, the “absolute return,” is even more
important. This yardstick is the rate of return you need to earn to
reach your financial goals.
You should be aware of how actual performance compares against both
On a relative return basis, if you lose 12% but the benchmark lost 20%,
you might (in theory) feel satisfied because you “beat the benchmark.”
The reality, however, is that investors don’t like to lose money – even
if they have lost less than the benchmark index. With an absolute return
benchmark, if you need to earn 10% to achieve your goals, you want a
portfolio designed to earn 10% on average. You don’t care what happens
in the stock market, you only care that you are earning, on average, the
rate of return you need.
You should understand, however, that even with an absolute return
benchmark of, say, 8%, you are not going to earn 8% every year without
fail. If your plan calls for an average return of 8%, your actual return
in any given year almost always will be either higher or lower than the
long-term average. You should know the expected range of returns for
your portfolio and you should always be within the expected range of
returns regardless of what happens to the market in a particular year.
Bottom line: Don’t let your financial advisor make bad or mediocre
performance look good by comparing your performance results against the
wrong benchmark. Agreeing in advance to the use of the proper benchmarks
usually will prevent arguments about performance levels. A relative
return benchmark is used to judge your financial advisor’s performance
while an absolute return benchmark tells you if you are on track to
achieve your financial goals.
What you can do now: Talk to your financial advisor and get her
agreement on the benchmark that will be used to judge performance.
Don’t expect your financial advisor to beat the market
When you try to beat the market, you increase your trading costs, take
more risk, and make yourself vulnerable when – not if – the next major
market correction occurs.
The old school image of the financial advisor is of someone who
understands the market and employs experience, insights, intelligence,
and research to choose stocks that rise in value by more than the market
as a whole. Logic, common sense, and the Internet will tell you that
this image no longer fits today’s financial advisors, if it ever did. If
an advisor is able to purchase stocks that consistently yield a higher
return than the market’s average (without more than average market
risk), he could also use that skill to become one of the world’s richest
It is simply unrealistic for you to expect your financial advisor to
consistently beat the market. After all, only a minority of professional
portfolio managers achieve results better than the market index, and
they have greater resources than most advisors. These managers spend
much of their time making investment decisions, while the average
financial advisor spends more time being of service to clients, trying
to attract new ones, and dealing with administrative issues. It is
unrealistic that your advisor will beat the market consistently without
taking higher than normal market risk.
The advisor can still provide an important service: helping you
determine the rate of return you need and designing a portfolio that
brings solid returns with the least possible amount of risk. That said,
there are some advisors who do consistently beat the market. By this I
mean they earn a higher rate of return than could be earned by simply
buying an index mutual fund. There may also be some cases where the
advisor not only beats the market, but also does so with less than
normal market risk. In most cases, however, higher than average returns
are only possible when higher than average risk is taken.
Bottom line: Most of the dissatisfaction between client and advisor
arises from unrealistic expectations about what the financial advisor
can actually do.
What you can do now: Talk to your financial advisor so that you are both
clear on the benchmark for the account, in terms of the expected average
rate of return, and the level of volatility expected.
Don’t expect your financial advisor to call you before the next
Investors who believe their advisor will call them and get them out of
the market before they lose money, should a serious crash occur, may
allow themselves to be in a riskier portfolio than would otherwise be
It is a huge mistake to think that your advisor is going to be able to
protect you from the next market crash. And the question is when the
next market crash will occur, not whether there will ever be another
one. As long as markets continue to move based on the emotions of fear
and greed, market crashes will occur from time to time.
There are a number of reasons why you should not count on getting a call
from your advisor recommending that you sell at the top.
• It is unlikely that your financial advisor will be able to see a crash
• Even if an advisor wanted to call clients, there would not be enough
time to call more than about a dozen of them.
• Even if the advisor believed that a crash was likely, he would be
reluctant to predict the sky is falling because being wrong on this
score would seriously reduce his credibility with clients and peers.
• Generally clients don’t blame an advisor for a crash when everyone has
lost money, but they do blame the advisor if he gets them out of the
market too soon and they miss a lot of growth. For this reason it is
safer for the advisor not to try to predict the market.
• If a crash is to occur, it will happen when most market participants
are experiencing the highest level of optimism. That being the case,
even if clients do receive a call, few will accept the advice to get out
of the market just at the time when all their neighbours are
enthusiastically jumping in.
Here is another reason that you are unlikely to get a call from your
advisor suggesting that you bail out. After the first serious downturn,
the consensus will be that it is now too late to get out. Everyone will
think that the damage has already occurred and the best strategy is to
buy more, not to sell when prices are low. Sometimes, after the market
falls precipitously, it is a good time to buy. At other times, a sudden
drop is just the beginning of a long bear market.
All we know for sure is that markets move in cycles and that it is
difficult to predict short-term market movements. The best way to reduce
risk is to be diversified across a number of asset classes (i.e., more
than just stocks and bonds) that do not all move in the same direction
at the same time.
Bottom line: Do not delude yourself by thinking that your financial
advisor is going to call you to let you know before a market crash
What you can do now: Ask your advisor to estimate how your investment
portfolio would be affected if we had another market crash such as
occurred in 1929 or 1987.
Avoid pushing too hard and expecting unreasonable results
If you demand a high return, your financial advisor can only do this by
taking higher risks – risks that you may not fully understand.
Investors often have an unrealistic expectation of what their investment
portfolio should earn and the degree of risk or volatility associated
with these earnings. This can cause a problem if investors are forceful
in expressing their expectations. To please such a client, an
inexperienced advisor will allow himself be pushed into recommending an
asset mix that has the potential for high losses as well as high
Investors rarely recognize that they are in a speculative investment
portfolio until the portfolio drops by 20% or 30%. Investors should
understand that an investment portfolio that can go up by 20% in one
year can, and most likely will, fall by an equal amount in another year.
If you stick with the traditional portfolio made up of “long only”
stocks and bonds (see note # 1 below), there are only a few ways that
the advisor can reasonably expect to increase the average annual return.
One way is by using leverage. Another is by moving to more speculative
investments. Yet another way is by increasing the concentration in a few
securities. In these situations, an investor may earn higher returns in
a bull market but the losses may be magnified in a bear market.
Some financial advisors are reluctant to tell you the truth about what
you can realistically expect to earn. They are not necessarily
dishonest; rather, they fear that, if you knew the truth, you would move
your money to another advisor promising a higher return. When you push
your advisor and complain about your rate of return, you increase the
likelihood that she will recommend higher risk strategies in an effort
As a general rule, you should not expect that your advisor is going to
be able to consistently outperform, compared with the appropriate
benchmark, unless she takes higher risk.
Based on the last 25 years, for a traditional investment portfolio that
is 50% invested in Canadian and US stocks and 50% invested in short- and
long-term government bonds, the best likely return falls in the range of
12% to 24%, the expected return is 8%, and the worst returns range from
–5% to 5%.
You would expect to hit the high and low ends of this range only once
every 20 years. The actual return will be higher than the average return
half the time and lower the other half. Yet it is tempting to assume,
and many investors do, that annual returns will be above the average
more frequently than below it. Statistically, this is unlikely. If you
deduct the 2% to 3% that is paid in management fees and commissions, the
actual average net return is probably lower than the indicated average
As you look at longer time periods, the range of expected returns
becomes smaller. Quite simply, the range for a 10-year period is lower
because, even in the best decade, a few bad years will reduce gains.
The 16-year bull market between 1982 and 1998 had the effect of raising
investor expectations. A more realistic view of likely returns for the
next 20 years is offered by the investment history of the past 200
years. In that span, seven major bull markets and seven major bear
markets occurred. During that period, the average bull market lasted
about 14 years and the average bear market lasted about 13 years. Given
that history, and given that the period from 1982 to 1999 produced
unusually high returns, it is unrealistic to expect that a balanced
investment portfolio will earn as much during the next 20 years. Over
200 years of history, we see that periods of higher than average returns
were followed by periods of lower than average returns. Experienced
investors, like Warren Buffett, are predicting that equity markets will
generate returns in the single digits for at least the next decade.
Note #1: In some cases, when “alternative investment strategies” such as
hedge funds are added to an investment portfolio, it is possible to
generate higher returns while reducing the expected volatility as
compared with a traditional portfolio of only “long” stocks and bonds.
This happens because of the low correlation between traditional
investments and alternative investments. (See Chapter 5 on how to
Note # 2: In the jargon of the industry, when you own a stock or a bond,
you are said to be “long” the position. When you sell a stock or bond
that you do not own, you are “short” the position. Selling securities
you do not own is a strategy employed when you expect the security that
is sold is going to fall in value. It is possible to sell short because
the brokerage firm you deal with will “lend” you the security in order
for you to sell it. At a later date you will have to return the borrowed
security and you hope to do so by buying it on the open market at a
lower price. If the security has fallen in value, you will make a
profit. If the security has risen in value, you will lose money because
you will have to buy it back at a higher price.
Bottom line: Don’t be greedy. Base your return probability on 100 years
of history for the investments in your asset class. Don’t push your
financial advisor to produce a return that is rarely ever attained. Get
a financial plan that shows the rate of return you need to earn and aim
for that return, not a higher one.
What you can do now: Ask your financial advisor what rate of return you
can reasonably expect from your portfolio. Also ask what the expected
range of returns will be. What is the worst likely performance over any
Don’t just delegate decision-making; monitor results, too
Delegating without monitoring is, in effect, asking your advisor to be a
judge of her own performance. The best way to monitor performance is by
using a client-centred Investment Policy Statement.
Investment opportunities are so complicated today that even experienced
financial advisors are challenged to keep up-to-date and to understand
the new complex, structured investment products that are available.
It is wise, therefore, to delegate this type of research to your
financial advisor. But it is always unwise to delegate without carefully
monitoring performance and accepting responsibility for the results.
Don’t do what most investors do: assume that the control of the
portfolio, to all intents and purposes, is out of their hands. You can
have the best of both worlds by monitoring your portfolio’s performance
while benefiting from professional financial advice.
Based on the difference in returns between highly monitored portfolios
like those of university endowment funds, and the returns of the average
investor, it is reasonable to assume that a properly monitored portfolio
will outperform an unwatched portfolio by more than 2% per year.
To monitor a portfolio simply means to:
• Agree with your financial advisor on reasonable goals for volatility
• Compare actual results with expected results.
• Have some understanding of the strategy that is being employed.
• Ask for an explanation when results are outside the expected range of
• Be aware of the fees that you are paying on your portfolio.
Financial security begins with an understanding that you are responsible
for your own financial well-being. Your financial advisor, your
insurance agent, and your accountant are all professionals who can help
you reach your goals, but you are the one who is ultimately responsible.
It is impractical to think that their efforts alone will make you
financially secure. And these professionals should not be asked to
monitor or judge their own performance.
Monitoring performance mainly means asking questions and expecting
reasonable answers. Here are examples of acceptable and unacceptable
explanations for under-performance.
Acceptable explanations for portfolio performance outside the range of
• The market crashed, dropping in value by more than 25% in the space of
• A terrorist attack caused the stock market to be closed for a week.
• An earthquake caused California to slide into the Pacific Ocean.
Unacceptable explanations for portfolio performance outside the range of
• Markets have been down for the year to date.
• Interest rates rose unexpectedly.
• The fund manager was fired for fraud.
• Consumer confidence fell.
• Canadian currency rose or fell unexpectedly.
The foregoing unacceptable explanations are normal, expected market
events. The risk of these events can be reduced by diversification.
Note: The assumption that a properly monitored portfolio will outperform
a portfolio that is not well managed is based on the historical fact
that investment pools such as pension plans, endowment funds, and
university trusts typically outperform the relevant benchmarks by about
4% per annum, while the average investor underperforms these benchmarks
by about the same amount. I’m being very conservative in stating that a
monitored portfolio outperforms an unmanaged portfolio by 2% per annum.
Bottom line: You have to monitor performance. This is easy to do when
you have an Investment Policy Statement and a clear understanding of the
expected range of results (regardless of what happens in the markets). A
quick look at your IPS will tell you if the actual results are outside
the expected range of results. If they are, you need an explanation.
What you can do now: If you do not have a client-centred IPS, call your
advisor and ask for one. Then monitor your portfolio to see how it
performs compared with the agreed upon benchmarks for risk and return.
Ask your advisor the tough questions
Your investment strategy can be compromised if you become so friendly
with your financial advisor that you don’t feel comfortable asking tough
Financial advisors are fortunate that most investors want to be
agreeable. Being friendly and likeable, however, does not always lead to
better service. In fact, the most knowledgeable and demanding clients
are likely to get the best performance, the lowest fees, and the most
phone calls. Of course, there are limits. Good advisors will drop
clients who are unreasonable or too demanding. All clients, however,
should expect good service, regular contacts, and answers to pertinent
Sometimes the client is so easygoing that the financial advisor begins
to assume that the client will stay as a client regardless of
performance and service. You don’t want to be in this situation. There
are occasions when a financial advisor needs to call every client to
suggest an important change, and you want to be one of the first ones he
calls, not one of the last. You want to be a client the advisor wants to
impress, not one he takes for granted.
For example, assume that the difference in performance is 1% per annum
between the portfolio that the advisor monitors carefully, compared with
one owned by a client that he takes for granted. The lack of attention
to the latter account – because the client is undemanding – could lead
to greater losses. Being taken for granted, and not receiving
information about a better asset mix, could result in your having to
work longer before you retire or having to live on a lower income during
To ensure that you are not taken for granted, you should seek answers to
the questions below.
• What is the expected return on this portfolio over one, three, five,
and ten years?
• What is the worst likely performance over one, three, five, and ten
years, based on a 95% confidence level?
• What is the grand total of all the fees I will be paying on this
• What investment strategy or rationale is this portfolio based on?
• What is the benchmark against which we will compare performance?
• What is the rebalancing strategy?
• Can we put an Investment Policy Statement in place that will set down
in writing the strategies and expectations for this portfolio?
Most of the more experienced and highly qualified financial advisors
want their clients to have a comprehensive IPS because this helps
investors understand how portfolios may be expected to perform during
the bad years. During the occasional bad year, these advisors will
receive fewer calls from nervous clients.
Bottom line: Your financial advisor will treat you with more respect and
work more diligently on your account when he knows that you are fair but
expect a high standard of performance. When your advisor expects tough
but fair questions, he will prepare for meetings and work harder to see
that no opportunity is overlooked. You earn this respect when you insist
on a written Investment Policy Statement and on getting complete answers
to all reasonable questions.
What you can do now: If you do not already have an Investment Policy
Statement, you should call your financial advisor and ask for a meeting
to put one in place.
Hold your advisor accountable for results
The squeaky wheel gets the grease.
There are times when we are likely to complain – for instance, if our
cars don’t work properly after servicing or an appliance goes on the
fritz. Yet, we rarely hold our financial advisors responsible for a
specific level of performance. We assume that the advisor does not
control the stock market and therefore cannot control the risk or the
return of the investment portfolio.
This is the wrong way to look at the situation. While the advisor does
not control the stock market, she can increase or reduce the risk of the
portfolio. The advisor can do this by recommending a larger or smaller
allocation to the higher-risk part of the investment portfolio. She can
also reduce risk by recommending investments that have a low correlation
with each other. For instance, she can select investments where the loss
on one is normally offset by the gain on another.
You want to take no more risk than the minimum level of risk necessary
to achieve the average return your financial plan shows is necessary to
reach your financial goals. A competent financial advisor can put
together a portfolio that can be expected to earn your required rate of
return, within an agreed upon, predetermined range of results. The
expected range of results – agreed to by advisor and client – will be
part of the Investment Policy Statement. (See pages 21–25.) A good
advisor will also tell you if your “required” rate of return is
If you decide you want a higher average rate of return, the range of
possible returns will also be higher (good years should be better and
bad years are likely to be even worse). The range of returns, although
higher, is still predictable. There should be very few surprises in a
properly designed portfolio. It may perform near the bottom of the
range, the middle, or the top, but you can anticipate that 95% of the
time the actual results will be within the expected range.
As a client, you are owed a sound explanation for results outside the
expected range. The advisor is not liable for any losses, but the
explanation should be reasonable. It is not enough just to say that
results are poor because the markets were down this year. All advisors
know that markets have good years and bad years. A properly designed
portfolio will make allowances for this. In a bad year, the performance
may be near the bottom of the expected range, but the return should not
be significantly lower than what was expected in the worst likely year.
The advisor should not be able to escape accountability by providing
such a wide estimate of volatility that results are bound to fall within
the predicted range. The advisor who says that it is impossible to
predict the market, and that your overall portfolio, therefore, might be
up or down by 50%, may be trying to avoid being held accountable.
In one way, your relationship with your financial advisor is like your
relationship with your spouse. You need good communication, If something
is brothering you, the issue should not be allowed to fester; it should
Bottom line: Your financial advisor should be able to design an
investment portfolio in which the results fall within a predicted range.
Holding your advisor accountable means that you demand a reasonable
explanation if results are outside the expected range. A loss, outside
the expected range, should not be explained away simply by saying it was
a bad year for the market.
What you can do now: Ask your financial advisor for an IPS that shows
what range of returns your portfolio could be expected to yield over
one, three, five, and ten years.
Understand the biases of the financial industry
It is risky to think the industry is on your side, because to some
degree investing is like a competition. If you don’t know the way the
other side plays the game, you are at a serious disadvantage.
As Joseph Nocera of Fortune magazine has put it: “A broker with a
clientele full of contented customers was – and is – a broker who will
soon be looking for a new job. Brokers need trades to make money.” The
banks and brokerage firms that form the backbone of the investment
industry need profits to survive. They look on you, the investor, as a
potential source of profit. Enlightened self-interest on their part
ensures that, for the most part, they will treat you fairly, but a
company that doesn’t make profits is soon out of business.
One source of profit, of course, is the commissions on transactions
generated in your account. In a commission-based account, the brokerage
firm and the financial advisor both make more money when the client
trades frequently. Obviously, this can create a temptation for your
advisor to make more trades than necessary. When this is excessive, it
is called “churning,” and fortunately, it happens infrequently. Although
some plausible reason – such as recent performance – may be given, the
real reason is that the purchase of the new position results in
additional commissions being earned.
Some investors’ accounts are charged a management fee instead of
commissions. In these cases, the company earns revenues by managing
investment assets. In this type of account, the brokerage firm receives
a fee that is usually between 0.5% and 1.5% of the assets in the
account. Sometimes this fee is a “trailer fee” paid by mutual funds and
sometimes it is a management fee paid directly by the client. In this
latter type of account, as the account grows, the remuneration grows as
well because it is calculated as a percentage of the value of the
In theory, this fee-based type of account, sometimes called a WRAP
account because a bundle of services are all wrapped into one fee, is
better for the client. It removes the incentive for the financial
advisor to make unnecessary trades in the account. Since the client does
not pay commissions on trades, he or she does not need to be concerned
that a recommendation is being made simply to generate revenue for the
financial advisor. In a fee account – where the advisor’s fee grows with
the growth of the account – the advisor’s incentive is to have a larger
account. Both you and your advisor benefit as the account grows.
One risk of a fee-based account, however, is that it may encourage the
advisor to take unnecessary risks with your money. A higher return means
the portfolio will grow faster and generate a higher amount in fees. If
the higher-risk strategy fails, the advisor will lose a small amount of
fee income, but you may lose your financial security.
Another industry bias to watch for is promotional material masquerading
as information to educate the public. Assume that most of the brochures,
newsletters, and advertisements coming out of the financial industry are
guilty until proven innocent.
You have likely heard, many times, the following bit of advice: invest
in the market and stay for the long term. It is generally good for the
industry when investors stay in for the long term, but it is not always
good for the investor, and herein lies another industry bias. For
example, when investors take their money and buy treasury bills (the
lowest-risk investment), few commissions are generated and the brokerage
firm’s profits are reduced. However, in a period when the stock markets
are overvalued by many traditional indicators, common sense would
suggest that very low-risk investments might indeed be the right
investment for the average investor.
Brokerage firms and financial advisors are sometimes reluctant to
recommend strategies that, while they might be good for the individual,
would be disastrous if followed by the industry as a whole. The problem
is that an individual may be able to protect himself in the event of a
market crash by removing his money from the equity market. But if
everyone removed their money, it would cause the very same market crash
that they all want to avoid.
If the advisor moved all of his clients to cash because he feared a
market crash, he would be out of business because, typically, no fees
are generated on cash. When the advisor stops generating fees or
commissions, he is literally out of business and his office is given to
another advisor who is generating more commissions.
An example of biased advice is the illustration that is often presented
in financial seminars showing how an investor’s average return would be
reduced if she missed the 20 best days in the market. This example is
used to support the argument: Don’t try to time the market. Obviously,
if you are out of the market during the best up days, your overall
return will be significantly lower. But the other side of this argument
is rarely discussed in these seminars. If an investor misses the 20
worst down days in the market, she would avoid losses – in fact, the
difference is even greater. If you could choose being out of the market
either for the 20 best up days or the 20 worst down days, you would be
better off missing the worst down days.
Bottom line: Never forget that in the eyes of the financial industry you
are a profit centre. Some of the industry’s “educational advice” is
conventional wisdom: for example, start saving at an early age. Yet
other often quoted advice, such as to stay in the market for the long
term, may be more beneficial to the industry than to the individual
What you can do now: Study impartial books, newsletters, and websites.
These are written or sponsored by firms or individuals who are not
trying to sell you something. Compare their viewpoints with the
information supplied by industry sources.
Know how your financial advisor gets paid
It may not happen often, but occasionally a financial advisor can be
influenced by the different level of commissions that can be earned on
different investment recommendations.
Most financial advisors are completely honest and go the extra mile to
do what is best for their clients. Intelligent advisors know that their
most important asset is their reputation for honesty and integrity.
Enlightened self-interest is therefore enough to ensure that they will
always do what is best for their clients and avoid any action that might
hurt their reputation.
However, as in every industry, we do hear about financial advisors who,
in order to generate fees, make recommendations for changes that are at
best unnecessary and at worst may even be detrimental (after fees) to
It is not always wrong when an investment advisor recommends the
investment that pays the higher commission. Sometimes a change in the
portfolio is necessary. For example, consider a situation in which two
investments are being considered and all other things (e.g., potential
return, potential risk, liquidity, tax efficiency, and correlation with
the rest of the portfolio) are equal. An advisor can hardly be faulted
for recommending the investment that pays the higher commission.
It is unlikely, however, that all other things will be completely equal.
Financial advisors must therefore always be on their guard to ensure
that their recommendations are those that serve their clients’ best
Some compensation arrangements remove most of the potential for conflict
of interest and other arrangements remove all such potential. It is
worthwhile, therefore, for the client to understand the different types
of compensation arrangements that are available.
The Financial Advisors Association of Canada (Advocis) describes the
following four common types of compensation arrangements:
The advisor is compensated through fees as determined based on the time
and complexity of the planning needs. Implementation of any
recommendations may be facilitated through the advisor but will be done
by third parties who are duly licensed for the products being acquired.
The advisor will not be compensated over and above the fees as
identified in the engagement agreement.
Fee plus commission:
The advisor is compensated through fees based on the time and complexity
of the planning needs and will also receive compensation through
commissions, finder’s fees, and/or brokerage fees. These additional
revenues will be received as a result of the placement of investment,
insurance, and other financial products as part of the implementation of
the action plan.
The fees will be determined based on the time and complexity of the
planning needs but will be reduced to reflect any commissions or
referral fees received for transactions undertaken as a part of the
implementation of the action plan. More specifically, the advisor will
calculate how much annual fee revenue is required to carry out the
engagement and ongoing continuous service, and deduct from this the
estimated annual compensation expected in the form of commissions or
referral fees, in order to arrive at a net amount payable annually.
The advisor is compensated through commissions, finder’s fees, and/or
brokerage fees. These revenues will be received as a result of the
placement of investments, insurance, and other financial products as a
part of the implementation of the action plan.
Another type of compensation arrangement that exists within the
brokerage industry is the managed account arrangement. In this case, no
commissions are charged on trades within the account. Instead, an annual
fee (usually between .75% and 1.5%) is charged on the assets in the
Bottom line: Even if it is only to put your mind at ease and satisfy
yourself that your advisor always has your best interests at heart, you
must understand completely how your advisor is compensated.
What you can do now: If you are not certain as to how your financial
advisor is being compensated, ask for clarification.
Mastering The Market Basics
“How can institutional investors hope to outperform the market . . .
when, in effect, they are the market?”– Charles D. Ellis, author and
Wall Street authority
Be realistic about the nature of the market
It is never wise to base your financial future on false hope. Average
investors can’t expect to beat the market consistently unless they take
on additional risk. And they usually wind up with greater losses than
When setting your objectives for investing in the stock market, you have
a choice between old school thinking and new school thinking.
The old school way is to try to beat the market. If the stock market
goes up by 10%, you expect your portfolio to go up by 12% or more. If
the stock market falls in value, you expect your portfolio to fall by a
smaller percentage than the market as a whole. If the market drops by
30%, and your portfolio drops by only 25%, you have still beaten the
If you are into the old school mode of thinking, you will have some
level of satisfaction as long as you do, in fact, beat the market.
New school thinking, however, recognizes that most investors can’t beat
the market. All investors together make up the market. If everyone could
beat the market, it would be like everyone in a high school math class
performing above the class average.
There will be some investors who outperform the average in any given
year, but they are likely to be found in the ranks of financial
institutions, and the trading departments of banks and brokerage firms.
These institutions, which trade for their own accounts, have the
resources, infrastructure, experience, information, and ability to trade
in all markets around the world on a 24-hour basis. These are the
institutions that the average investor is trading against. For every
buyer or seller or who makes a bad choice, there is always another buyer
or seller on the other side of the trade who, with better information,
was able to make a better choice.
Fortunately, in the long run, you don’t have to beat the market to
benefit from stock market growth, you only have to do as well as the
stock market average. And, for most investors, having a portion of their
investment portfolio “in the market” during the past century has proved
to be a wise investment, even when they only did as well as the market
While it is almost impossible to outperform the market consistently
unless you are willing to take on higher risk, it is very easy to
consistently perform as well as the market. The easy way to ensure that
you do as well as the market is to purchase index funds or the index
itself through exchange traded funds (ETFs). These are investments that
have low fees and generally have the same return as the stock market as
When you invest in individual stocks or equity mutual funds, you are, in
effect, trying to beat the market. There is no other practical financial
reason to own individual stocks, as opposed to an index fund or ETF,
other than the hope that you can outperform the market as a whole.
There is another reason, however, to own individual stocks. Just as some
individuals enjoy winning at the racetrack or winning at the blackjack
table, some investors enjoy the thrill of opening the newspaper to see
how their stocks are doing. It is perfectly sensible to invest in
individual stocks if you are doing so for the fun of it, as long as you
don’t also think you’re going to beat the market in the process.
Trading in individual stocks or regular mutual funds incurs trading
costs and income tax costs. These two additional costs add to the
difficulty of beating the market. A smarter approach, used by pension
and endowment funds, is to invest a significant portion of the portfolio
in exchange traded funds or index mutual funds, thereby benefitting from
lower fees and increased income tax efficiency.
Mutual funds are not the answer to consistently beating the market
without taking additional risk. Mutual funds can be ranked by their
quartile performance. The understandable objective of every mutual fund
manager is to be above average – to rank in the first or second quartile
in terms of performance. But, according to our law of averages, only
half will be above average while the other half will be below average,
ranking in the third and fourth quartile. Management fees are an
additional cost that makes it difficult for mutual funds to beat the
market. You may want to rethink your strategy, therefore, if you own
equity mutual funds that have high management fees.
Without question, some mutual fund managers do outperform the market. In
trying to find these superior managers, the average investor faces two
problems. The first is to determine if the recent performance was due to
skill or luck. The second is to know how much additional risk was taken
to get this result. And don’t forget that last year’s top-quartile
manager is rarely still in the top quartile by the time two or three
years have passed.
Compromise is often the best approach. One route to follow is the “core
and explore” approach. In this strategy, ETFs or index funds are used
for the core of the equity investments. The core investment portion is
supplemented by using active managers (those who try to beat the market)
to explore opportunities for enhanced returns in market areas where
their specialized knowledge may give them a shot at earning an
The number of investors using ETFs is growing every year. However, this
form of investment is not popular and is rarely recommended by brokerage
firms or individual financial advisors. One reason that ETFs are not
popular is that these investments do not pay trailer fees to advisors.
Another reason is that most financial advisors sincerely believe that
they will be able to beat the market consistently.
Bottom line: Don’t waste your time trying to pick stocks or mutual funds
that are going to beat the market. Use a low-cost index fund or an
exchange traded fund for the bulk of your equity exposure.
What you can do now: Make sure that your financial plan is based on
realistic assumptions regarding the rate of return you expect. Don’t
expect that your mutual funds are going to produce a higher return than
the market itself unless higher risk is taken.
Understand how emotion and logic move the market
If you think the market moves on logic, you may try to use logic to
predict the market’s direction over the short term. The truth is, the
market moves on emotion. If you think it moves on logic and
fundamentals, you are likely going to lose money.
It is easy to think that the market moves based on logic, facts, or
events that occur in the world. We see the changes in the markets, we
know the facts about certain events, and then we mentally create a
cause-and-effect relationship. However, it is group thinking or the herd
mentality, not facts, that cause major shifts in the market. Believing
that the market moves mainly on facts can cause you to multiply your
investment losses. Consider what superstar investor Warren Buffett has
said: “When the price of a stock can be influenced by a ‘herd’ on Wall
Street with prices set at the margin by the most emotional person, or
the greediest person, or the most depressed person, it is hard to argue
that the market always prices rationally. In fact, market prices are
When the herd believes the market is going up, we decide to invest. When
the market starts to go down, many of us fear the worst and decide to
sell. This emotional response often outweighs the logic of sticking with
the investment strategy.
Financial results are based on facts. What influences the market,
however, are not those facts, but how the facts are interpreted. Even
more important is how the actual financial results compare with the
results that the investment community expected.
Markets change direction at the top of a bull market because most people
who want to invest already have jumped on the bandwagon and are in the
market. With no new supply of investors, the market falls from lack of
available buyers to pick up the shares of those people who need to sell
for any of a number of reasons.
At the bottom of a bear market, the market starts to turn around because
most of those people fearful of losing more money have already sold
their shares. With no ready supply of cheap shares, the market starts to
rise because, with the sellers already out of the market, the buyers
have to buy shares from those who are less willing to sell.
As Robert Prechter, who writes The Elliott Wave Theorist newsletter,
points out, there is utilitarian economics, and there is herd-mentality
economics. We can use televisions as an example. In utilitarian
economics, as the price of TVs goes higher, the demand for TVs will
fall; as their price drops significantly, then the demand for them will
increase. When the price is very high, people will delay making a
purchase and, when the price is very low, consumers may buy a TV for
every room in the house. This is a reasonable and logical way to manage
On the other hand, when buying stocks on the stock market, people use a
very different logic. When buying stocks, the demand increases as the
price goes higher and the demand drops as the price falls. This is
exactly the opposite of what logic would dictate. The higher the price
for individual stocks, the more stock investors want to buy, and as the
price drops, investors have less and less desire to buy. In fact they
usually want to sell what they already own.
It is as if people were thinking: “The herd is running in this direction
so this must be the right way to go.” Personally, they don’t know which
way to go or why the herd is running in that direction but assume that
someone else does know. They don’t want to be left out, so they follow
the herd because it seems safer.
At the end of a cycle, at the critical point where the main trend of the
market changes, either to a bull market or a bear market, most investors
will assume, wrongly, that the market will continue on its previous
course. The average investor and the majority of experts will be equally
wrong and their advice will compound the problems for those following
Unfortunately, investment managers also find it safest to run with the
herd. If a manager loses money in a year when most other managers also
lose money, he is unlikely to be fired. However, if, fearing a market
crash, he moves out of the market, but the crash does not occur and, as
a result, he underperforms while most managers had a very good year, he
is likely to be fired. So in cases like this, the manager often decides
to stick with the herd even though his common sense and instincts tell
him to stand aside.
Bottom line: Investors would be better off not listening to experts who
predict which way the market will go. If you are going to listen to the
experts, however, take the contrarian approach: try to determine what
the consensus is and then bet that the opposite will happen.
What you can do now: Stop trying to use logic to predict where the
market will go. Instead, focus on saving money and sticking to your
investment strategy whether the market is rising or falling.
Don’t try to predict the impact of world events on the market
Overconfidence is one of the greatest dangers to both the professional
and the average investor. Overconfident investors tend to take more
risks until they eventually suffer a huge loss.
There are only a few types of major events where we can confidently
predict their impact on the stock market. For example, another major
terrorist attack in North America would almost certainly result in the
markets going lower. Also, a natural disaster such as an earthquake in
California would cause the markets to fall. For the most part, however,
it is futile to forecast the reaction of the market to major happenings,
or to base buy and sell decisions on predicting how the market will
react to any event.
Predicting the impact of events on the market would be easy – if we
lived on a small island with only a few companies, few products, and no
access to products off the island. In addition, everyone would have to
receive news at the same time and respond the same way.
In reality, the market is influenced by so many factors that the news in
the paper is a relatively poor guide to what is actually happening. This
information is rarely accurate enough or timely enough to guide you to
profitable trading decisions.
Competent investment managers, with all their experience, resources, and
capital, find it difficult to anticipate the market’s reaction to world
events. How can the individual investor hope to do better? Even
professional managers who run large hedge funds often lose money on more
than half of their trades. (They usually still make money overall
because they quickly sell their losers and they let their winners ride.)
The large international banks and hedge funds have developed the most
sophisticated computer modelling programs in the world but still have
difficulty in predicting the timing, extent, and degree to which certain
events will affect the major stock markets of the world.
Bottom line: Don’t try to beat the market by being overconfident of your
knowledge or insight. You’d do as well by flipping a coin. If you want
to benefit from the performance of the market, the easiest way is to buy
the market by way of an index fund or an ETF.
What you can do now: Stop trying to anticipate short-term movements of
Don’t fall for end-of-the-day explanations of market action
Thinking that the market can be explained so easily leads investors to
think that they will be able to predict how the market will react to
As Warren Buffett, the second-richest man in America, has put it: “We’ve
long felt that the only value of stock forecasters is to make fortune
tellers look good.” The problem with oversimplifying the market is that
it breeds overconfidence, and overconfidence leads to mistakes and
If you read the papers or listen to business news channels, you will
always get an explanation as to why the stock market went up or down
that day. These explanations have little value for long-term investing.
For the most part, these commentators are making up a plausible story,
one that seems to be a reasonable explanation based on what actually
An analogy might be found in the sports pages where the reporter is
trying to explain why the winner of two almost equally matched football
teams won yesterday’s game. In reality, a great many factors had an
impact on the game. These factors might include coaching expertise, the
level of conditioning of each of the players, each team member’s
motivation and desire to win, the strategy adopted by the coach, the
number of times the strategy was practiced, not to mention luck, wind
conditions, and temperature. There could be many other things, including
the fact that one of the key defensive players was experiencing some
personal problems affecting his sleep and concentration.
Most of these factors might be unknown to the reporter covering the
game, while one thing stands out to all spectators: that the star player
on team “A” was having a great game and his efforts motivated his team
to new heights. The reporter writes that the game was won because of
this player’s outstanding performance. The true explanation, besides all
the factors listed above, might be that the opponent assigned to guard
him was playing poorly, making the “star” shine brightly.
Based on the report of this sportscaster, fans might think that the key
to predicting performance is whether or not the star quarterback is
playing. In fact, however, if fans really knew all of the factors
involved, they might do better by finding out how well the defense slept
the night before.
Many explanations oversimplify the outcome and give the impression that
cause and effect can be determined. In reality, there usually are too
At best, a 30-second, end-of-the-day report on the stock market focuses
attention on only one of an immense number of factors that influence the
market on a given day. The real cause of market fluctuations cannot be
so easily determined. It is not always possible to know how the market
will react to the day’s events, whether it is the outbreak of another
war, a change in interest rates, or a rise in unemployment.
The following is an example of trying to interpret the meaning of the
market’s rise and fall. The stock market falls by 2% on the same day
that a report is released saying that consumers are spending less.
Referring to this consumer survey, the business news reporter says that
the market fell as a result of investors’ fears that corporate profits
will be lower.
The reporter is suggesting a direct and simple causal relationship where
none really exists. We are expected to believe that investors,
collectively, (a) were aware of the report, (b) understood it, (c)
feared that lower spending would lead to lower profits and therefore a
loss of jobs, and (d) decided that this would mean the market would be
lower in the future. The reporter implies that investors decided, based
on this, that they should sell today.
In fact, when the markets go up or down on a given day, the ultimate
reason is the cumulative effect of decisions by millions of investors
and investment managers. Most are not even aware of the event reported
to be the cause of the rise or fall of the market that day.
Buyers and sellers are always equal. A share is never sold unless there
is a buyer on the other side of the transaction. The speed of the
up-and-down market depends on the eagerness of buyers or sellers. When
the market falls, the sellers are more eager than the buyers. As a
result, the sellers make the offer to sell more attractive by offering
to sell at a lower price.
When the market rises, buyers are more eager to buy than sellers are
eager to sell. Buyers give the sellers a greater incentive by offering a
higher price than was offered on the previous day.
A vast number of reasons can prompt this change, on either side, to buy
Most reasons for market fluctuations are entirely unrelated to the day’s
news events. For example, if the Canadian market goes up, it is more
likely to be a result of what happens in the US markets, or currency
markets, or the liquidity needs of the selling public, than some
specific local or national event.
There is a huge difference between having an informed opinion and being
able to predict the movement of a particular stock, let alone predict
the movement of the market as a whole.
The majority of opinion formers who appear on TV business programs
should be looked upon not as prophets but as entertainers, promoters, or
sales people. The people invited on the shows to analyze the markets
usually work in the financial markets. They are articulate and have
clear opinions. These guests generally have careers and incomes at stake
and they have a bias. Most often, they want the bull market to continue.
If the public gives up on stocks and stops watching TV channels that
promote stocks, then the guests’ jobs may be on the line. They have a
huge incentive to encourage viewers to stay in the market.
One expert expresses opinions based on experience, prejudices,
intelligence, education, peer groups, and facts, both known and unknown.
Another expert with different world experiences interprets these same
facts in the opposite way. Still another expert with the same facts but
different background comes up with a totally different solution on the
six o’clock news.
Usually, the most convincing expert is the one most likely to be wrong.
When evaluating experts, look for those who admit that they may be
Bottom line: The market moves based on the collective emotions of all
the participants in the market. Explanations as to why the market went
up or down on a particular day should be taken with a grain of salt. If
you are going to watch business news, the safest approach is to assume
that the people who are explaining the market’s fluctuations are simply
making it up as they go along.
What you can do now: Ignore the end-of-the-day explanations of the
business news analyst. Make your investment decisions based on a
financial plan that tells you the rate of return you need to earn and
build/create a diversified portfolio designed to earn this rate of
return over the long term.
Don’t try to get a higher yield without higher risk
A sophisticated investor may decide to take a specific type of risk in
order to try to get a higher rate of return, but knows what additional
risk he is taking on. The casual investor tries to get a higher return
but does not realize that extra risk is involved, whether it be risks
related to events, liquidity, defaults, or interest rates.
It is generally safe, when looking at individual investments within the
same asset class, to assume that higher return means higher risk.
Corporate bonds are a good example. If one corporate bond is offering a
higher rate of return, it may mean there is greater risk of default –
that the issuing company is unable to repay the principal when the bond
matures. It may mean higher liquidity risk – that there may not be a
market to sell the bond before it matures. Or it may mean greater
interest rate risk – a greater chance that rising interest rates or
inflation will reduce the value of the bond between now and maturity.
(See Chapter 5 for a description of the different types of risk.)
It is almost always a waste of time to look for a bond with a higher
yield unless you are prepared for higher risk. To understand the logic,
it is essential to have an understanding of the bond market. Using the
corporate bond market as an example, the reason that you can only get a
higher yield if you take higher risk is due to the efficiency and the
size of this bond market.
Thousands of companies issue bonds and the number of buyers is even
higher. Among these buyers are professionals whose sole focus is
evaluating the creditworthiness of corporate bond issues. These
specialists have powerful analytical tools, years of experience and,
sometimes, inside information about potential risks of default. They
also have good insights about the economy and the likely direction of
Further, bond specialists have, or should have, broad knowledge of
comparable issues. If a company wants to sell a new bond issue in the
corporate bond market, the professionals will know how this offering
compares, both in price and risk, with the hundreds of other issues
available on the market.
Based on their experience, bond specialists usually make accurate
evaluations of the risk inherent in a particular issue. If a particular
bond is paying a higher than average rate of return, it is not because
it was overlooked by the hundreds of other professionals who could have
purchased it before you did. The yield is higher because these hundreds
of other professionals refused to buy the bond when it was offered at a
lower yield. Given the risk involved, the bond professionals decided
that other comparable corporate bond issues offered a better return for
the same risk. To sell the bond, the bond sellers had to adjust the
price so that the yield was high enough to attract buyers and offset the
risk seen by the bond traders.
It makes no sense, therefore, to ask your financial advisor to shop
around for the best rate of return, hoping to get a higher return
without taking additional risk. An investor may not understand this
risk-and-return rule. But the fact remains: the bond issue that yields a
higher return does so because the risk of loss is also higher.
The risk may have to do with defaults, interest rates, or liquidity. Or
perhaps there is a risk of a downgrade. In any case, you can be sure
that if a higher return is offered, there is some risk that is
While efficient, the bond market is not perfect. Pricing inefficiencies
do occur from time to time. These inefficiencies, however, can be taken
advantage of most effectively by those who specialize in the bond
market, such as managers of fixed-income arbitrage hedge funds. Using
sophisticated computer-generated models, these managers invest millions
in each transaction and therefore incur very low fees. The professionals
also buy direct from the company rather than on a retail basis.
Given a retail bond investor’s limited resources, he is highly unlikely,
no matter how much shopping around he does, to come up with a bond with
a higher yield but no higher risk. This is not to say that the investor
should never go for the higher return. He should just do so with his
Bottom line: You may not understand the nature of the additional risk
you are taking, but if you are expecting to earn a yield that is higher
than the yield of government bonds, you are definitely taking on some
additional risk – risk that bond traders recognize.
What you can do now: Prepare a financial plan or refine your current
plan showing what rate of return you need to earn to achieve your goals.
Have your financial advisor create an investment portfolio that can be
expected to earn that return with the least possible risk.
Never assume that a good product means a higher share price
When you buy a stock primarily because you like the product, you are
giving too much weight to only one of many variables that will affect
the price of the stock.
Sometimes investors hear about what is described as a marvellous new
consumer product. They make sure to note the company’s name and find out
more about it on the Internet, and from other sources.
The product and the company appear to be sure winners. The investor gets
excited and decides to buy the stock. The reality, however, is that
while the stock may go higher, it is just as likely to drop in value.
Having an excellent product is only one, and not even the most
important, of the factors affecting the price of the stock. Only a
company with an absolute monopoly is a sure shot to succeed with a great
Perhaps the company’s excellent potential is already priced into the
stock. Let’s assume that a company is expected to grow by a factor of 10
over the next two years. It earns 10 cents a share now and therefore in
two years it is expected to earn $1.00 per share. Assume that the stock
is now trading at $30 per share. If the expected growth does occur, and
this is not a sure bet, the stock will still be overpriced in two years’
time, because you would be paying $30 for a stock that still is earning
only $1 per share. That makes for a very high price-earnings ratio at 30
to 1. During the past 100 years, a price-earnings ratio of about 15 is
normal. Historically, when the price-earnings multiple hit 25, it was
the signal that the share price might fall.
Of course, in the short term, a positive spin on the story of the stock
can influence the stock price and it may go higher. If the public
perceives the stock as being hot, the demand may be so great that the
stock, for a time, will sell well above its true value. Then again, if
investors lose faith in the company, they may dump the stock and force
the price even lower than its true value. In both situations the stock
is moving on hype and emotion, not on the strength of the product line.
Having a good product is not enough. Management has to show that it can
run the company so successfully that the share price will rise.
Professionals know that a stock’s price is also greatly influenced by
the price and performance of the company’s competitors.
Buying shares in an individual company is, in effect, trying to beat the
market, a mug’s game, as I have emphasized. If your objective is to have
some fun and test your skills against the market’s participants, then by
all means go for it. Just don’t make this the core of your investment
Bottom line: Having a great product may be a good first step for a
company, but this in no way ensures that the company’s stock price will
go higher, particularly if it is already overpriced by traditional
What you can do now: Focus on your overall investment strategy, not on
individual stocks that you think will beat the market.
Recognize that you can make money in a bear market
Investors who think that everyone loses in a bear market may lose more
capital than necessary because they become more accepting of losses.
Some investors believe that when the market goes down, everyone loses
money. In fact, when skilled investment managers believe that the market
is going to go lower, they can position themselves to make as much money
(if they are right and the market does go lower) as they can make when
they position themselves for a rising market and the market obliges by
The key is to understand the difference between being “long” the market
and being “short” the market. Being long a stock is simply another way
of saying you own a stock. Being short a stock means that you borrowed a
stock and then sold it and now you have the obligation to return the
stock when you are asked to do so.
As an example of a short sale, imagine that when Nortel was trading at
$100 per share you believed it was due to go lower and you called up
your financial advisor and told him to make a short sale of 100 shares
of Nortel. Your financial advisor arranged this sale by having his firm
lend you 100 shares of Nortel which you then sold at the market price of
$100 per share. The proceeds from this sale were $10,000 and this money
was deposited to your account. At some point you know you will have to
purchase 100 shares of Nortel on the open market so that you can return
the 100 shares to the brokerage firm. If you repurchased the shares when
they were trading at $10 per share, then you would have made a profit,
before trading costs, of $9,000.
There are significant risks to selling short because after you borrow
the shares and sell them, the shares may go up in value rather than down
in value as you expect. In the above example, if the price of Nortel
shares went up to $150 after you sold them at $100, then when you have
to buy on the open market to replace the shares you would suffer a loss
of $5,000, plus your trading costs.
While selling short is a risky proposition for the average investor, in
the hands of an experienced money manager, it is an effective tool to
reduce losses in a bear market. With short selling, your potential for
loss is almost unlimited, whereas with a “long” position, you cannot
lose more than 100% of your investment.
One of the most significant differences between hedge funds and mutual
funds is that hedge funds are permitted to sell short while mutual funds
are not. Since mutual fund managers are not permitted to use this
risk-reducing tool, some industry experts describe mutual fund managers
as working with one hand tied behind their back.
True diversification means holding different asset classes selected so
that the gains on one type of security can be expected to offset the
losses on other asset classes. In a bear market there is no better way
to minimize the loss to the portfolio as a whole than to have asset
classes that have some short exposure to the market. The profit of these
short positions may go a long way toward offsetting the losses on the
Bottom line: Selling short is a very risky strategy for investors to
undertake on their own. However, owning a professionally managed
investment that has some short exposure can reduce losses in a bear
What you can do now: Ask your financial advisor about investment
products, such as hedge funds, that have some short exposure to the
Know when enough research is enough
Why this is important: Trying to get all available information delays
the decision to buy or sell and lulls you into thinking that more
information will help you predict how this investment will perform.
Sometimes individuals wisely avoid making investment decisions because
they want to gather additional information. That’s fine, but as computer
scientist Peter Wyckoff has put it: “If you wait too long to buy, until
every uncertainty is removed and every doubt is lifted at the bottom of
a market cycle, you may keep on waiting, and waiting.”
Information is undoubtedly valuable. But there comes a point where
knowledge and critical judgment are needed. That extra bit of
information will not always contribute to better investment decisions.
Sometimes the stock market goes higher or lower simply because most
people expect it to go in a certain direction. As they act on that
belief, they create the pressure that causes the market to go in that
direction. In these cases, more knowledge is of limited value because
the market is moving on the emotion of the masses. Thus, the market
moves on fear, greed, perceptions, and varying interpretations of facts,
rather than on hard facts.
At the height of the dot-com craze, I had a discussion with my son who
has extensive knowledge of companies involved in Internet security and
encryption. He knew the relative market share held by each of the major
players and he knew when the patents expired on their encryption
formulas. He had a good idea of the relative strengths of each
encryption algorithm. I suggested that with this type of knowledge, he
could get a good job as an analyst with one of the brokerage firms. He
pointed out that it was of little advantage at that time to know a lot
about this particular industry and the business potential of these
companies. Share prices were moving, not based on any logic or facts,
but on the whims of day traders who didn’t know a thing about the
fundamentals of the companies they were trading.
Having an understanding and knowledge of the companies could have been a
disadvantage to my son. Fortunately, he realized that knowing the
fundamental reason for the existence of these companies was not enough.
Their shares were trading in a high volume but the buying and selling
was based on emotion, not on logic.
Most investors decide to buy at times of great optimism and sell at
times of great pessimism. Yet we know that some of the most successful
investors in the world are “contrarians.” They sell when others want to
buy and buy when others want to sell.
Sir John Templeton attributes his success to “being generous.” He
willingly sells his shares when shares are in high demand by the public
and he willingly buys shares when the public wants to unload them.
More information about a stock or market segment, or more information
about the mood of investors as a whole, is not likely to help you beat
the market. And, if you can’t beat the market, you should try simply to
match the market. You can do this very easily by buying exchange traded
funds and index funds.
Just because you can never get enough information to guarantee a
successful trade does not mean you should skip homework entirely. The
areas where you should do your homework, however, are in selecting your
financial advisor, working with the advisor to prepare and keep a
financial plan updated, and monitoring investment performance.
Also, investors who delay making decisions – to do that extra research –
might find the opportunity to buy or sell at a reasonable price has
passed them by.
Bottom line: Do your homework – not to help you predict short-term
market movements, but rather to become clear on your financial goals.
Get and keep a financial plan up-to-date, and work with your advisor to
get an investment portfolio designed to earn, on average, the rate of
return you need to earn in order to achieve your financial goals.
What you can do now: Spend time to understand your overall investment
strategy and why you expect it will work. Stop trying to get the
information that you think will help you predict which way a particular
stock is going to go. Stop thinking that more homework will enable you
to consistently beat the market without taking greater than average
Know Your Target Rate Of
If you do not know the rate of return that you should be aiming for, you
may be taking either too much risk or too little.
To become financially secure, you need to be clear on your goals. When
your goals are clear, the financial-planning process will show the rate
of return you need to earn on your investments in order to meet your
objectives. This rate of return becomes the target against which to
measure success or failure.
If you don’t have any goals, it doesn’t matter what you do with your
finances. However, most people do have some idea of what they want. To
have meaning, goals must be clear, quantified, and tied to a specific
time period. For example, if the plan is based on retirement goals, the
first step is to set the retirement date and the amount of money you
expect to spend in your retirement years.
Assume, for example, that you want to retire in 20 years. At that time,
you want to spend $40,000 per year in today’s dollars. Assume that you
have $100,000 saved today and you are saving $1,000 per month. Assume
also that in retirement you will earn $1,000 per month in pension
income. Given reasonable assumptions for inflation, life expectancy, and
income tax, you will need a rate of return of about 8% to achieve these
On the other hand, if you are 65, already retired, with $15,000 a year
in pension income, $600,000 in RRSPs, and you expect to spend $35,000
per year, with your primary objective being not to run out of money
before age 90, then you only need to earn about 5%.
In a well-planned investment portfolio, higher returns require higher
risk. More risk is required to earn a return of 8% than a return of 5%.
In the above example, since the retired person only needs a 5% rate of
return to achieve his objective, it makes no sense to have a higher-risk
portfolio designed to make 8% or 10%.
Most investors aim for a higher rate of return than is reasonable to
expect for a given level of risk. Most investment advisors are
programmed to shoot for the highest return possible while staying within
the level of risk that their clients can tolerate. It is not uncommon,
therefore, for investors to be in an investment portfolio that has
higher risk than necessary. In order to avoid this situation, you should
ask about potential risks even before you begin talking about expected
Taking more risk than necessary increases the probability that an
unexpected market drop will cause you to lose so much capital that your
standard of living will be affected. On the other hand, if you don’t
take enough risk, your earnings will be too low and you may run out of
money in your old age.
The proper steps to establish the rate of return you need to achieve
your goals are as follows:
• Clarify your financial goals.
• Get a financial plan that shows what rate of return you need to reach
• Have your investment portfolio designed to achieve the required rate
of return with the least amount of risk possible.
• Monitor your portfolio on a quarterly basis.
Bottom line: Make sure you have a properly prepared financial plan that
shows your targeted rate of return. If you don’t have a target rate of
return, you are, in effect, saying to your financial advisor: “Here’s my
money, do your best, and whatever you do will be okay with me.” You
wouldn’t drive without a speedometer and you shouldn’t invest without
establishing a meaningful target rate of return. To achieve financial
goals, a wise investor takes as much risk as necessary but no more risk
What you can do now: Get a financial plan that clarifies your goals and
shows the rate of return your portfolio needs to earn to achieve those
goals. If your financial plan shows you have to earn an average return
of over 10% per annum, then you have to go back to the drawing board. In
the present economic environment, it is simply not realistic to expect
consistent double-digit returns over a long period of time.
Measure And Manage Your Risks
“You can’t manage what you can’t measure.”– William Hewlett, co-founder
of Hewlett-Packard, which began in a small garage
Don’t use a risk-tolerance questionnaire
A risk-tolerance questionnaire assumes that you will act logically,
rather than emotionally, when your investment portfolio is down by 20%
and the industry experts are predicting that things will get worse
before they get better. This is an incorrect assumption because most
investors react emotionally in such situations.
Typically, when a new client opens an account with the local investment
firm, one of the first things her advisor will ask her to do is to
complete a risk-tolerance questionnaire. The advisor will explain that
her answers will help him decide how much risk she should take. A high
tolerance for risk would suggest an investment mix with both higher risk
and higher return potential.
To understand why this is wrong, you have to understand what market risk
means. Risk generally refers to the volatility of the investment.
Volatility is the measure of how frequently and to what degree an
investment rises and falls in value.
Risk can also be described as the range of expected returns during a
month or a year. In North America, over the past century, the range of
returns for the broad stock market index, on an annual basis, is between
–44% and +55%. Risk for an investment portfolio made up of government
bonds is lower, between –15% and +15%.
Assume the client’s answers to the questionnaire indicate that she is
comfortable with a high level of risk. She indicates that she is willing
to accept this higher risk in order to earn a higher return. There are
four reasons why this method of determining the level of risk is wrong.
• Asking questions about risk does not give an accurate estimate of the
risk someone can really take. Risk is an emotional, not a logical,
response. When the market is going up, and the investor is filled with
optimism about how the new relationship is going to work, she is likely
to indicate a tolerance for risk that is too high. To get reliable
answers, the questions have to be asked when her stock portfolio has
just fallen by 30% and she fears losing her home if losses on her
investments continue, and the experts are predicting that the downward
trend is going to continue.
• Part of the problem is that financial advisors have been trained to
believe that, first, stocks ultimately will give higher returns than
bonds, and second, the investor should always go for the highest return
possible. The advisor assumes the right mix is the one containing the
highest percentage in stocks that the investor can tolerate – before
panicking and selling everything in a bad bear market. The broad stock
market index can drop by over 40% in one year (it happened in 1931). If
the advisor determines the client’s portfolio can absorb a 40% decline,
the advisor may recommend a mix of almost all stocks. Such a drop in the
portfolio’s value is more than most investors want to experience. It is
at this point that they throw in the towel, calling their financial
advisor and telling her to sell everything. They thereby lock in their
losses and probably never venture near the stock market again.
• Even if the client seems to have the emotional fortitude to withstand
a lot of risk, taking on more risk than necessary only increases the
probability of her losing her capital someday. It is equally wrong if
the client is not taking enough risk. When too little risk is taken,
returns will be lower and the money may run out too soon.
• The level of risk should be determined only after deciding on the rate
of return you need to earn to meet the objectives in your financial
plan. Preparing a plan will tell you what rate of return you need to
earn and therefore what level of risk you need to take. (See Chapter 2
for advice on working with a financial planner.)
Bottom line: A risk-tolerance questionnaire may help protect the
brokerage firm and the financial advisor, but it is not the best way for
you to determine the level of risk you should be taking in your
investment portfolio. A wise investor takes no more risk than is
necessary to achieve his or her financial goals.
What you can do now: Prepare a financial plan that shows the rate of
return you need. Have your financial advisor recommend an investment
portfolio that can be expected to earn this rate of return with the
least amount of risk possible. Find out how this portfolio should
perform both in good and bad markets. Understand why the strategy is
expected to work under those conditions.
Understand both types of stock market risk
There are two types of stock market risk and there is no need to be
exposed to both. It makes no sense to be exposed to non-systematic risk
when it can be avoided so easily. Not understanding how to eliminate
non-systematic risk creates exposure to more risk than necessary.
There are two different types of stock market risk. One is very easy to
avoid while the other is unavoidable if you invest in stocks. The first
is the risk that the stocks you own will fall in value because the
entire market falls. This is called systematic risk or market risk. The
industry also calls it Beta risk.
This type of risk (loss) occurs in a bear market when the majority of
stocks fall in value. Almost all stocks are likely to drop in a bear
market, just as all ships at dock will drop lower at low tide. When the
tide comes in (the next bull market), it lifts all ships.
It is not possible to eliminate systematic or Beta risk. The stock
market is unpredictable. Yet, the impact of systematic risk can be
reduced by diversifying your portfolio to include assets other than
stocks, assets that are likely to rise in value as the stocks fall.
For example, a portfolio of stocks, bonds, cash, income trusts, and
hedge funds will have lower volatility than one entirely made up of
stocks. It is unlikely that all of the securities in the diversified
portfolio will rise or fall in unison. If part of the portfolio is
rising in value as another part is falling, the overall movement of the
portfolio is reduced.
The second type of risk is non-systematic. You are affected by this risk
when your stocks go down even though the market as a whole is on the
rise. Obviously, your stock is underperforming the market.
A company’s stock might not be doing well for any number of reasons,
among them: negative earnings surprises, disapproving comments from the
auditor, firing of key personnel, loss of market share to the
competition, fraud, or cash flow problems. This can happen even though
the market as a whole is going higher.
The good news is that non-systematic risk can be avoided. Buying your
stocks through a mutual fund, or buying an exchange traded fund, can
greatly reduce non-systematic risk. You can also significantly reduce it
if you diversify by purchasing at least 30 stocks. Studies have shown
that owning 30 stocks is enough to eliminate 90% of non-systematic risk.
With only one or two stocks, you have a high-risk portfolio. If one of
the stocks falls, your portfolio may drop significantly in value. With
30 or more stocks, the loss from one stock will normally be offset by a
gain from another, leaving you only with the risk that the market as a
whole (systematic risk) will fall in value.
A widely diversified portfolio is unlikely to become worthless even in a
severe bear market. Losing everything should be a concern only if you
own a single stock. In the absolutely worst-case scenario, based on the
record of the past century, a stock portfolio could shrink by as much as
50%. But it is hard to imagine a greater loss, unless the entire
financial system as we know it ceases to exist.
Although fortunes have been made by having a heavy concentration in a
single stock, having “all your eggs in one basket” is not the wisest
move for most investors. Those most likely to be investors in only one
stock are long-time employees who have acquired stock in the company
where they work. For reasons of loyalty or dedication to the company,
they sometimes keep their portfolio in this single source. The much
safer approach would be to have no more than 10% of assets in one
investment, no matter how much you like a particular stock.
I have a close friend who was once a multi-millionaire (on paper). Some
90% of his net worth was tied up in the shares of the company he worked
with. For reasons of loyalty, he felt he could not sell these shares,
even though he was advised to diversify. The stock has now dropped in
value by more than 90%. His retirement plans have changed dramatically.
Bottom line: For the average investor, it makes no sense to bear both
systematic and non-systematic risk. You can’t avoid Beta or systematic
risk, but non-systematic risk can be significantly reduced either by
purchasing index funds or exchange traded funds, or by purchasing at
least 30 stocks to diversify your portfolio.
What you can do now: Talk to your financial advisor about the wisdom of
eliminating non-systematic risk from your portfolio.
Don’t ignore the history of the asset class
Why this is important: The real risk is described by the asset class. If
you focus instead on a few years of a specific manager’s investment
performance, you are likely to underestimate the risk involved in any
particular mutual fund.
Is past performance a good guide to future performance? Should you know
the history or does history not matter because it is a poor indicator of
As investors, it seems that we are always being told that past
performance cannot be used as a predictor of future performance. Despite
this disclaimer, mutual fund companies, in their advertisements,
emphasize the historical rates of return of their best-performing funds.
They do not disclose the performance of their worst-performing funds
except where it has to be reported. And after three to five years of
consistently bad performance, these funds are usually wound up or
amalgamated with funds that have a better record.
If you ask your financial advisor about a stock that your neighbour says
is a hot pick, the advisor likely will respond by telling you that the
past record is no sure guide to future results. On the other hand, when
your advisor calls to suggest buying a new managed investment, he likely
will include in his recommendation a reference to past performance and
the record of the investment manager.
As a measure of what will happen, the record of a stock is certainly not
an infallible guide; it is, however, one of the best available guides.
None of us can predict what will happen in this century. Considering the
past, however, we can easily imagine that the stock market will react
based on emotion, just as it did during the last century. This gives us
a good idea of what we can expect in the future during periods of both
optimism and pessimism. So past performance is our best guide to future
The problem is that past-performance information needs to be used
correctly. Consider these points:
• When looking at the record of a mutual fund, the first factor to
consider is the performance of the specific asset class. For example, if
you are buying a Canadian equity mutual fund, you should focus on the
performance of Canadian equities in general, not just the performance of
the particular Canadian equity manager who manages this mutual fund. The
risk or volatility of the asset class provides the best prediction of
the performance the manager might achieve. If the stock market is going
up, most Canadian equity managers will have a good year. If the market
is going down, most managers are going to lose money that year.
• What we should look for is not the actual return in a single year, the
average return over a number of years, or even the average return during
the career of a particular manager. Rather, we should focus on the range
of returns of the asset class during the relevant time period. For
example, we know that the S&P 500 Index – one of the best measures of
the stock market as a whole – has, over the past 100 years, moved in the
range from –44% to +54%. This range describes the nature of this index.
In the past, it moved in a 100-point range and will likely do the same
in the future. The history of the asset class gives you a reasonable
expectation both for the expected return and for the degree of
volatility in common stocks. The past record is quite reliable as a
guide to understanding the range of expected returns for a type of
• When looking at past performance, decisions often are made using the
wrong time periods. For example, when we look at a 10-year average
return and a 10-year average volatility range, we may get a comfortable
feeling about the level of risk over a 10-year period. This information
is irrelevant, however, if the volatility of the investment over a
one-year period is more than we can live with. To get to the 10-year
return and 10-year volatility levels, we have to go through 10 single
years, and it is during the higher volatility of the shorter periods
that most investors become emotional and make the wrong decision, either
to buy or sell.
Bottom line: Past performance, viewed correctly, can be very useful in
predicting the average return and the range of returns for an
investment. Used incorrectly, however, by looking at a short-term
average return rather than the volatility of the asset class over the
past 100 years, it can result in losses.
What you can do now: Knowing that the stock market can drop by over 40%
in one year, make an assessment of your investment portfolio and decide
if you are comfortable with the risk.
Avoid investments you don’t understand
Making a purchase without understanding the nature of the investment can
lead to unforeseen risks.
Most investors use some form of “structured” products, such as mutual
funds, income trusts, hedge funds, or exchange traded funds, in their
portfolios. Individual stocks and bonds now make up only a small part of
the investment opportunities available to investors.
Just as cars and computers have been vastly improved over recent
decades, we now have many better, safer, and more complicated investment
options. Yet, for every new product that offers the potential for a
greater return with less risk, a copycat product is also available. It
seems to have many of the best features but has hidden fees and
Mark Twain, in his short story “The $30,000 Bequest,” was of the opinion
that the best way to make money from stocks is to sell investment
advice. That opinion could be updated today to say that the best way to
make money in the investing world is to create and sell new investment
products. Today some of the brightest minds are busy creating new
investment products or taking old investing ideas and updating them to
take advantage of new technology and new global investing opportunities.
Most investors are busy people. They don’t have the time to study stocks
and bonds or the intricacies of the markets. Not to mention
understanding income trusts, covered call programs, hedge funds, and
structured notes with capital guarantees. Financial advisors themselves
often struggle to grasp the complexities and risks of these new
structured products. If we have a major downturn, a lot of advisors are
likely to be shocked to discover how these often misunderstood risks
actually manifest themselves.
For example, look back to the 1980s when portfolio insurance was in
vogue. This strategy was expected to protect clients in a falling stock
market. When the crash came in 1987, we discovered that portfolio
insurance, while great in theory, just did not work when the market went
into free fall and everyone tried to cash in on the “insurance.”
For the next twenty years, portfolio insurance was seldom mentioned and
the strategy was not widely recommended. In 2003, however, I became
aware of another “new” product based on the same investing principle,
only this time it was not called “portfolio insurance.” This time it was
simply referred to as a leveraging and de-leveraging strategy.
It has always been a sensible strategy to avoid investing in things you
don’t understand. However, if you want to follow this rule, and you also
want to enjoy good investment returns, you have to study some very
complex investment products. For example, if you really want to
understand hedge funds and certain “structured” investment products, it
is going to take a serious commitment. Very few in the investment
industry are specialists in hedge funds or even understand them.
Knowledge has its rewards, however, and some of the more complicated
investment strategies may offer higher returns without significantly
Not everybody can be an expert. If you insist on a full understanding of
every underlying strategy in, for example, a “fund of hedge funds,” it
is unlikely that you will ever buy this type of investment. This may be
unfortunate because some of these investments have a history of
providing an excellent return for the risk taken.
If you want to enjoy the benefits of many different types of structured
products, such as hedge funds, you will probably have to rely on someone
else’s expertise. In these cases it may be that the best use of your
time is to evaluate the expertise of your advisor and form an opinion as
to whether she really understands the products being recommended. You
should be aware of the advisor’s experience, qualifications, and
reputation. For example, if you are considering hedge funds, check out
whether your advisor has acquired a Certified Hedge Fund Specialist
(CHFS) or Chartered Alternative Investment Analyst (CAIA) designation.
If you are doing your own due diligence on an investment instrument, you
should do the following:
• Look for proven track records. Understand that there is a difference
between a real track record and a pro forma track record. The latter is
simply a hypothetical record or a reconstruction of how the investment
would have performed if it had been available in the past.
• Find out all the costs. Including the hidden ones.
• Don’t put too much in one basket even if it seems very safe.
• Remember that, all things being equal, a solid guarantee from a major
bank is a good thing.
• Don’t be in a rush. If it is a good product, wait a few months and the
people who created it will create another product.
When in doubt, stick with the structured products of firms that have
been in business for decades and have billions of dollars under
management. These firms might not put up the huge rate of return numbers
that a small firm can generate over a short time, but these firms will
likely have more experience, more risk controls, and a stronger
Bottom line: You have a tough choice. You can limit your investments to
what you currently know or you can take the time to study new
“structured” products such as hedge funds. Or, you can make certain that
your financial advisor is sufficiently experienced and well enough
qualified that you can safely accept his recommendations.
What you can do now: Because you don’t want to miss out on excellent
investment opportunities, you have to make a realistic assessment of
your financial advisor’s level of knowledge of new investment products.
Use the Sharpe Ratio
Why this is important: Unless you use the Sharpe Ratio, you are likely
to fall into the trap of comparing returns rather than comparing
You don’t have to know how to calculate the Sharpe Ratio, but you should
know how it can help you choose better investments. The ratio takes its
name from its inventor, William Sharpe, a finance professor at the
prestigious Stanford University. All you really need to know is that the
higher the ratio the better it is for the investor. A Sharpe Ratio of 0
or less is not very good. A Sharpe Ratio of 0 to 1 means that you are
getting a fair return for the risk you are taking. A Sharpe Ratio higher
than 1 is excellent.
The Sharpe Ratio allows you to compare dissimilar investments to
determine which one gives the highest return for each “unit” of risk.
For example, assume that you are trying to get the highest possible
return for a given amount of risk and you are considering two
investments. Investment A earned 7% and had a risk, or standard
deviation, of 8% (standard deviation is the most common measure of
risk). Investment B earned 9% and had a standard deviation of 20%.
Without knowing the Sharpe Ratio, it is difficult to know which
investment offers the higher return per unit of risk. Obviously
investment B had the better return, but did the higher return justify
the higher risk?
If we do a calculation and find that the Sharpe Ratio of the first
investment is 0.5, and that of the second investment is 0.3, then we
know that the first investment is a better choice because it has the
potential to give a higher return for each unit of risk.
Given a choice, and if all other things are equal, if a person simply
buys the investment with the highest Sharpe Ratio, it will almost always
be the right investment decision. The ratio can be worked out both for
an individual investment and for your portfolio as a whole. Sharpe
Ratios are readily available for mutual fund and hedge fund investments
and if you have enough data, they can, with some difficulty, be
calculated for individual stocks or bonds.
Perfectionists argue that the ratio is not the best guide because it is
based on standard deviation that measures the extremes both above and
below the average return. For the purposes of the average investor,
however, the Sharpe Ratio is the best guide for measuring risk and
As an investor, you have two pertinent questions for your advisor: “What
is the Sharpe Ratio of this investment, and what is the Sharpe Ratio of
my portfolio as a whole?”
For comparison, the average balanced mutual fund has a Sharpe Ratio of
about 0.5. If your portfolio has a Sharpe of between 0.5 and 1 you are
doing better than average. If it is less than 0, you’ve lost money
durring that period and you are taking more risk than necessary for the
return you are expecting. As a general rule, investors will find the
highest Sharpe Ratios in hedge fund investments.
Bottom line: In a perfect world, your financial advisor would tell you
the Sharpe Ratio for any mutual fund investment that he recommends. When
you use the ratio, you avoid the problem of comparing investments based
only on return without taking risk into consideration.
What you can do now: Ask your financial advisor if he is able to
calculate the Sharpe Ratio for your portfolio as a whole, as well as for
any recommended mutual fund investment. Don’t be disappointed if he
cannot provide this number. Most advisors do not have the software tools
to make this calculation.
Get a second opinion
Sometimes financial advisors lose their objectivity about their clients’
portfolios. They may become defensive about their recommendations and
fail to recognize an important mistake when it occurs. Without a
professional second opinion, investors who are not knowledgeable about
investing are at a disadvantage because they may not know what questions
they should ask their advisors.
A close eye on health and finances is needed to enjoy happiness in
working life and in retirement. Our health is so important that we find
it normal to ask for a second medical opinion before any major
operation. In financial matters, however, it is less likely that an
investor will seek out a second professional opinion. One reason for the
reluctance is that many investors fear a second advisor will be unduly
critical of a perfectly good portfolio because the second advisor, who
is paid on commission, wants to try to win the account.
This reluctance is not entirely without justification. There will always
be a few securities that have recently underperformed and these are
often pointed to as evidence of bad strategy on the part of the other
advisor. The implication is that the advisor who is reviewing the
portfolio would never have made such a mistake.
Regrettably, in this competitive industry, where financial advisors
think they are smarter than all the others, you are likely to get
pressure to move your account any time you visit a new financial advisor
and ask for a second opinion.
There is a way you can get a second opinion without being exposed to
sales pressure: by using the services of a third party such as a
chartered accountant. You can ask the accountant to send out a “request
for a second opinion letter” to several financial advisors. Your name is
not revealed and the financial advisors are invited to respond to the
Investment advisors who receive this letter will be pleased to provide
an independent analysis because they all want to develop and strengthen
their relationships with accountants. You can be sure that the
investment advisors will give their best analysis. Also, they may offer
to discount their fees if given an opportunity to service your account.
When the responses to the request for a second opinion are received by
the CA, she forwards them to you. You then have three competitive quotes
and three different opinions about how to construct a portfolio to meet
your needs. The request for proposal form also asks the investment
advisor to comment on the strengths and weaknesses of your existing
asset mix. You are the winner when investment advisors compete for your
The key question to ask is: “Am I willing to spend a couple of hours and
maybe the cost of a few hours of my CA’s time in order to get three
competitive quotes for my business?” Keep in mind that the cost of a
poorly designed investment portfolio can quickly mount into thousands of
You can also try to get competitive quotes by sending out a request for
proposal yourself; make sure, in the covering letter, to specify clearly
that you will initiate any future contact.
Bottom line: It is worthwhile to get a second opinion on your investment
portfolio. You can do this without subjecting yourself to unwanted sales
What you can do now: Consider using an unbiased source to get a second
opinion on your investment portfolio. You can also consider having
accounts with two different investment firms. That way you have an
ongoing exposure to another investment approach and you may also
increase your level of diversification.
Don’t obsess over avoiding stock market risk
Why this is important: The stock market represents an important asset
class that most investors should hold. Investors who try to eliminate
risk by avoiding stocks entirely may be exposing themselves to other
risks that, in the long run, can be just as serious.
It really doesn’t matter how the money disappeared, or where it went, if
you don’t have enough to maintain your lifestyle in retirement.
The impact of a lower standard of living is the same whether your
capital was eroded by inflation or deflation, or lost in a stock market
crash. A wise and cautious investor therefore takes precautions against
The major risks you face include those related to inflation, deflation,
currency, reinvestment, interest rates, income tax, default, bad
managers, liquidity, and fraud. But the biggest risk is running out of
Some people invest only in bonds and bank-issued guaranteed investment
certificates (GICs) because they hope to avoid all risk. However, they
may lose if interest rates go higher, or if inflation rises, and they
will pay more in income tax. They are also exposed to reinvestment risk.
This is the risk that when the guaranteed investments mature, the
capital may have to be reinvested at a lower rate. Retired people who
became comfortable with a lifestyle based on earning 10% on GICs have
had to make significant lifestyle adjustments when their matured funds
had to be reinvested at 5%.
People buying real estate face the risk of deflation. And there are
other factors to consider. Real estate generally falls in value when
interest rates go higher. Furthermore, real estate markets can go up or
down, and it is not a liquid investment.
Canadians who in 2003 used their dollars to invest in US Treasury bills
in the belief that this was a very safe investment came to understand
the real meaning of currency risk as the US dollar fell against the
Canadian dollar. Some very safe T-bill accounts lost almost 20% due to
the increase in the value of the Canadian dollar versus the US dollar.
Sometimes people invest in a managed portfolio of stocks to avoid
non-systematic risk (see pages 61–63 in this chapter) only to incur
“manager risk.” That’s when the person managing your mutual fund makes a
wrong call, resulting in your portfolio falling in value.
As already emphasized, a properly designed investment portfolio should
be diversified to include many different asset classes. You want a
number of asset classes to increase the probability that one or two of
the asset classes will be rising in value to offset the loss in value of
the asset classes that are in a down cycle. When losses are offset by
gains, it tends to reduce the overall risk of the portfolio.
Of course, if all of your capital is invested in the right asset class,
at just the right time, you are going to be a big winner. If all your
money happens to be in long-term bonds at a time when interest rates
fall, your portfolio will increase in value sharply. However, don’t plan
on being this lucky.
For most investors the safe and sensible approach is to diversify and
not make large bets where success depends on any specific economic
Bottom line: There is safety in numbers – in this case meaning numbers
of different asset classes. The best risk-reducing strategy is to be
diversified by using multiple asset classes in your investment
What you can do now: Check to see that you have at least three or four
of the following asset classes in your investment portfolio: cash,
short-term bonds, long-term bonds, common stocks (held as individual
stocks, mutual funds, or ETFs), hedge funds, managed futures, and income
Don’t obsess over short-term fluctuations
Focusing on short-term fluctuations may cause you to build a portfolio
with very low fluctuation but with a return that will not be high enough
to achieve your goal of financial independence.
The ups and downs of the market can be distracting. Investors often
become so wrapped up in day-to-day fluctuations that they lose sight of
the main objective: achieving their long-term financial goals. For most
people, this objective can be simply expressed. They want enough money
to keep up their standard of living, or perhaps even improve it, and to
retire when they want to, while having financial independence until they
If your plan shows that you need an average return of 8%, to achieve
this objective, then it is this long-term average rate of return that
must be kept in sight. If you are in a properly diversified investment
portfolio, you can ignore the daily or weekly changes in your
Focusing totally on minimizing risk – which is easy if you also minimize
return – could bring such a low return that it fails to meet your
financial targets. This is like not seeing the forest for the trees. It
is easy to avoid incurring loss by always investing in treasury bills.
However, while this strategy will avoid market fluctuations, the low
return on these investments could mean that you might not have as much
as you need during your retirement.
To have financial independence in retirement, you must focus on the
average rate of return needed over the long term. If the long-term rate
of return requirement is higher than the very low return on treasury
bills, then you have to accept fluctuation in order to get the higher
return. This means there will be periods when you make money and periods
when you lose money. With an all-stock portfolio, the value might be up
by 40% or down by 40% in any one year. On the other hand, with a
well-diversified portfolio, you will probably never make 40% but you
also are unlikely to be down by more than 10% in any one year.
You can stop worrying about short-term changes in the value of your
portfolio if you are confident that in the long run it will earn the
return needed. That confidence comes from an understanding of historical
returns of different asset classes and the historical performance range
of a diversified portfolio during different time periods.
A well-designed portfolio also gives you the confidence to ignore
downturns because (a) they should be quite small and (b) they will be
anticipated and should be within the expected range of returns. Even in
a well-diversified portfolio there is always the possibility of the type
of negative performance that only happens once every 20 years. When
these events occur, even a perfectly designed portfolio can show a
larger than expected loss. In a poorly diversified portfolio, however,
losses should not be ignored – in fact, the first loss may only be a
sign of worse losses to come.
If you have a portfolio that has just dropped in value by a greater
amount than you thought possible, it is time to ask your advisor to
clarify what is the expected range of returns over any one-year or
Bottom line: If you have a suitably diversified portfolio, you should
not trade away the long-term goal in order to avoid small fluctuations.
If your portfolio has dropped in value by more than you expected, this
may be an indication that it is not wisely diversified.
What you can do now: Ask your financial advisor to provide you with an
estimate of the average return you can expect from your portfolio. Also
ask for an estimate of how great a loss you should expect in the worst
Controlling Your Investment
Risk varies inversely with knowledge.”– Irving Fisher, in The Theory of
Interest, a book published in 1930
Learn why negative correlation is a positive thing
If you don’t understand negative correlation, and how it reduces risk,
you may miss out on opportunities to increase returns while reducing
risk at the same time.
Modern Portfolio Theory (MPT) provides an explanation of how you can
reduce risk in an investment portfolio without also reducing the rate of
return. It is a valuable tool. Harry Markowitz won the Nobel Prize in
Economics in 1990 for work done in 1952 in developing the theory.
Negative correlation is the key. Correlation is simply a measure of the
degree to which investments typically move in the same or in the
opposite direction. If you have two investments with negative
correlation, one will be going up in value as the other is going down.
If they are positively correlated, they will both be moving in the same
direction, either up or down.
When your investments are negatively correlated, you can use
higher-risk/higher-return investments in your portfolio and still reduce
the overall risk. This is because the risk, to the portfolio as a whole,
is reduced: when one higher-risk/higher-return investment is going down,
another is typically going up in value to offset the decline.
Two investments are said to have perfect positive correlation when they
not only go up at the same time but also do so by the same percentage.
These investments would have a positive correlation of +1. Conversely,
two investments have perfect negative correlation when one goes up and
the other goes down by the same percentage. This correlation has a value
Two investments have zero correlation when the performance of one is
generally unrelated to the performance of the other. In this case,
knowing that the first investment has gone either up or down, gives you
no ability to predict which direction the second investment will take.
The full range of correlation, from perfect positive to perfect
negative, is from +1 to –1.
The S&P 500 Index is a commonly used benchmark for the stock market as a
whole. Individual investments can be measured both in terms of how they
are correlated with this index and how they are correlated with other
Unfortunately, when investors are thinking of adding a new investment to
their portfolio, they typically focus on the recent track record (the
return) of the proposed addition. If it is good, that is usually seen as
reason enough to add the investment. This is the wrong approach. A
better criterion is to determine if it will reduce the risk of the
portfolio. To answer that, you have to ask your advisor how the
potential investment is correlated with others you already have. If the
new investment has negative or low correlation with the other
investments in the portfolio, it will reduce the risk to the portfolio
as a whole.
One of the most important things that we learn from Modern Portfolio
Theory is that we should not be concerned about the performance of
individual investments. We should focus on the risk and return of the
portfolio as a whole.
Bottom line: Over the long term, and under normal circumstances, there
are more effective ways to reduce risk from all sources than to move the
portfolio to cash or treasury bills.
What you can do now: Ask your advisor how a proposed new investment is
correlated with the rest of the investment portfolio.
Have your portfolio optimized
If your investment portfolio is not optimized, you may be taking more
risk than necessary for the rate of return you expect to earn.
In an optimized portfolio, the asset mix is designed to minimize risk
for a certain level of return or to maximize return for a certain level
of risk. Computer programs are available to help you achieve this
desired mix. The computer selects investments to give the highest
probability that a drop in value of one investment will be offset by an
increase in value of another. (See the discussion of negative
correlation in the preceding section.)
Before computers, advisors relied on experience and guesswork to reduce
overall portfolio risk. For example, an oil stock might be bought in
combination with an airline stock, because a drop in the value of one
was usually offset by a rise in the other. Here is another hypothetical
example, used to explain how risk to the portfolio can be reduced. An
investor could acquire shares in a factory that makes sun screen lotion
and shares in a factory that makes umbrellas. That way, regardless of
the weather, one of the factories had a good chance of being profitable.
If one factory was losing money and the price of its shares fell, the
loss would be offset by the rise in value of shares in the factory that
Using optimization software, the computer runs through thousands of
possible combinations of stocks and recommends, for each rate of return,
the combination with the lowest overall risk (lowest correlation between
When your portfolio is already optimized with three or four asset
classes, you can very quickly see the effect of adding another asset
class to the existing mix. If the new acquisition has a high correlation
with the rest, there will be almost no reduction in overall risk. If the
new asset class has low or negative correlation with the rest, the
portfolio’s risk will be reduced.
The most notable change in the risk-and-return profile of the average
investment portfolio occurs when non-traditional investments are added
to the portfolio. Some of these investments include income trusts, hedge
funds, managed futures, and other alternative investments. These types
of investments are “structured” investments and are run by an investment
manager much in the same way a mutual fund is run by a professional
manager. By asking your financial advisor, or by typing in the key words
to any search engine, you can find more information about these
non-traditional investments. Since they have low correlation with stocks
and bonds, their inclusion increases the probability of earning a higher
return without taking more risk.
In a perfect world, all investment advisors would use optimization
software and all clients would have portfolios that provide the maximum
return for risk taken. In reality, most advisors have not invested the
time and money required to offer computerized optimization to their
On a risk and reward chart, such as the one below, risk is measured on
the horizontal axis and is greater as we move to the right. We have
higher returns as we move higher on the vertical axis. In this chart,
Portfolios A, B, C, and D are all “efficient” in that no combination of
investments is available that is expected to earn a higher return for
that level of risk. For investors who want a higher return and are
willing to accept higher volatility (or risk), portfolio D would be
best. For people who want lower returns and lower volatility, portfolio
A would be best.
You do not want your combination of investments to give you the risk and
return of portfolio X. In this range of risk and return, you could, by
changing your asset mix, get a higher return without taking more risk by
changing to the portfolio C mix. Or, you could get the same return with
lower risk by changing to the B mix.
There are an infinite number of “efficient” combinations of investments
between portfolio A and portfolio D. Here’s what all of these portfolios
would have in common: each would offer the highest possible return for a
given level of risk. When you have a combination of investments, so that
it is theoretically impossible to get a higher return without taking
greater risk, it is said to be an efficient combination, and it would be
found somewhere along the line between A and D.
It is impossible to find investments that offer very high returns and
very low risk. Given the constraints of the model, a well-diversified
portfolio can never be above the A to D line. The risk and return for
the portfolio of the average investor is usually somewhere near the X
area. On the other hand, some of the most successful professionally
managed portfolios for pension funds, endowment funds, and wealthy
individuals are almost always closer to the A to D line. This line is
called the Efficient Frontier.
The value of optimization is that it shows what changes should be made
to an asset mix to bring the expected risk and return from X to either
A,B,C, or D or some other point along the Efficient Frontier line.
Bottom line: Optimization is a useful tool, but it does not offer
guaranteed returns with low risk. Assumptions still have to be made and
results may not follow the historical data. Yet, optimization is one of
the best ways to design a portfolio that should give you the highest
return possible for a given level of risk.
What you can do now: Ask your financial advisor if your investment
portfolio is on the Efficient Frontier that would exist for the asset
classes you are using, and, if so, what is the expected return and risk
of your asset combination.
Learn how the experts measure and control risk
Thinking that risk can’t be measured or controlled could lead you to
accept a portfolio that is either too risky or not risky enough to
generate the return you need.
Beauty, fear, and happiness are intangibles. They are difficult to
measure. Some investors think that risk also fits that description. Such
thinking makes them less likely to try to control the risk in their
However, investment risk is a precise concept that can be measured,
controlled, and reduced. In this context, risk simply means the degree
to which an investment rises and falls in value.
“Standard deviation” is the most common measurement of risk. It
describes the level of risk, just as liters measure liquids and
kilometers measure distance. Standard deviation measures the amount by
which individual annual or monthly returns deviate from the historical
average rate of return of the investment.
Standard deviation provides us with a more precise way to measure the
potential risk inherent in any portfolio. If the standard deviation of
an investment is large, say, 20%, it is considered to be a higher risk
investment. If the standard deviation is small, say, 5%, it is
considered to be a lower risk investment. Historically, the standard
deviation of a broad measure of the stock market is about 20%, while the
standard deviation of a portfolio of government bonds is about 5%.
The higher the standard deviation, the riskier the investment.
Remembering that fact is the first step in controlling risk. As an
investor, you should ask your advisor to tell you the standard deviation
of any proposed mutual fund investment.
If you are considering managed investments, such as mutual funds or
hedge funds, it will be almost as easy to find the standard deviation as
to find the price of the investment. If you are considering a single
stock, you would have to work out the standard deviation yourself. If
the stock has a history of monthly or annual prices, the calculation
could be done in a few minutes by using a function of the Excel computer
It is useful to understand standard deviation because sometimes you
should choose the riskier investment and, at other times, the less
risky. For example, imagine that you are offered a choice between two
investments. One investment has averaged 6% per year for the past five
years while the other, which has had higher risk, has averaged 8% over
the same time. Which investment do you choose? The problem is, you know
the second investment has more risk, but you don’t know how much more
risk. How risky is risky? Does the higher return justify the higher
If you know that the standard deviation of the first investment is 14%
and the standard deviation of the second is 16%, then you know there is
very little difference in the risk. You should choose the second
investment to get the higher return. On the other hand, if the standard
deviations were 8% and 16%, then you should choose the lower-risk
investment because the 2% increase in expected return does not justify a
doubling of risk. You can make a more informed decision about which
investment is better for you when you know both the average rate of
return and the standard deviation.
Measuring risk allows us to predict the range of returns that a given
investment can be expected to yield, whether it be over a month, a year,
or a longer period.
The following only for those who want to have a greater understanding of
the mathematics behind the calculation of standard deviation.
The reason we are interested in the size of one standard deviation is
that, in a normal distribution, 68 times out of 100, the actual return
in a given year can be expected to fall in the range of (average return
+ 1 standard deviation) and (average return – 1 standard deviation)
For example, if an investment has a standard deviation of 15% and an
average return of 8%, this means that 68% of the time the actual return
in any given year will be 8% plus 15% for a total of 23% or 8% minus 15%
for a total of –7%.
It turns out that 95% of the time, the actual return will fall within
the range of two standard deviations above or below the average.
Therefore, in this example, an investor could be 95% confident that the
actual return would be within the range of –22% to +38%. That is, (8%
–15% –15% = –22% and 8% + 15% + 15% = +38%)
Note: Standard deviation is only one measure that can be used to measure
risk. One problem with this measure is that it does not distinguish
between upward volatility, which we like, and downward volatility, which
we do not like.
Bottom line: Risk is measured by standard deviation. Over the past
century, the standard deviation of common stocks has been about 20% and
the standard deviation of bonds has been about 5%. You should know that
risk can be measured and controlled.
What you can do now: Ask your financial advisor to estimate the risk of
Use “risky” investments to make your portfolio safer
If you have only low-risk investments, your expected long-term average
return will be lower and the annual volatility of your investment
portfolio will be about the same as a well-diversified portfolio.
Most investors with a basic understanding of investments believe that
higher returns are associated with higher risk. This is true when
considering investments of a similar class, but not always true when
looking at the entire portfolio. For example, in a portfolio of
medium-term corporate bonds, the bond with the highest return is
probably the bond with the highest risk. Also, in a collection of large
capitalization Canadian equity mutual funds, the fund with the highest
return likely has the highest risk.
However, when you combine two or three asset classes that have low
correlation with each other, it is in fact possible to increase the
returns of the portfolio as a whole while still reducing risk for the
portfolio as a whole.
The potential return of the overall portfolio is higher because it
includes investments that have a higher return history. Yet the risk is
lower because historically one of the investments will be rising in
value at the time when other investments are falling in value.
How does this work? It is quite simple. For practical purposes, risk is
defined as the degree to which the entire portfolio falls in value in
any one period. When the fall in value of one investment is almost
entirely offset by the rise in another, the portfolio as a whole has
Using different types of investments to reduce risk is called
diversification. It has always been the best way. What is different
today is the availability of optimization software that can measure more
precisely how effective one investment is at offsetting the downward
movement of the other investments in the portfolio. By doing an Internet
search using the key word “optimization,” you can learn more about this
type of software. For most investors it makes more sense to ask their
financial advisor about optimization than to invest in the software
A common mistake that should be avoided is to over-diversify within the
same asset class. For example, it is not uncommon for investors to own
10 different Canadian equity mutual funds in the mistaken belief that
this number of funds gives them adequate diversification. In fact,
because all of these funds buy the same Canadian stocks, they are likely
to be highly correlated and therefore provide very little real
diversification. In most cases, an investor who owned one government
bond, one Canadian equity mutual fund, one “fund of hedge funds,” and
one income trust would have a better level of diversification than these
Sir John Templeton, creator of some of the world’s largest and most
successful investment funds, understands how important diversification
is when he says: “The only investors who shouldn’t diversify are those
who are right 100% of the time.”
Bottom line: If risky investments have low or negative correlation with
other investments in your portfolio, they should not be rejected
automatically just because of their higher risk. By combining
higher-risk/higher-return investments that have low correlation with
each other, the drop in the value of one investment should be cancelled
out by the rise of another. The risk of the portfolio is not increased
but the portfolio still gets the benefit of the higher-return
What you can do now: Stop using past performance as the criterion for
selecting new investments. Start focusing on how, and to what degree,
the proposed investment will reduce the risk of the portfolio. You do
this by asking how the new investment is correlated with the existing
investments. Look for investments that have low correlation with the
rest of your investment portfolio.
Never be fooled by a fund’s average return
When you decide to buy a mutual fund based primarily on the fund’s
average return, you may be buying a fund that has greater risk than you
When investors select mutual funds they often do so based on the
historical average annual return. In the best case, they look at a
five-year average annual return, and in the worst case they look at
one-year returns. The problem is that one-year returns or five-year
average returns do not provide enough information to make an intelligent
investment decision. For example:
• The average return tells nothing about the volatility of the fund. How
bad was the fund in the worst year? Remember you can drown in a lake
with an average depth of two feet. It is the deep spots that cause
problems but their depth is obscured by the average depth statistic.
• The drawdown is what you should be interested in. The drawdown
represents the amount you could lose if you bought at the top and sold
at the bottom. The drawdown will always be worse than the worst calendar
year loss. For example, a fund is having a good year and is up 10% for
the first six months. An investor buys in at the end of June only to see
the fund start to fall in value. By the end of the year the fund shows a
15% loss for the year. In this case, the fund would show a loss of 15%,
but the investor who bought at the top had a loss of more than 25%. (The
fund went from being up 10% to being down 15%.)
• Look at annual returns rather than an average return. Over a 10-year
period a fund is unlikely to ever earn the average return in any single
year. The actual annual return will almost always be higher or lower
than the average return.
• Does the fund have the same manager? If not, the average means
Bottom line: Looking at the average return does not enable the investor
to estimate the amount the fund can drop in value in any one period.
What you can do now: Ask to see the annual returns and ask about the
largest drawdown – the amount of the loss from a peak to a trough.
Ask yourself how you would cope with a major investment loss
Losses are always more painful than expected. If you don’t understand
how you will react in the face of mounting losses, you may be in a
portfolio that is too risky for your psyche.
Studies over the years have measured the emotional impact on people who
have gained or lost in the market. Among other findings, the studies
show that the intensity of the pain and grief from a loss is much
greater than the intensity of the joy experienced from a gain of the
The joy of an unexpected gain is quickly absorbed. Financial objectives
are often adjusted to include the unexpected return as part of your base
capital. Within a few months, you have spent the gain or forgotten about
The anxiety of an unexpected loss can go on for along time. People think
about losses a lot, blaming themselves or their advisor. They ruminate
over how the loss will affect their lifestyle, and planned date for
retirement, what spending should be curbed, and how the loss can be
explained to friends or family. The pain can linger for many years (and
even longer if the spouse had advised against the investment).
A large loss may bring fear, panic, and an anxiety that further losses
could occur. This fear will cause many people to bail out at the worst
time. To survive the down times, an investor needs to have a plan in
place and complete confidence in the investment strategy that is being
Gains may trigger overconfidence, but I’ve never seen them cause panic.
It is panic that causes the uninformed investor to make costly mistakes.
The investor who feels the sudden dread of loss is usually not alone.
Many others with the same holdings feel the same way. Their reaction is
to sell. This additional selling forces prices lower, which causes even
more investors to want to sell. The prices keep going lower until almost
all those who are nervous and fearful have finally capitulated and sold
When the risk-tolerance questions are being asked in the advisor’s
office, the average investor has no idea how he would react in the face
of mounting losses. The risk-tolerance questionnaire gives the client
the false sense of comfort that he is in the portfolio that is right for
him. The question to ask your advisor is: “What would have been the
worst percentage loss any year during all of the last century in a
portfolio with the same asset mix that you are proposing?” Since it is
easier to live with percentage losses than real dollar losses, you
should also convert this worst-possible percentage loss into real-dollar
For example, assume that your advisor tells you that in the worst year
this asset mix dropped in value by 20%. Also, assume you are retired and
you have capital of $500,000. A 20% drop in value would mean a $100,000
drop in the value of the portfolio. If the asset mix being proposed to
you has declined by this amount historically, you should assume that it
will decline by at least the same amount at some point in the future. If
you are not comfortable with this level of decline, you should be
invested in a more conservative asset mix.
Bottom line: Do not underestimate the feelings of panic that would
strike if your portfolio falls in value and your retirement security
seems in jeopardy. You must diversify so that losses will be limited.
And you should have a good idea of how large the worst-case loss is
likely to be.
What you can do now: Ask your financial advisor how your asset mix would
have performed over the last 100 years. Assume that there will be
another event that will cause your portfolio to perform at least as
poorly, if not worse. If you are not comfortable with the potential
downside, ask your advisor to rebalance your portfolio.
Consider disaster protection
You should be prepared for anything and everything. Based on the history
of bull and bear markets, you should expect that the bear market that
follows one of the greatest bull markets in history (from 1982 to 1999)
could be at least as bad the average bear market that occurred during
the past century.
A wise investor will reduce the risk of disaster. Most advice to
investors, however, is based on the assumption that the markets will
continue to operate in a well-ordered and normal manner. But what if
world events lead to markets not behaving normally? For example, what if
markets around the world all drop drastically and the economy goes into
another depression such as in the 1930s?
If there is a global market crash, we can expect that most investments
will become positively correlated. This means that they would all plunge
at the same time. In these gloomy circumstances, the only investments
that are seen to be risk-free are cash and treasury bills. Some advisors
and books suggest that you include non-financial assets such as gold
coins, art, antiques, and collectibles as part of your investment
The effect of the majority of investors wanting to sell all of their
stocks would be a surplus of products for sale with almost no buyers.
Everything would fall in value. Investors might interpret the situation
as a call to panic stations. The calls to their advisors would overwhelm
the switchboard with instructions to sell immediately.
Although this scenario is far removed from the prevailing view, nothing
should be taken for granted. Some investment managers, regarded by their
peers as highly intelligent, predict that the next crash will be the big
one. If nothing else, their forecasts make for riveting reading.
Bottom line: Good diversification, especially if done using optimization
software, will reduce risk during normal circumstances. In a major
market collapse, however, even this may not be enough to protect your
capital. To protect yourself in these circumstances, you may need other
assets, such as cash, precious metals, and gold coins.
What you can do now: Read a “disaster” book to get a different
perspective from what you normally hear from always bullish and
optimistic financial advisors.
Beware of stocks that can double in value
Why this is important: If an investment rises suddenly in value, it is a
high-risk investment; the probability of a large fall is closer than it
was before the sudden rise.
Investors are delighted when their stock investments rise in value by
50% or 60% over a short period of time. However, there’s a caveat. Most
investments that move up quickly are high risk and they can go down in
value by the same amount even faster.
This stock has most likely moved because of speculation. Unfortu-nately,
extreme moves upward are usually followed by equally sudden moves in the
opposite direction. Instead of this extraordinarily high return turning
on the green light for further investing, it should turn on, if not a
flashing red light, at least a cautionary yellow light.
With a properly designed portfolio, you should not expect surprises.
Surprise is often caused by incorrect data, or sloppy calculations.
Wrong assumptions can bring either upside or downside changes. Do not
count on being lucky twice in a row.
Bottom line: If you have a stock or other investment that has just
enjoyed a sudden move upward, you should ask your financial advisor to
explain the reason.
What you can do now: Take a very close look at any investment that has
enjoyed an unexpected high rise in value over the last few years. Expect
that an unexpected rapid rise will be followed by an adjustment that
will bring it to a value lower than its true value.
Learn how hedge funds may reduce risk
Not knowing how hedge funds can be used to reduce risk may mean that you
are taking more risk than necessary to earn your expected rate of
The marketing materials for hedge funds almost always focus on their
potential to reduce risk in an average investment portfolio.
Hedge funds have characteristics sufficiently different from the three
traditional asset classes – stocks, bonds, and cash – that they are
considered to be a separate asset class.
Hedge funds are hard to define. They do not fit into a single, short,
and neat definition because under the hedge fund umbrella are many
diverse types of investment structures. A general description is that a
hedge fund is an investment vehicle, often in the form of a limited
partnership, that may employ a variety of investment strategies
including the use of leverage and short sales.
There are many different styles of hedge funds and some do not
necessarily “hedge” at all. Sometimes called alternative investments,
hedge funds have some similarities but many differences when compared
with mutual funds. Since most people understand mutual funds, an
understanding of hedge funds can be had by looking at the differences
between hedge funds and mutual funds.
As distinct asset classes, both hedge funds and mutual funds can include
some very bad, overpriced, and risky funds, as well as stable funds that
give above average returns with lower than average risk. Just as some
people lose money by buying the wrong equity mutual fund, some people
will lose money by buying the wrong hedge fund.
Hedge funds can be broadly classified into three different types
according to the strategies they employ and the expected level of risk
• The riskiest hedge funds are in the “opportunistic” category and are
described as “return enhancers.” That is to say, the main reason for
including opportunistic hedge funds is to increase the return of the
portfolio as a whole.
• The lowest-risk hedge funds are under the “relative-value” category
and relative-value strategies are used to reduce risk.
• In terms of risk, the middle category of hedge funds is the
event-driven category; hedge funds in this category, sometimes called
“diversifiers,” are used to increase the diversification of the
portfolio as a whole.
There is substantial evidence to show that portfolio risk will be
reduced and the return will be increased, if 10% to 30% of the portfolio
is invested in a number of different types of hedge funds. The reason
for this is that hedge funds usually have low or negative correlation
with stocks and bonds and therefore can reduce risk for the portfolio as
Hedge funds are not new. They have been around for more than 50 years.
Until recently, however, they were available only to wealthy and
professional investors. The packaging and marketing of hedge funds has
changed. They are available now in amounts as low as $5,000, and many
versions also come with full capital guarantees.
The following chart shows a comparison of some of the features of hedge
funds and equity mutual funds.
Ask your advisor this question: “What is the expected risk (measured as
standard deviation) of my existing investment portfolio and how would
that risk change if I moved 20% of the portfolio into hedge funds?”
Two of the best books on the topic of hedge funds are: Absolute Returns:
The Risk and Opportunities of Hedge Fund Investing by Alexander
Ineichen, and Managing Risk in Alternative Investment Strategies by Lars
Jaeger. These books are texts for the Certified Hedge Funds Specialist
Caution: In recent years there has been a rapid increase in the number
of hedge funds that are available to the general public. In some
circles, hedge funds have become the new in-thing, and as their
popularity and demand increases, some less scrupulous and less competent
managers will start hanging out their shingles as hedge fund managers.
This poses a serious risk for the uninformed investor because hedge
funds are not regulated the way mutual funds are. The hedge fund manager
has the freedom to invest almost any way he chooses and the average
investor may have no knowledge of what a particular hedge fund is
investing in at any given time. If a manager makes a mistake, and some
hedge fund managers will make mistakes, the resulting loss is likely to
be much greater than the loss that would result when an equity mutual
fund manager makes a mistake. When buying hedge funds, make sure that
your financial advisor understands the different types and the different
levels of risk associated with each one.
Bottom line: Most experts
believe that the coming decade will be a difficult one for investors.
Some experts predict that as hedge funds become better understood, they
will become the investment of choice for investors who want to minimize
What you can do now: Ask your financial advisor for information about
hedge funds and read educational materials issued by the Alternative
Investment Management Association (AIMA) website:
Planning Your Investment Strategy
“First, have a definite, clear, practical ideal – a goal, an objective.
Second, have the necessary means to achieve your ends – wisdom, money,
materials, and methods. Third, adjust all your means to that end.” –
Aristotle, ancient Greek philosopher
Make sure your financial plan shows the rate of return you need
Being without a financial plan is like being in a strange city without a
map. When you have a plan, you get where you want to go faster and with
Decisions based on emotions rather than logic and common sense are more
often wrong than right. Perhaps in matters of love you can trust your
emotions. But when it comes to investing, it is better to go with logic
and common sense. Making up your mind about investments is best done
when you are cool, calm, and collected.
A financial plan provides the basis for rational thinking about
investments. It is a touchstone that you can refer to in order to regain
your confidence when doubts arise.
Investors fall on one of two sides. For every investor who buys or sells
at the wrong price, another benefits by selling or buying at the right
price. You are more likely to be on the right side when you make
decisions based on your financial plan.
Imagine two hikers lost in the woods. They are at different points on a
path that leads to a village. One hiker knows that the village is to the
west. He reasons that if he keeps walking in that direction, he will
eventually get there. The second hiker knows nothing about the village.
When he comes to a fork in the path, he is gripped with fear, not
knowing which way to go. The other hiker knows that regardless of the
dangers and difficulties, if he keeps heading west he will get to
safety. At each fork in the road he is able to think logically and stick
to the right path.
Similarly, in investing, some people panic at investing forks in the
road and lose capital. Others – those who have a plan and a strategy –
stay cool and enjoy the financial benefits of their decisions. The
investors who stick with their plan are the ones who profit by the
mistakes of those who panic.
Bottom line: To become financially secure, you need goals, a financial
plan, and an investment strategy. The plan will show you what you have
to do, and the strategy will show you how to do it.
What you can do now: Ask your financial advisor for a plan that shows
what you have to do, and what rate of return you have to earn to achieve
your financial goals.
Get a Monte Carlo analysis for your portfolio
It is a mistake for you to assume that your portfolio will earn the
projected average rate of return each and every year. Sometimes your
actual returns will be better than average and sometimes they will be
worse. Should the bad years happen early in the plan, your plan may
fail. A Monte Carlo analysis may be used to estimate the probability of
success or failure.
Most software programs assume that the average return is the return
earned every year. That’s wrong. For example, a diversified investment
portfolio, which averages 8% over 20 years, does not earn 8% every year.
Some years it may earn 16%, and some years it may lose money.
Let’s follow the portfolios of two persons who start with the same
amount of capital ($750,000), with both withdrawing $60,000 each year.
Over 10 years, each portfolio has an average rate of return of 8%.
For the first individual, the actual return is 8% each year. The annual
income earned, and the annual withdrawal, are equal. The remaining
capital balance, therefore, does not change.
The second person’s investment - more realistically - makes money some
years and loses in others. In the first two years, the portfolio had
heavy losses. Withdrawals for living expenses, combined with the
investment losses, reduce its value to $399,000.
With the capital base thus reduced, income is insufficient to offset
annual withdrawals. A portion of the remaining capital has to be used to
fund the withdrawals and capital is further depleted. In this case, the
person’s goal of maintaining the original capital is unattainable.
Enter the Monte Carlo analysis. A Monte Carlo simulation can be used to
show how probable it is that the results of the financial plan will be
achieved or, alternatively, will fail. The simulation is able to
calculate thousands of different versions of a financial plan with each
version using a different sequence of good years and bad years. The
final result is a report that shows, based on the assumptions, how
likely it is that a particular goal will be achieved.
The program shows a multitude of sequences of good years and bad years
as they might actually occur over the life of the plan. For example, in
one simulation, the good returns will be assumed to occur in the early
years. In another, the bad years will be in the beginning. Annual
returns in the simulations will be based on historic annual returns for
the portfolio. However, whether the good years or the bad years turn up
first is a randomly generated sequence.
The calculation shows the most probable outcome for a particular
financial plan and asset mix. It takes a few minutes on a fast computer.
Based on the asset mix, the report will show how likely it is that you
will achieve your goals before you run out of money. If you are in an
aggressive asset mix, one that is expected to achieve high returns, the
simulation may show that there is a high probability that you will
suffer such serious losses in the early years that you will fail to
achieve your goals. If the Monte Carlo simulation shows this result, you
may want to invest in an investment mix with a lower expected average
return, but one that provides a higher probability that your goals
eventually will be achieved.
Bottom line: Your financial plan is not complete unless you have some
way to test the worst-case scenario. A Monte Carlo simulation is one of
the easiest ways to get this look.
What you can do now: Ask your financial advisor to prepare a Monte Carlo
simulation that will show you the probability of your reaching your
goals based on the asset mix of your portfolio.
Determine how much you need to save
If you do not have a plan, you may feel that the goal of financial
independence is out of reach. A plan that breaks the big objective down
into small monthly targets makes the task easy, satisfying, and
You are not likely to reach a financial goal unless you know how much
you need to save each month to achieve that goal. If you don’t know the
amount you have to save, you have no way of knowing whether you have
done enough, or whether you are even on the path to success.
When you save the amount you need, you get two rewards. First, you are
closer to achieving your goal. Second, you feel satisfied and
accomplished. You feel proud of yourself.
The reward for setting aside the necessary amount each month is much
greater than simply achieving financial independence. You also have the
sense that you are in control of your life.
Knowing how much you need to save allows you to make fundamental
choices. For example, if you knew you needed to save $600 per month to
retire by age 65 or $1,000 per month to retire by age 55, you might
decide that an additional sacrifice would be worth it in order to leave
work 10 years earlier.
For some people, saving an additional $400 per month would be considered
a good trade if it meant retiring much earlier. But if they are unaware
of the opportunity, they are unlikely to act. Some day they may wish
they had known that a simple change in lifestyle would have given them
financial independence five or ten years earlier. Let’s hope Carolina
Edwards, author of Money Doesn’t Grow on Trees, isn’t describing you
when she says: “Many otherwise intelligent adults save for retirement
the same way they studied for exams: Wait until the last moment and
Bottom line: You need a plan that tells you how much you need to save
each month to achieve your most important financial goals. If you know
what you have to do – and you are doing it – you are in control and your
whole life changes.
What you can do now: Start the process by getting a financial plan that
shows how much you need to save to achieve your long-term or important
Don’t underestimate how much you spend each year
Why this is important: Most people underestimate how much they spend now
and therefore also underestimate the amount they will need in
People almost always underestimate (and are surprised to discover) the
amount of money they spend on non-essentials. They also underestimate
the amount required to maintain their current lifestyles.
When asked to compile a budget, people usually list the regular
recurring expenses such as rent or mortgage, property taxes and
insurance, car payments and car operating expenses, telephone, food,
entertainment, and clothes. Invariably, however, they offer a low
estimate of money spent in other areas. Often forgotten is money spent
on coffee, lunches, newspapers, snacks, alcohol, tobacco, haircuts, and
medical and dental expenses.
The list of overlooked or forgotten expenditures could go on: books and
magazines, cable and Internet connections, replacing cell phones,
appliances, computers, babysitting, pet food and veterinarian costs,
movies and entertainment, Christmas and birthday gifts, new furniture
and house repairs, automobile repairs, snow removal, bank charges, life
insurance, loan interest, lottery tickets, corner store purchases, dry
cleaning, and personal items.
Keeping track of all expenditures for three months could be the start of
finding out where the money really goes. Carry a notebook everywhere and
record each purchase. Another way to keep track is to purchase almost
everything with a credit card (but be sure to pay in full each month).
A friend of mine, proud to be saving money by not drinking alcohol, was
surprised to find that his substitute habit, consuming special coffees
at Starbucks, was costing him $60 per week. That’s $3,000 annually just
for coffee – okay, and the ambience.
Those who think they spend less than they do may feel safe in delaying
the start of their savings program. These individuals may have enjoyed
many small things, but they don’t have and won’t have enough for the big
things, such as a vacation property or early retirement.
Bottom line: Most people underestimate the amount they actually spend
each year. Living under a false sense of your true requirements makes it
more difficult to achieve your goals.
What you can do now: Spend three months keeping track of every penny
that you spend so that you can come up with a budget that is based on
reality. You will be amazed.
Get on the same page with your spouse
If you and your spouse are not on the same page, you will not be able to
focus on the most important financial goals. If you are not focused on
the goals, they can’t be attained.
To quote Lincoln, a house divided against itself cannot stand.
Similarly, spouses divided on what their goals are and how to reach them
will not reach financial security or independence.
Setting goals can be fun. Two people come closer together when they work
toward a common objective. Conversely, financial problems can be one of
the major causes of marriage breakdowns. If one spouse wants to spend on
major renovations and the other wants to save the money for retirement,
a compromise must be reached. You would be amazed at the odd financial
situations couples get themselves into. For example, the goal of one may
be to enjoy frequent vacations to exotic locations, while the goal of
the other is to buy a cottage. This makes no sense either from a
financial or a vacation enjoyment point of view. A compromise has to be
found to save their financial security – and their marriage.
If you and your spouse are stuck trying to sort out your goals, you can
use the following lists as a starting point to move toward a compromise.
This process should help uncover your common goals. Try to agree that as
a starting point, common goals should have priority over the individual
goals of each person.
Begin by listing your 10 most important financial goals. Here are some
examples of what they might be:
1 Nice home
2.Educate children or grandchildern
3.Retire at age 55
5.Buy a sailboat or cottage
6.Leave an estate
7.Pay off mortgage
8.Accumulate $1 million
9.Go back to university and start another career
10 Get out of debt
11.Have a financial reserve
Now pick the first five, rank them in importance, and indicate the date
by which each goal is to be achieved. For example:
1. Educate children by 2005
2. Pay off mortgage by 2010
3. Buy a sailboat by 2015
4. Retire at age 55 in 2020
5. Annual vacations from 2004–2030
Finally, assign a number from 1 to 4 to indicate the importance of the
1. Absolutely essential for happiness.
2. Highly desirable but could be happy without this goal if everything
else was okay.
3. Would like it and would be willing to make some sacrifice for it.
4. If I have everything else, this would be nice as well but I can
certainly live without it.
As a partnership, you need to come to an agreement on the top three
goals for the family. Prioritize them in terms of importance to you and
set a date as to when you want them to be achieved.
When you have agreement on your goals, you have accomplished the most
difficult step. The next step is to prepare a financial plan yourselves
or work with a financial planner to prepare a comprehensive plan that
will tell you exactly what you need to do to achieve these goals.
If you have the ability to save enough each month to achieve every goal,
you are very fortunate. It is more likely, however, that you and your
spouse will have to come to a compromise about which goals are most
important, and which goals will have to be delayed.
Bottom line: You and your spouse must talk about your financial goals
and arrive at a shared agreement.
What you can do now: Talk to your spouse and come to an agreement on
your most important goals.
Keep your insurance up-to-date
Life insurance is one of the cornerstones of financial security. It is
irresponsible to be without it.
We should be thankful when life insurance agents give us a call. Life
insurance is an essential part of financial security for almost every
family. These agents provide the knowledge and impetus for us to make
the necessary insurance decisions that would otherwise be postponed.
Selling life insurance is a tough job because most people do not want to
face the cost of acquiring policies that will protect them, and their
families. In our hearts, however, we all know that making provision for
the future is in the best interests of our families. That’s why life
insurance agents like to emphasize the long-term goals. Knowing that
your loved ones are provided for is the major benefit of buying life
insurance. Left on our own, however, we are not likely to think about
problems such as adequate coverage for immediate family should we die.
Knowledgeable agents can step in and explain the options and the
Yet it is almost second nature to avoid or postpone a meeting with an
insurance agent. We don’t like the sales pressure, and we rarely have so
much surplus cash that we are looking for another way to use it. It is
tough enough just to put money into a savings account, and at least when
we add to a savings account we can watch our money grow – and in a pinch
we can tap into our savings for something that we want or need. With
insurance, the money just seems to disappear.
An insurance agent can encourage us to look beyond our short-term
desires and help us see the big picture. Buying a policy that fits our
needs is a major step toward securing our financial future.
If you were to speak to 100 individuals who invested in a whole life
insurance policy 20 years ago, almost all of them would say they are
grateful that the insurance agent convinced them to buy the policy. I
believe that my life insurance investments are about the best
investments that I have ever made. In fact, I wish I had purchased more
life insurance when I was younger.
There are three main classifications or types of insurance policies.
Term life insurance is insurance that provides a stated amount of
coverage for a specified number of years (the term of the policy), and
coverage ceases at the end of the term. Term insurance is the least
expensive type of insurance coverage for a young person but it becomes
more expensive each time it is renewed and it becomes very expensive for
a person over the age of 60. The only reason to purchase term insurance
is to provide protection for one’s family. It is never purchased as an
investment because the policy has no value at the end of the term. Term
insurance is usually the best choice for individuals who want protection
for their family in the event of their untimely death.
Whole life insurance is also known as “permanent insurance” because the
insurance stays in effect until death, or as long as the premiums are
paid. The premium for whole life insurance is significantly higher than
term insurance in the earlier years, but the cost does not increase as
you grow older, so in the long run whole life coverage may actually be
cheaper. With whole life insurance your premiums are used for two
purposes. One is to pay for the mortality charge (the actual cost of
paying the death benefit) and the other is to invest. Over the years, a
whole life policy can build up a cash balance that can be borrowed from
the policy. With whole life policy you do not have any say in how the
surplus is invested.
Universal life insurance combines elements of both term and whole life.
One of the differences is that with universal life, the owner of the
policy has the ability to choose what type of investment she wishes to
invest the surplus in. If the policy owner makes wise choices in this
regard, the final value of the policy will be greater. With universal
life, the five major components of the insurance policy (investment,
surrender charges, insurance charges, administration charges and
premiums) are unbundled so the owner of the policy can see the costs
and, to varying degrees, control them.
Generally, whole life policies are best suited for conservative
individuals with a passive investment approach, while universal life
policies are more suited for individuals who want flexibility and more
control over their insurance contract.
Within the basic types of insurance there are countless variations.
Policies may be convertible, the death benefit may be payable on a “last
to die” basis, and they may have countless different “riders” to
customize the policy. To take advantage of new policy features,
investors should have an insurance review at least every five to ten
There is an old saying, popular among those who sell investment
products, that you should buy term insurance and invest the difference
between the cost of term and other forms of insurance. This may have
been true in some circumstances in the past, and in some specific cases
it will still be true. But today’s new types of insurance policies make
this less likely to be true.
Bottom line: Many new and flexible types of insurance policies are
available to fit every need. In many cases, these policies will also
save income tax.
What you can do now: Call two or three different life insurance agents
and ask for a policy review. Tell them you are in the process of getting
competitive quotes on your business but you are only accepting quotes
from agents who agree in advance that they will limit their follow-up to
Understand the advantages and disadvantages of segregated funds
Although segregated mutual funds have a high management expense ratio,
they may in some circumstances provide an important benefit that can
give the owner financial peace of mind.
Segregated funds basically are mutual funds that are an interesting (and
quite expensive) hybrid of insurance and investment. If your advisor
sells this product to you, she must be insurance licensed. If you think
this product sounds interesting and your advisor has not mentioned it,
ask if he is insurance licensed. If he is not, you will need to see
another advisor to buy and have ongoing service for this product. Do not
allow an unlicensed advisor to dissuade you from seeking more
Most people who buy segregated funds do so because the investments
themselves are guaranteed for either 100% or 75% of the initial or a
reset value (see below) over a ten-year period or upon death. In
addition, segregated funds may provide creditor protection in the event
of bankruptcy or lawsuit. Unlike life insurance, no proof of
insurability is required. Even if your doctor has told you that you have
only a short time to live, you can still buy 100% death benefit
Segregated funds may be appropriate for three types of investors: (1)
older people who may die before the initial or a reset ten-year period
is over; (2) people in ill health who may die before ten years are up;
and (3) people who may be at risk from bankruptcy or lawsuit.
Young, healthy investors are probably not good candidates for this type
of investment. In their case, the extra annual cost to run the product
likely outweighs the ten-year maturity guarantee advantage. Segregated
mutual funds have high management expense ratios. Unless they need the
insurance, young people can follow less expensive ways to get a
guarantee on capital.
Like life insurance policies, segregated funds have there additional
• By naming beneficiaries other than the estate, the death benefit does
not become part of the will and the estate. Probate fees and, more
importantly, the extended wait for the estate to go through probate
(typically many months) are avoided.
• Privacy is assured by the Insurance Act. Unlike a will where all
beneficiaries are aware of who got what, segregated funds and insurance
both protect from prying eyes the privacy of your wishes and your
bequests to your beneficiaries. Many people use these products to
provide for beneficiaries without creating acrimony within the family.
• Cash is quickly available to your named beneficiaries.
Unlike life insurance, a portion of the proceeds from the segregated
fund may be subject to income tax. This taxable part is called the top
up (see below). The top up is the difference between the market value of
your investments and your original or reset amount.
Many segregated funds allow the investor to reset the value of their
contract. For example, if after a year of being invested in the plan the
investments have grown by 20%, you can now reset your guarantee to this
new level. In a 100% guarantee situation, you can see the tremendous
advantage this gives the investor. Let’s say you have $100,000 in the
fund and the value goes to $120,000. You reset your contract at the
higher amount. Then, even if the market value drops, upon maturity or
death, you or your estate cannot receive less than $120,000. If the
market value on death was $60,000, then the $60,000 bonus difference is
called the top up. When the guarantee is reset to a higher amount, the
term to maturity (the date when you can capitalize on the guarantee
while living) is also extended for another ten-year period.
Your advisor has to stay on top of this reset feature for you because it
involves additional paperwork. Be aware that because advisors are not
paid extra for this service, you may have to push your advisor to follow
up on the reset feature. Good advisors, however, enjoy providing this
service. They seek out opportunities in hot overvalued markets because a
couple of good resets can lead to increased financial security for their
clients - which can lead to referrals.
Bottom line: Many people today are selling their segregated mutual funds
because they want to be free of high management fees. This may be a
mistake. The fees are high but there are some very real benefits that
one may not be able to obtain in any other way.
What you can do now: If you have segregated mutual funds in your
portfolio and you are in a loss position, calculate the amount you are
guaranteed to earn as the fund increases from today’s value to the
guaranteed amount. Compare this return to the guaranteed return for a
government bond with the same term to maturity. If you are in a gain
position, consider resetting to lock in the gain.
Be prepared for the financial effect of a spouse’s death
It is not enough to make sure that you and your spouse will be okay
while you are both alive and earning pension incomes. Rarely do both
spouses die during the same year. If a surviving spouse is not prepared
for the loss of pension income, it may cause financial hardship on top
of emotional hardship.
Financial plans often overlook what is likely to happen to a couple’s
investments when one partner dies years before the other.
Any financial plan that does not cover the possibility of one spouse
dying early has a serious deficit. The typical plan assumes that both
spouses will live for the same number of years, whereas, in fact, it is
common for one spouse to outlive the other by 10 years or more. They may
have been financially secure as a couple, when both were collecting from
the Canada Pension Plan and Old Age Security, but when one passes away
and pension income decreases, hardship may be the result.
In the financial-planning process, the first step should be to see that
things will go well if both spouses live to the same old age. The second
step, however, should be to put things in place for what will happen if
a spouse dies almost immediately after retiring.
Another common mistake is to assume that with the death of a spouse,
expenses will be cut in half. This is usually not the case. Housing
costs will stay the same, and transportation costs will change only if
one car is sold. Food costs will drop, but only by about 25%. In total,
the drop in expenses usually does not offset the drop in pension income.
In some instances, the surviving spouse will have the benefit of
collecting the face value of life insurance. This added capital could
provide the survivor with more financial security than when both were
alive. Both partners should be aware of their financial situation so
that they can live for the day and plan for the future.
Bottom line: Your financial plan should illustrate several scenarios,
including one version where one spouse is left alone because of a
separation due to death or divorce.
What you can do now: Ask your financial advisor to run a number of
different financial-planning scenarios so that you can determine whether
or not you have reason to be concerned should one spouse die many years
before the other. Most financial advisors have access to
financial-planning software and you should take advantage of it.
Sticking To Your
“Great works are performed not by strength but by perseverance.” –
Samuel Johnson, 18th-century English writer
Make portfolio changes in keeping with the game plan
Not sticking to their investment strategy is one of the most common and
most financially damaging mistakes that the average investor makes. Not
sticking to the plan is like changing horses mid-stream. Investment
strategies are usually developed based on logical principles, but are
often abandoned because of fear or greed.
There are many different investment strategies and most of them will
work if they are followed consistently over a number of years and
through different investment cycles.
Examples include the buy-and-hold strategy, buying and selling based on
technical analysis, fundamental analysis, and sector rotation. Still
other strategies call for diversification based on geographic location
or company size. One seasonal shift strategy advocates “buy when the
snow flies and sell when it goes.” Other examples of investment
strategies include momentum investing, statistical arbitrage, and buying
and selling based on published insider trading statistics. On the
Internet or in bookstores it is easy to find explanations for how each
of these strategies is supposed to work.
Switching between strategies, however, whether based on an emotional
response to a market downturn or some other reason, almost always
results in losses. Helping you understand and stick to an investment
strategy is one of your financial advisor’s most important roles. The
only strategy you really need to understand in any detail is the one you
Investors who don’t have a strategy may fall into bad investing habits,
perhaps buying on hot tips, or buying last year’s hottest stock or
mutual fund, or making decisions based on newspaper articles.
It is a dangerous sign if you are unable to explain, at least in broad
terms, your investment strategy. It is even worse if your financial
advisor is unable to explain it. Whatever the investment strategy, the
best results will be obtained when the strategy is followed
consistently. Any proposed change should fit into the overall strategy.
Just because a hot new issue has become available, and the financial
advisor is keen to sell it, does not mean that it fits your strategy.
Make sure there is a valid reason for every change, that the change is
consistent with the overall strategy, and that the change is not simply
to generate commissions or to satisfy your urge to be doing something.
Rebalancing the different asset classes within the portfolio is a move
that is often called for. If one asset class has grown by so much that
it now comprises more than the percentage share it was initially
allocated, it often makes sense to sell some of this asset and then take
the profits and reallocate this capital to another asset that has fallen
Regardless of the strategy you are following, in a well-balanced
portfolio, some investments will always be outperforming and some will
be underperforming. The worst thing you can do is to sell the
underperformers when they are low and buy more of the asset class that
is currently outperforming. Investors who do this usually find that they
have made their change just as the tide is shifting, with what was
previously underperforming now becoming the new hot performer.
Bottom line: In sport, the winning team always has a strategy or game
plan. Investing is the same: successful investors have a strategy that
they understand and follow. Successful investors know how the strategy
works during the bad years as well as the good.
What you can do now: Ask your financial advisor to explain the strategy
that is being used. Whatever the strategy, results will be different
depending on whether you are in a rising market or a falling market. Ask
your advisor to explain how your portfolio can be expected to perform in
different market cycles. When you know what to expect, you are less
likely to panic and abandon the strategy at the worst possible time.
Don’t make too many changes in your portfolio
When investors trade more than necessary, they usually reduce their
average rate of return. Their return is always lower by at least the
amount of the additional trading costs incurred.
Inexperienced investors frequently buy and sell and make changes to
their asset mix. They think this is what they are supposed to do as
investors. Experienced investors, by contrast, make relatively
infrequent changes to their portfolios.
In almost every case, a change will incur a transaction cost. In
addition, an existing investment usually has to be sold before a new one
can be purchased. It is natural to want to buy the next great
investment, whether a stock, an income trust, or a new hedge fund.
However, when a perfectly good investment is sold to buy a new one, the
costs may outweigh the advantages. Before rushing to sell what you
already have, remember that the new investment may be unproven. What you
already have may be more valuable. As well, the commission charge on it
already has been paid.
The urge to sell an investment is usually prompted by poor performance,
but poor performance sometimes should be expected depending on the
economic climate. For example, if interest rates go higher, your bonds
will decrease in value. This does not necessarily mean you should sell
your bonds. In such a case, there is no reason to sell your bonds after
interest rates have risen – at this point the damage already has been
done. Rates may fall again and bonds will then recover their value. The
reason to hold bonds in a portfolio is for the interest income and the
counterbalance they provide to your other holdings. Your bonds have
performed exactly as you expect them to perform in a rising interest
As a general rule, most investors should not make major changes to their
asset mix just because of their belief that economic conditions are
about to change. Your portfolio should be designed so that different
parts will do well in different economic conditions.
If you start with the correct asset mix, the right time to move to a
different asset mix is when you decide to change your financial
objectives. Your motivation to change could be the need for higher
returns, or perhaps for lower returns (and less risk) to satisfy a
change to a more modest lifestyle.
Bottom line: When you make an investment decision, choose wisely and
then plan to hold it for many years.
What you can do now: Review the number of changes in your account over
the last few years and try to determine the reason for the changes.
Don’t expect your advisor to be more capable than a mutual fund
If you believe your advisor is more talented than the average mutual
fund manager, then you are setting yourself up to try to beat the market
while in fact you are likely to under perform the market.
If you choose to hold individual stocks instead of mutual funds or
exchange traded funds (ETFs), you are, in effect, making a statement.
You are saying that you expect that your advisor is going to be able to
beat the market consistently without taking greater risk than the market
as a whole.
Most financial advisors are unable to beat the market consistently. I
recall speaking to a highly knowledgeable investor who spoke admiringly
about the skill of his former financial advisor. When I asked the
investor why he was not still associated with this very successful
advisor, he replied that, for five years, the advisor had beat the
market, but then he made some very bad calls. As a result, many of his
clients lost most of their capital. With only a few loyal clients still
with him, the advisor took up another line of work.
You do not want to invest in a strategy where you usually make high
returns but occasionally lose most of your money! It is hard to bounce
back when most of your capital is gone.
It is not hard to beat the market for a short period of time,
particularly if you use more volatile (higher-risk) stocks. It takes a
number of years, however, to determine if one really has superior skills
that will enable one to beat the market during both bull and bear market
cycles. Over 10 years, it will be crystal clear. Analytical software
tools can also determine whether superior performance is a result of
luck or skill, or because greater risk was taken. If an advisor always
beats the market, using skill rather than luck, and without taking large
risks, she has an excellent chance of becoming very rich, very fast.
She will also gain recognition as an expert. When other professionals
become aware of the advisor’s skill, her job prospects rocket skyward
exponentially. If she really is this good, she is unlikely to remain a
financial advisor for long. The offers will be too good to refuse.
Here are some points to consider when deciding whether you should hold
individual stocks as opposed to “buying the whole market” by using index
mutual funds or exchange traded funds.
• On a risk-adjusted basis, there is only one way to outperform the
market as a whole. Your stock picks must do better than the market as a
whole without taking on more than the average market risk.
• It is easy to establish whether or not a financial advisor is capable
of consistently beating the market. He simply has to go on record with
his stock recommendations. Very few advisors will do this, however,
because very few want their clients to know their true performance
• Even with greater resources, most mutual fund managers are unable to
beat the market index after deducting their management fees.
• If a financial advisor claims to be one of the few who can
consistently beat the market, without taking more than normal market
risk, ask yourself why he is not making millions managing money for
mutual funds or private institutions.
Many large, sophisticated financial institutions are no longer willing
to pay high fees for getting a rate of return that is only equal to that
of the market as a whole. What they do now is simply buy the entire
market through an exchange traded fund, thereby ensuring that they get
the return of the market with no higher than market risk. This is one
area in which the average investor can easily duplicate what these
institutions are doing. They match the performance of the market as a
whole by investing through exchange traded funds.
Bottom line: You don’t want to be paying high commissions to an advisor
who is not beating the market when you can, for a very low fee, use an
exchange traded fund to get a return almost exactly equal to the market
index. If your financial advisor is one of the rare few who can
consistently beat the market without taking more than average market
risk, enjoy it while you can.
What you can do now: Read The New Investment Frontier II by Howard J.
Atkinson with Donna Green. This book, although written to promote
exchange traded funds, is one of the most useful sources of information
about the advantages of this method of investing.
Don’t follow the herd
Why this is important: If you buy and sell just because everyone else is
doing it, you are, in effect, abandoning your own investment strategy.
Following the herd is almost certain to mean that you will buy and sell
at the worst possible time.
Many different investment strategies make sense if followed
consistently. Yet, the most commonly used strategy is one that almost
never succeeds. I call it the following-the-herd strategy.
Following the herd often works well, for a while, just after a new trend
has emerged. At the beginning of a trend, the momentum of the herd can
force the market to go in the direction everyone expects it to go. At
certain times, market participants will move, en masse, from pessimism
to optimism or from bearishness to bullishness, and when they do this
they pull the market along with them.
Adventurous investors jump to buy in during the first stage of the new
bull market. The more timid are held back by the memory of the previous
bear market. Later, near the end of the bull market, even the most
cautious investors get the bug and jump in. When most everyone believes
the market will go much higher, the last of the skeptics decide to buy.
At the time when almost everyone has joined the herd and everyone who
wants to buy stocks has already bought them, the bull market comes to an
end. By following the herd, you become fully invested just before the
market begins to turn down. Suddenly, the demand for stocks subsides
because investors have exhausted their buying power. Some investors
realize that these unrealistic values can’t continue and decide it is
time to sell. For different reasons, other investors will want or need
to sell their stocks. Since the demand is now lower, investors start to
reduce their asking price to find buyers.
When enough investors come to the conclusion that the market is falling,
the cycle reverses itself. More of the public decides to sell to protect
their capital from further losses. The herd of sellers starts to form as
the scarcity of buyers forces the share prices lower. Once again,
following the herd ensures that you sell your shares at the bottom of
In the next cycle, when just about everyone who wants to sell has sold,
those who want to buy shares find that they have to bid up the price to
pry them away from reluctant sellers. This makes for the beginning of
the next bull market.
Followers of the follow-the-herd strategy might think that they are
acting on their own independent opinion. What they are really doing,
however, is acting on what other people are saying. They arrive at their
“own” conclusion that just happens to be the same as the prevailing
collective opinion. Ultimately, as just described, the investor goes
over the cliff with the rest of the herd.
Better to take the approach described by Michael O’Higgins in Beating
the Dow: “I’m a contrarian. When everyone moves to one side of the boat,
I don’t spend a lot of time trying to figure out what they’re looking
at: I know to move to the other side to keep dry.” Or as Robert Prechter,
a market theorist, once said: “The safest time to buy stocks is when
people are afraid to be in the market, as they were in 1974, 1982, and
after the crash of 1987. The most dangerous time to buy stocks is when
people are afraid not to be in the market . . .”
Bottom line: Even though it is the most common one, following the herd
is not a good investment strategy. In the long run, this strategy may
cause you to lose a lot of your capital.
What you can do now: Talk to your financial advisor and reaffirm your
investment strategy. Be sure that your financial advisor is not
following the herd herself in her advice to you!
When you rebalance your portfolio, do it correctly
Without a system and a plan for rebalancing their investment portfolio,
investors often become emotional and do the opposite of what they should
A properly designed investment portfolio will contain different asset
classes that will rise and fall in value during different phases of the
economic cycle. When some asset classes fall in value, other asset
classes usually rise. The movement is similar to pistons in a car engine
where half are going up as the other half goes down.
When asset classes are not rising and falling in unison, you have
diversification and a lower-risk portfolio. Proper rebalancing of a
diversified portfolio provides an opportunity to increase returns. The
• Allows you to lock in and capture profits that will otherwise
disappear as the value of the investment falls in the next cycle.
• Reduces the risk of overexposing the portfolio to one asset class that
grows and takes up too large a portion of the portfolio.
• Allows you to buy low and sell high to earn a higher return than a
static buy and hold strategy.
An investment portfolio with stocks and bonds as the only asset classes
provides a simple illustration.
Imagine you have a $100,000 portfolio with half in stocks and the other
half in bonds. During a period of rapid growth in the stock market, the
stocks might rise by 60%. At the same time, the value of the bonds might
actually drop by 20%. At the end of the period, the portfolio would then
have a value of $120,000: $80,000 in stocks and $40,000 in bonds.
Because the stocks are up in value, the ratio is changed from the
initial 50/50 ratio to a 67/33 ratio. If the portfolio is rebalanced to
bring each asset class back to the original 50/50 ratio, it will then
have $60,000 in stocks and $60,000 in bonds.
Imagine that in the next economic cycle, the stock market drops by 20%
and the bond market rises by 20%. After rebalancing, the portfolio stays
at $120,000 in value because the loss on the stocks is offset by the
gain on the bonds.
If the portfolio had not been rebalanced, however, the stocks would have
been $80,000 before the drop and $64,000 after, for a loss of $16,000.
The bonds would have been $48,000 and would have gained $8,000. In this
example, rebalancing has locked in gains and therefore increased the
returns by $8,000.
If at the time when stocks were at their peak an emotional investor
makes the common mistake of moving more money into the better-performing
asset class, the allocation may be changed from 50/50 to a new ratio of
75/25. This would result in $90,000 in stocks and $30,000 in bonds
before the next cycle. This type of investment reallocation usually
takes place just before the trend reverses. In this example the 20% drop
would cost the investor a loss of $18,000.
The best strategy is almost always to sell some of the asset class that
has gone up and use the proceeds to purchase more of the asset class
that has gone down. This is the way to lock in profits before the trend
reverses itself, as it always does.
To do this correctly, the investor needs to know the predetermined range
for each asset class. The range is set before the investor starts to
worry about gains or losses. It is the asset mix most likely to achieve
the target rate of return. When an asset class increases or decreases in
value so that it moves outside of the pre-set range, an adjustment is
made to bring the asset class back to the prescribed range. For example:
Target 3% Cash, Range 1% to 5%
Target 30% Bonds, Range 27% to 33%
Target 7% Income Trusts, Range 8% to 12%
Target 35% Stocks, Range 30% to 40%
Target 25% Hedge Funds, Range 20% to 30%
In this example, assume that it has been predetermined that if the total
of the amounts outside the prescribed range add up to 10%, an adjustment
is made to bring everything back to the target percentage. Assume that,
after one year, hedge funds are 34% (4% outside the range), bonds are
22% (5% outside of the range), and stocks are 25% (5% outside the
range). The portfolio components are 14% outside the range, and this
triggers an adjustment of the whole portfolio back to the original
When you decide on the rebalancing strategy during a period of calm, it
is easier to stick to it during periods of stress. The worst thing you
can do is to let today’s news and the opinions of the TV experts instill
you with fear or greed, thereby causing you to abandon the strategy that
you developed based on common sense and logic.
An investment strategy provides an investor with insights as to when and
why the portfolio should be changed. Here are some examples of
reasonable triggers that may cause you to make adjustments:
• You buy and sell based on different asset classes growing or shrinking
beyond a predetermined amount.
• You decided as part of your investment strategy that you will reduce
your stock positions when the market index reaches a certain level. If
and when it is at that level, you reduce your stock holdings by 5%, 10%,
20%, or whatever the agreed upon amount was.
• Your strategy calls for you to buy stocks when their price-earning
ratio is below 10 and to sell them when the ratio is above 20.
Bottom line: Develop, and stick to, a rebalancing strategy.
What you can do now: Discuss your rebalancing strategy with your
financial advisor. Be concerned if suggested changes are not consistent
with the written explanation of the strategy.
Don’t put too many eggs in the domestic market
Based on the past, it is reasonable to expect that a higher than
necessary exposure to Canadian markets will mean a lower than necessary
standard of living in retirement.
Canada is a great country in which to live, but for most people, it is
not the best country in which to invest. For the past 50 years, the
major Canadian stock markets have underperformed in comparison with US
and international stock markets.
Also, the total Canadian market is about 2% of the total world market.
In other words, an investment in a portfolio of Canadian stocks excludes
98% of the major companies in the world markets. The odds of attaining
the best possible returns, while excluding 98% of the market, are slim.
There are, however, certain sectors of the market, such as mining,
lumber, and resources, where Canadian companies do represent more than
2% of the total world market. If you want to invest in these sectors of
the economy, a case can be made for a higher exposure to the Canadian
Restrictions on the foreign content of RRSPs once made it almost
impossible for you to have more than 20% of your RRSP invested outside
Canada. Even before the recent budget, which has proposed changes, it
was still possible to invest more outside of Canada without running
afoul of the guidelines. Mutual fund companies, hedge fund companies,
and ETFs have created investment opportunities that give investors the
same result as if they were investing in foreign properties. Your
financial advisor can advise you on how to increase your foreign
exposure to take advantage of opportunities outside Canada.
These new investment possibilities allow you, in effect, to increase
foreign content while still having the investments considered to be
Canadian content for income tax purposes. Your return on these types of
investments will be equal to the return earned by the actual investment
in the foreign market. Let’s say foreign markets continue to outperform
Canadian markets by an average of only 1% per annum, and an investor –
over the next 35 years – puts the same dollar amount into his RRSP each
month. This investor may have as much as 25% more capital than if the
portfolio was in Canadian stocks. For a young person starting to invest
today, or for somebody looking forward to 25 years of retirement, this
reality is too important to overlook.
Unless there is some change that causes the Canadian stock market to
begin to consistently out perform the US and international markets, the
best strategy to maximize returns will be to continue maximizing foreign
content in both RRSP and non-RRSP accounts. This doesn’t involve moving
your capital offshore to some tax haven. Rather, it means that you can
take advantage of Canadian dollar investments that are linked to foreign
Be careful, though. Many factors come into play. For instance, if you
own US securities, you could create or increase your liability to pay US
estate tax. For this reason, you should consult your income tax advisor
before making a switch to US securities.
Bottom line: Do not limit your investments to the Canadian stock
markets. You can still be a good Canadian citizen while investing
offshore, because if nothing else you will be paying more income tax in
Canada as you collect and spend your higher earnings.
What you can do now: Look at your investment portfolio to see if more
than 10% to 20% of your equity exposure is in the Canadian market. If
this is the case, ask your financial advisor to explain why this
geographic allocation is being recommended.
Don’t think the buy and hold strategy is always right
An uncritical acceptance of the mutual fund industry’s buy and hold
dictum will hurt investors who hang on through most of the next bear
market until they just can’t take it any more and finally give up to
sell near the bottom.
Jim Grant, well-known bear and editor of Interest Rate Observer, has
said: “Buy and hold have replaced I love you as the three most popular
words in the English language.” The buy and hold philosophy is
relatively new as an investment strategy. It is, however, one of the
most widely recommended strategies by mutual fund managers and financial
advisors. For the very long-term investor, this philosophy may make some
sense, but without doubt, the mutual fund companies are aware that they
earn more fees, and administrative costs are lower, when investors stay
To some extent, orderly markets depend on investors believing in the buy
and hold philosophy. The market would become much more volatile if
investors were quick to buy and sell. And there is no doubt that the
strategy works well in a bull market where the market trend is up.
During a bull market, the most important factor is time in the market
not market timing. In a bear market the opposite is true. The trend is
down, and it may continue for many years. In such a market, this
strategy may cause you to lose far more than necessary. You want to
spend as little time as possible in the market during a real bear
To picture what the buy and hold strategy does for you in a bear market,
consider the unfortunate investor in Japan who retired in 1988 at age 60
when the Nikkei was at 40,000. This person is now over 75, the Nikkei is
at 10,000, and he has lost about 75% of his capital.
In North America, if you bought and held in the late 1920s and did not
sell as the market reached unsustainable heights in 1929, you would wait
25 years to recover what you had before the crash in 1929. In the
15-year bear market that ended in 1982, buy and hold investors lost
approximately 50% of their capital before the markets began to go up
The buy and hold strategy became popular again after the start of the
bull market in 1982. From the market bottom in 1982 to a peak in 1999,
this strategy worked the best.
Some experts believe that a new long-term bull market is under way. If
so, the buy and hold strategy will continue to work (although probably
not as well as a systematic rebalancing strategy). Other experts believe
that the 1999 peak marked the end of the bull market and that we are now
into a long-term bear market. Again, if that is so, the buy and hold
strategy could cause millions of investors to lose much of their capital
before the next bull market begins.
There’s a quote that says “in a bear market, he who panics first panics
best.” In other words, when you are in a bear market, unless your
portfolio is designed to protect, you don’t want to be the last one to
Some respected observers believe that the stock markets will have to
fall much lower before the excesses that are still in the system have
been completely purged. Only then will the new long-term bull market
begin. Excellent books are available on risk, stock market valuations,
stock market manias, and the history of stock market crashes. (See the
reading list at the end of this book.)
If the pessimists are right, markets will go down, or sideways, for a
number of years. In this gloomy scenario, many buy and hold investors
will feel considerable financial pain. At some point, most small
investors just will not be able to take it any longer and will make the
call to their financial advisor with the order to sell everything. When
the last small investor has thrown in the towel, the new bull market can
begin. Ironically, the buy and hold strategy will once again make sense!
Bottom line: The buy and hold strategy worked well in the bull market
from 1982 to 1998. It will not work if we are now in the early stages of
a long-term bear market.
What you can do now: Read Bull’s Eye Investing by John Mauldin for a
wake-up call about bear markets and the effectiveness of the buy and
hold strategy during long-term bear markets.
Paying Less To The Taxman
“Next to being shot at and missed, nothing is quite as satisfying as an
income tax refund.” – F.J. Raymond, American humourist and lecturer
Realize that income tax is your biggest expense
Sometimes we do not pay enough attention to saving on income tax because
we think further reductions are impossible. But many investors overlook
simple income tax planning strategies that can significantly reduce the
amount of tax they have to pay.
In addition to recognizing a problem, you should also understand its
impact. This applies especially to income tax. If you are paying more
than is absolutely required, you may be extending your working life by
Given reasonable assumptions regarding earnings and inflation, most
Canadian families will pay between $2 million and $3 million of income
tax in their lifetime. This is probably more than the amount they will
pay for food and accommodation put together. Those with high-paying jobs
will pay more than $5 million in income tax. Considering that most
Canadians will retire with less than $1 million in retirement savings,
these are huge amounts. Most people who save even 10% of the tax that
they might otherwise pay will be able to retire a few years earlier.
By using sensible income tax planning strategies, most people with
investment income can increase their after-tax return by 10%. A good
start to minimizing tax is outlined in the following chapters. As well,
there are other ways to reduce tax.
You should read some of the excellent books on income tax planning. I
think one of the best is Tim Cestnick’s The Tax Freedom Zone. It is easy
to read and covers all the important bases. Another excellent book is
Kurt Rosentreter’s 50 Tax-Smart Investing Strategies.
Most investors don’t pay attention to tax-planning opportunities, or
note which investments are most income tax efficient. They don’t read
articles on income tax or ask questions. Simply by focusing on income
tax, by making it a priority, and by asking questions, you will become
aware of tax-saving opportunities. If you take the defeatist attitude
that there is not much you can do about income tax, you may, over a
lifetime, pay thousands, or even hundreds of thousands, of additional
dollars in tax.
Caveat: Don’t buy an investment solely to save on income tax. All
investments should make sense and be able to stand on their own merits.
However, within the universe of investments that do stand on their own,
choose the ones that save the most on income tax. It is the after-tax
return that counts, not the gross return.
Bottom line: We pay a staggering amount of income tax. By reducing the
amount that you pay, you may be able to retire years sooner. Ask your
accountant to provide an independent assessment of how efficient your
investment portfolio is on an income tax basis.
What you can do now: Read Tim Cestnick’s book, The Tax Freedom Zone.
Get to know the tax efficiency of your investments
Why this is important: Some equity-type investments are more income tax
efficient than others. The more income tax efficient your investments
are, the earlier you will be able to retire.
When comparing two different investment alternatives, investors often
make two mistakes. First, they compare gross returns rather than
risk-adjusted returns. Second, they compare gross returns rather than
net after-tax returns. The important rate of return, on
non-tax-sheltered earnings, is not the gross return but rather the
after-tax return. This is the net amount that you get to keep after
income tax is paid on your investment income.
Sir John Templeton, the legendary developer of mutual funds, summed
things up well when he said: “For all long-term investors, there is only
one objective – maximum total real return after taxes.” An income tax
efficient investment is one that allows you to keep more of each dollar
earned because the Canadian income tax department gets to keep less.
Such an investment can be more income tax efficient in one of two ways.
The first is by the nature of the income earned, and the second is by
the length of time that passes before the income is recognized for
income tax purposes.
Income earned in the form of capital gains or dividends from taxable
Canadian corporations will attract less income tax than if the same
amount of income was received as interest income. If you are at the top
marginal tax rate and you earn $1,000 of interest income, you will pay
$460 in income tax (in Ontario). If the same income was received as a
capital gain, the amount of income tax would be $232 (in Ontario). If
the income was received as a taxable dividend, the tax would be $313.
As for the second determinant, whether the income earned is taxed in the
year it is earned or is deferred for a number of years, consider this
example. In a buy and hold strategy, tax on accrued gains is not payable
until the gains are realized at some point in the future. If you are
using mutual funds as an investment vehicle and the fund used follows a
buy and hold strategy, those funds will usually be more income tax
efficient than mutual funds with a high turnover rate.
A high turnover strategy is one where the security is, on average, only
held for a short time before being sold and replaced with a different
security. When a mutual fund has a high turnover rate on its securities,
any gains that have accrued will be recognized sooner rather than later.
A fund with a low turnover rate, on the other hand, will delay the
realization of that gain for many years.
If the mutual fund triggers the capital gain during the year, you will
receive a T3 tax slip that must be included in income. For example, if
you had a $100,000 investment in a mutual fund and the fund realized
$10,000 of capital gains during the year, you will receive a T3 slip
showing a capital gain of $10,000. In this scenario, you will have to
pay about $2,300 in tax. Of course, taking this amount out of your
investments will slow their growth. In a more income tax efficient fund
that does not trigger this T3 slip, the $2,300 will grow in your
investment account rather than the government’s. Over time, just the
growth on the money that would otherwise go to government may be enough
to allow you to retire earlier.
Some mutual funds, and many hedge funds, do not pay dividends regularly.
The entire gain is deferred until you sell the investment, which may be
many years in the future.
The net after-tax return earned on an investment is not the same for all
taxpayers. For this reason, most mutual funds report their gross return
rather than the net after-tax return. If you are only going to be paying
tax on your income at, say, 20%, the tax efficiency is of much less
importance than if you were going to pay almost 50% of the earnings in
Another income tax efficient way to invest in equities is to acquire
exchange traded funds. With ETFs you have wide diversification and also
a significant income tax deferral because of the very low turnover of
this type of investment.
Bottom line: If you pay attention to the income tax efficiency of your
investments, you will be able to retire sooner or spend more in
retirement if you are already retired.
What you can do now: Ask your financial advisor to review the income tax
efficiency of your entire strategy – especially the tax efficiency of
your mutual funds.
Don’t turn tax-free income into taxable income
Many investors do not take full advantage of the opportunity to defer
the tax on interest by sheltering interest-bearing investments inside an
RRSP. Meanwhile, many lose some of the benefit of earning capital gains
by holding growth investments inside their RRSP.
Wisely diversified portfolios include investments that earn interest as
well as those that earn capital gains. As a general rule, investors
should hold their interest-bearing investments in the RRSP and their
capital-gains producers outside the RRSP.
One of the benefits of the RRSP is to defer the income tax on earnings.
All income earned in an RRSP, whether in the form of interest,
dividends, or capital gains, is accumulated on a tax-free basis. By
deferring the tax, you have all of your capital working for you and your
retirement fund grows faster. Income from investments held in an RRSP
account will be taxable eventually, but only when cash is withdrawn
during retirement, when you may be taxed at a lower income tax rate.
In an RRSP, it makes no difference whether the income is in the form of
interest or dividends, or capital gains, because every dollar withdrawn
is taxable at the individual’s marginal tax rate in the year of
withdrawal. The “marginal” tax rate is the rate of tax that you pay on
the next $100 of taxable income. In Ontario, if you have enough income
to use up all of the low rates of income tax, the top rate you pay on
your next $100 is 46% or $46.
The result is that in an RRSP, capital gains that would have been taxed
at a lower rate if earned outside the RRSP, are effectively converted
into income that will be taxed at the high rate when eventually
withdrawn. You are losing a big advantage of earning capital gains. It
is true that within the RRSP the gains are deferred until the capital is
withdrawn. However, with a capital-gains-producing investment, you are
already deferring the capital gains until you sell the investment, so
there is no need to use the RRSP for this purpose.
Holding interest-earning investments in the RRSP is a major benefit. If
the interest was earned in an “open” or non-registered account, it is
taxed annually as it is earned. In an RRSP, no tax is paid until the
income is withdrawn. By delaying the payment of the tax, you have more
capital working for you. Over 20 years, growth on this additional
capital can be substantial.
The ideal way to allocate investments between your RRSP account and your
open account is to hold all of your interest-bearing investments in your
RRSP account where the income is sheltered from tax. Hold all growth
investments outside the RRSP where you will get the benefit of the lower
rate of tax that applies to capital gains.
Most investors have some balance between interest-producing and
capital-gains-producing investments. Yet, some still have growth
investments in the RRSP while holding interest-bearing investments in
open accounts. In these cases, a sensible move would be a swap of
investments between the RRSP and the outside account. For example, if
you had $50,000 of growth investments in your RRSP and $30,000 of
interest-bearing investments in another non-RRSP account, you could swap
at least $30,000 of the growth investments for $30,000 of the bonds.
There would be no immediate income tax implications because your RRSP is
effectively buying interest-bearing bonds and paying for them with an
equal value of capital-gains-producing investments.
Bottom line: If you only have an RRSP or a RRIF account, you should be
invested in a diversified manner. That would include holding both income
and growth investments in your registered account. However, if you have
both RRSP and non-RRSP accounts, you should, to the extent possible,
allocate the income investments to your RRSP account and the growth
investments to the non-RRSP account.
What you can do now: Check to see if you are holding interest-bearing
investments outside your RRSP and holding growth investments inside your
RRSP. If so, talk to your adviser about exchanging your RRSP growth
investments for your non-RRSP interest-bearing investments. There are no
immediate income tax consequences to this swap because you are replacing
interest-bearing investments with an equal value of growth investments.
Take advantage of income-splitting opportunities
The total tax bill is always higher for the family unit when one spouse
pays at a higher tax rate than the other spouse. Being aware of this
problem and the opportunities to correct it can result in a lower tax
The objective in income splitting is to avoid the situation where one
spouse is needlessly paying income tax at a higher rate than the other.
The overall tax rate for the family unit will be as low as possible when
both spouses are paying at the same rate.
For example, assume that one spouse is paying tax at the top marginal
income tax rate of 46% (Ontario), while the other pays a marginal rate
of 30%. When the higher-income spouse earns $100, the tax owing will be
$46. If the lower-income spouse earns the same $100, the tax will be
$30. If the taxable income can be moved from the higher-income taxpayer
to the lower one, the tax saving will be $16, or about one-third of the
tax otherwise payable.
There are different ways to split income. A simple approach for those in
retirement is to split the Canada Pension Plan income. With this option,
the CPP entitlement of the two spouses is combined and each receives one
half of the total.
Other ways to split income include paying salaries, when the taxpayer is
self-employed, or through loan or gifting arrangements. Also, income
splitting can be achieved by having the higher-income spouse use
investment assets to buy art or real estate – such as a full or half
interest in a home or cottage – from the lower-income spouse.
For example, one man I know used his cash to buy from his wife a
one-half interest in the jointly owned family home. The market value was
$600,000. The husband, who already had a high pension income, was able
by this purchase to put $300,000 of capital into his wife’s hands. This
transaction involved no capital gain because the family home is exempt
from tax. His wife, who was in a 30% income tax bracket, paid the tax on
the annual earnings on this amount of capital. The husband would have
paid tax at the 46% tax rate.
The husband also paid all of the family expenses, including his wife’s
income tax. Over a number of years he was able to use up his non-RRSP
capital while his wife reinvested all of her income, including her Old
Age Security, Canada Pension Plan, and her investment income.
Eventually, they both were paying income tax at the 30% marginal income
Some investors might think that a simpler solution would be for the
husband to give the non-RRSP capital to the wife. However, under the
Income Tax Act’s attribution rules, if capital is given to a spouse, the
tax on income from the capital is attributed to the spouse who gave the
Bottom line: Over a lifetime, splitting income can save thousands or
even hundreds of thousands in income tax. Income splitting is a simple
way to enjoy a lifetime of income tax reductions.
What you can do now: If marginal income tax rates are not equal for both
spouses, the higher-income spouse should start to pay all expenses,
including the income tax bill of the lower-income spouse, so that the
lower-income spouse can start to accumulate money in his or her own
name. Speak to your income tax advisor.
Watch for opportunities to earn tax-exempt income
Income tax is one of the biggest expenses we incur during our lifetime,
and the amount of tax we pay can be reduced by using the right type of
life insurance policy. Although most people only think of the insurance
in terms of the tax-free death benefit, it can also be a tax-efficient
way to save for retirement.
Deferring the tax on investment income is beneficial, but earning
investment income that is exempt from tax is even better.
The common investment vehicles that allow you to earn income that under
most circumstances is exempt from income tax are whole life insurance
and universal life insurance policies. (Note that while the withdrawal
of cash from a whole life policy is usually free of tax, a small level
of tax may be triggered if the amount withdrawn exceeds the adjusted
cost base of the policy.)
In addition to accumulating income that can be withdrawn during your
lifetime with little or no income tax cost, insurance policies also
provide a tax-free death benefit to the beneficiaries of the policy.
Life insurance can help you reduce tax on income earned while you are
living and can also, by reducing the tax bite, increase the size of your
Investors often hesitate to consider the possibilities offered by
insurance policies. They shy away from what they expect will be the
inevitable sales pressure from insurance salespeople. For that reason,
potential investors will often skip getting valuable information about
the benefits of insurance coverage. This is a mistake and you should
think of your insurance advisor as a key member of your team.
Another advantage of whole life or universal life insurance policies is
that you are forced to save money. In the long term, the forced savings
may be even more important than the life insurance feature.
Bottom line: Life insurance should be a central part of everyone’s
strategy for financial security. Life insurance is an effective and
proven way to minimize income tax.
What you can do now: Call your life insurance agent and ask for a policy
When you can, make interest tax deductible
Investors who have both a personal mortgage and a portfolio of
investments outside their RRSP may be missing an excellent opportunity
to save income tax by making their mortgage payments income tax
When you borrow to invest in a business, or buy investments expected to
earn income, the interest you pay on that debt is normally deductible
for income tax purposes.
This means that $1,000 of interest expense will result in an income tax
reduction of $460 (at the top income tax rate in Ontario). When interest
is income tax deductible, the real cost, which is the after-tax cost, is
therefore only about one-half of the actual interest paid.
Investors who have personal loans, on which the interest is not income
tax deductible, as well as having investments outside their RRSP, may
have an opportunity to create more income tax deductible expense. If you
are in this situation, it may be possible to reorganize loans and
investments so that the interest you pay becomes deductible.
For example, assume a non-RRSP investment portfolio of $100,000 has been
built up. These investments may have come from regular savings, an
inheritance, or an employer share purchase plan. You also have a home
that still has a $100,000 outstanding mortgage. You pay $6,000 per year
on your mortgage – an expense that is not income tax deductible because
a home mortgage is a personal rather than a business expense.
To make your interest expense income tax deductible, you could take
these steps: First, sell your investments and use the proceeds of
$100,000 to pay off the mortgage. Then after discharging the mortgage,
take out a bank loan or another mortgage of $100,000. Use this amount to
purchase similar, but not identical, investments to the ones that you
sold when you raised the money to discharge the mortgage.
After these steps, your net worth is the same as before. You have
$100,000 of investments and a similar amount of debt, either as a
mortgage or an investment loan. However, the interest on this loan is
now income tax deductible because the proceeds from the loan were used
solely to purchase investments.
Before taking these steps, you should determine the amount of any
penalty that may be triggered by the early repayment of your mortgage,
and the amount of any capital-gains tax from sale of investments. You
should find out if the annual income tax savings justify the prepayment
penalties and capital-gains tax. It is always a good idea to speak to
your accountant before taking any income tax planning steps.
You should also be aware that the government can change the rules at any
time. A strategy such as this that works today, may not work tomorrow.
Bottom line: If you have mortgage-interest expense that is not income
tax deductible, and you also have investments outside your RRSP, there
may be an easy way to make your interest fully income tax deductible.
What you can do now: If you have both a non-deductible mortgage and
investments in a cash (non-RRSP) account, consult your chartered
accountant to see if the strategy suggested above fits your situation.
Avoid becoming a prisoner to capital gains
Too often, investors increase the risk of their portfolio unnecessarily
by delaying, for income tax reasons, a sensible rebalancing of their
A wise investor knows that it is good to delay paying income tax for as
long as possible. Deferring the payment long enough is almost as good as
avoiding the tax altogether. Delaying the payment of tax until the next
generation could be the ultimate deferral. This is possible through
sensible estate planning. For most of us, putting off the payment even
for 10 years is a big step toward achieving financial security. Today’s
dollar will buy less over time, so a delay in paying income tax is
The desire to postpone paying income tax, however, must be balanced with
the additional risk that may be involved in having too great a
concentration in one security. For example, consider investors who have
been advised to sell investments on which a large capital gain has built
up but who nevertheless decide to hold on to the investments in order to
avoid paying the income tax at that time.
I recall advising two clients to sell Nortel when it was trading at $100
per share. Both decided not to sell in order to avoid paying
capital-gains tax. Of course, these clients have since found that their
potential capital-gains problem has disappeared. They would have been
better off to pay the tax and take their profit, rather than wait and
see both tax liability and profit vanish.
You should avoid triggering capital gains unnecessarily. However, the
tax issue should not be paramount when you wish to sell to reduce an
over-concentration in a single security.
Investors become prisoners to capital gains when they allow their
accrued gains to keep them from making sensible investment decisions.
They know that they should diversify their portfolio to increase their
safety. They put their portfolio in jeopardy by deferring, for too long,
the payment of tax that eventually will have to be paid anyway.
There is also a potential disadvantage if you hold onto your securities
until death, at which time your executor will be forced to sell them.
The problem is that by waiting until the sale is forced, you may have to
sell at a bad time from the point of view of how the market is doing.
There’s no way to predict whether the stock will be at a high or a low
when it may have to be liquidated for estate purposes.
It is a better strategy to trigger capital gains at points when stocks
are at a high value based on their historical norm, rather than to wait
and have the executor be forced to sell when stocks may be below their
Bottom line: On the one hand, be prudent and don’t trigger capital gains
unnecessarily. On the other hand, don’t postpone too long and become a
prisoner to capital gains.
What you can do now: Determine whether there are changes that you feel
you should make from an investment point of view but that you are
avoiding because you do not want to trigger taxable capital gains.
Be careful not to trigger capital-gains tax unnecessarily
It is always a mistake to trigger capital gains unnecessarily because
then, after paying the tax, you have less capital to compound and grow.
Investment decisions should be based on what makes the most investment
sense. But, when investment choices are of equal merit, the income tax
implications should be part of the decision-making process.
When investment choices have equal merit, and one choice allows you to
delay triggering capital gains, you should choose to delay the
triggering of the capital gain. That keeps your capital compounding to
your advantage rather than the government’s because you still have the
cash that would otherwise be used to pay the tax.
Investment considerations should normally outweigh tax considerations.
Assume that your investment strategy calls for 40% of your assets to be
invested in growth investments. At times, there may be a valid
investment reason to sell one company’s shares and replace them with
another, even though the total amount in equities is still within the
40% range, and the change triggers capital gains.
At other times, however, the advantage between the new shares and the
old shares is less certain but making a change will trigger both capital
gains and a brokerage commission. In this case, you now have less
capital available for compounding because it has been reduced both by
the tax and the commissions.
One way to avoid this dilemma is to use the highly income tax efficient
exchange traded funds (ETFs) for that portion of your portfolio that is
invested in equities. When you get your equity exposure through ETFs,
there is no reason to trigger capital gains unless you want to change
your exposure from, say, the US market to some other global market, or
from one specific sector, such as oil and gas, to another such as
Bottom line: Before you sell an investment and buy another similar type,
be sure you know how much capital gain you are triggering.
What you can do now: First, before you sell an investment with an
accrued capital gain, obtain an estimate of how much tax this gain will
trigger. Second, know the effect that the recommended replacement
investment has on your portfolio. Is it to increase return, reduce risk,
Use estate planning strategies to reduce income tax at death
The income tax reduction that is possible with good estate planning
could amount to hundreds of thousands of dollars. Some investors seek
the highest yield on GICs and always try to avoid brokerage fees but
ignore opportunities for estate planning. They are like a homeowner who
tries to minimize heating costs by installing weather stripping around
the doors while leaving a window wide open all winter.
In Canada, although we do not have an estate tax or inheritance tax, the
last year of life is when most Canadians pay the most income tax.
The tax payable at death is primarily from two sources of income. One
source of taxable income is on capital gains that have accrued up to the
time of death. Unless the asset with the accrued capital gain is passed
on to a spouse, the asset is deemed sold at fair market value. The
resulting capital gain must be reported, and the income tax liability is
payable by the deceased on the final income tax return. (Note: There is
no capital gains tax on the sale of the family home.)
The other source of the income tax liability is from the taxation of
RRSPs and RRIFs. If they are not transferred to a spouse or a dependent
child, the full amount is added to the deceased’s income on the final
Estate planning allows most taxpayers to reduce the amount of income tax
otherwise payable. More assets can be transferred to their heirs or to
their favourite charity. Depending on the size of the estate, the amount
of income tax saved or deferred for many years (perhaps even another
generation) varies from a few thousand to hundreds of thousands of
Estate planning can save substantial amounts of tax. Why, then, do many
people miss out on this opportunity? Reluctance to talk about one’s
death, the cost of professional fees, and the difficulty of actually
deciding what you want to do, are the main reasons. To initiate an
estate plan requires decisions and action, and it requires that you care
about what happens to others when you are gone.
If you have $1 million in assets or more, you are almost certain to
benefit by estate planning. Tax saving is also possible for estates of
less than that amount, but naturally the saving will not be as great.
Common methods used by estate planners to save on tax include using
gifting strategies, estate freezes, life insurance, and different types
of trusts and holding companies. Depending on the method used, the
income tax benefit might be in the form of lower rates of tax, an
elimination of tax, the creation of tax-free income, or a deferral of
tax for many years after death.
One approach that some investors use to deal with the tax liability due
at death is to take out a life insurance policy to have funds available
to pay the income tax at that time. Life insurance is one of the most
effective ways to increase the size of the estate that can be passed on.
However, it does not erase the income tax liability that may be due at
death. Instead, it creates a source of funds to pay the tax liability.
The objective of estate planning is actually to reduce the income tax
that would otherwise be owing.
Estate planning is not a do-it-yourself project but requires the
services of a specialist who is well versed in the complexities of
income tax legislation. Contacting your life insurance agent might be
the most practical first step if you want to look into estate planning
Bottom line: If you have accrued capital gains, or you expect to have
capital gains at the time of death, on either financial securities or
real estate, see an estate planner. She may be able to help you leave
more of your capital to charity or family, and less to government.
What you can do now: Update your will to reflect your wishes regarding
the final disposition of your estate. Unless you want to pay the maximum
income tax, you should speak to an estate planner to determine the best
way to pay as little as possible.
Keep proper records to avoid paying too much tax
Sloppy record keeping means taxpayers frequently underestimate the
adjusted cost base of their investments and therefore calculate too
large a capital gain when they eventually sell the investment.
If you don’t keep good records, you may regularly pay more income tax
than necessary. For example, assume you invested $20,000 in a Canadian
growth mutual fund. The fund realized capital gains and for three years
you received a T3 slip showing that you had earned a capital gain of
$2,000 in each of those years. You did not actually receive this cash
because the $6,000 was reinvested in more shares. The capital gain T3
slip meant that you paid additional income tax of $460 in each of three
years (capital gain of $2,000 x 50% x 46%).
Let’s say that several years later, when the value of your investment
was $30,000, you sell your stake in the fund. Relying on memory and
incomplete records, you calculate your gain as $10,000 (sale price
$30,000 less original cost of $20,000 = capital gain of $10,000). Based
on this calculation, you will be paying capital-gains tax in Ontario of
$2,300 (capital gain of $10,000 x 50% x 46%).
Your true capital gain, however, is $4,000, not $10,000. If you used the
higher number, you paid too much income tax. The correct calculation of
the cost of your investment is $26,000, not the $20,000 you originally
spent. Each time you received a dividend of $2,000 and reinvested the
money in more shares of the mutual fund, your true invested cost, or
your “adjusted” cost base, increased by $2,000. The amount of the
capital gain on which you will have to pay income tax is only $4,000
(sale price of $30,000 – cost of $26,000). You only have to pay on the
$4,000 gain now because, in three previous years, you already paid tax
on the realized gains of $6,000.
Pay attention to all the information that comes from the fund company
because without accurate records, it will be difficult for you to recall
the cost of your investment. And don’t expect that your accountant is
going to know its true adjusted cost base. The additional tax in this
example amounts to $1,380.
Another example where investors sometimes pay more income tax than
necessary is when they purchase bonds for their non-RRSP account.
Typically, the government or corporate bond that you purchase will pay
interest twice a year. Let’s assume the bond has a face value of
$20,000, and the same market value. The interest coupon is 6%, and it
pays at the end of June and December. Thus, the bond earns $100 per
month and pays $600 interest at the end of June and $600 in December.
If you buy this bond at the end of May, you will be required to pay the
former owner $500 for the interest he is entitled to because he owned
the bond during the five-month period from January 1 to the end of May.
One month later, at the end of June, you will receive the interest
payment of $600, so your net interest income is $100 ($600 received less
$500 paid to the previous owner of the bond).
At the end of the year, you will receive a T5 tax slip showing that you
earned $1,200 of interest on this bond during the year. You actually
only earned a net of $700, but if you do not remember to deduct the
accrued interest that you paid, you will be reporting interest income
higher than it should be. You have to remember to tell this to your
accountant because this information does not appear on your T5 slip.
Bottom line: Your legal obligation to pay income tax creates a large
enough liability. Don’t pay more than necessary through sloppy record
What you can do now: Start keeping complete, detailed records.
Paying Less In Management Fees
“Beware of little expenses: a small leak will sink a great ship.” –
Benjamin Franklin, American Statesman and writer
Find out what you are really paying in fees and commissions
You may or may not be paying too much in fees and commissions, but if
you don’t know how much you are paying, you have no way to make a fair
During the bull market between 1982 and 1999, many investors considered
a 12% rate of return to be the minimum acceptable. They were paying high
management fees on their mutual funds but most did not object to the
fees because they were satisfied with the net return they were
Now, things are different. Many industry experts predict that during the
next decade, investors should not expect more than single-digit returns
on equity investments. Fees, therefore, become a more important
consideration. When the gross return on your investment was 12% and you
paid a 3% management fee, you were in effect paying 25% of the gross
return in fees. That was bad enough. But if the gross return is only 6%
and you are still paying a 3% management fee, you are now paying 50% of
your gross return in fees. Obviously, paying half your income in fees
slows down the growth of your retirement fund.
One difficulty in determining actual fees is the number of types of
fees, some of which are hidden or buried in the fine print. For most
investors, it is difficult to know how much you are actually paying.
This is especially true with hedge funds, which may have hidden fees,
particularly if there are capital guarantees attached. In many cases,
the only way to determine the amount you are paying in fees is to ask
your financial advisor for a full report.
The commissions you pay on stock trades are obvious. When you buy or
sell a stock, the commission charged is shown on your transaction slip.
With mutual funds, segregated funds, and hedge funds, however, there may
be two fees. The first is the transaction fee, which may be paid either
as a front-end fee, which you would see, or as a deferred sales charge,
which you would not see.
Buried in the fine print is the ongoing management fee. This fee is
included in the management expense ratio (MER). It includes the
management fee, and other costs, such as legal and audit, stationery,
and costs related to guarantees and to operating the fund. The MER does
not include trading costs incurred by the mutual fund. Published rates
of return for mutual funds are always the net return after management
fees have been deducted, and this is usually, but not always, the case
with hedge funds.
You may be paying reasonable fees. If so, you should be grateful to your
advisor. But you may be paying excessive fees. The solution: Find out
how much, both in percentage terms and in actual dollars, you are paying
for your investment advice.
Don’t ask your advisor for a detailed account of fees that you’ve paid
for the last five years. The advisor will know what you are paying
currently but it is too much to request an analysis of how much you paid
in previous years.
Your advisor can tell you, for example, how much the “spread” or
commission is on your bond purchases. The fee on a bond purchase is
hidden. You purchased the bond out of the inventory of the brokerage
firm. In effect, the firm buys wholesale and you buy the bond as a
retail customer. A commission charge will increase the cost of the bond
and you have a right to know the cost of the charge.
Fees are necessary and investors would have very limited choices without
the help of the professionals who make up the industry. It works both
ways: professionals must be able to charge fees and you must be willing
to pay reasonable fees. What is an overall appropriate level? It will
vary depending on the size of the account and the level of service, but
the normal range is between 1% and 1.5%.
Bottom line: You can’t make any judgment about fees unless you know how
much you are paying in fees. Fees should be clearly spelled out, ideally
in the Investment Policy Statement.
What you can do now: Ask your financial advisor for a complete picture
of what you are paying in management fees and commissions.
Don’t miss out on F-class mutual funds
If investors are in a fee-based account and they are not using F-class
investments, they may be paying too much in management fees.
Most mutual fund and hedge fund companies offer their products in two
versions. These are identical in every respect except for the percentage
charged as the management expense ratio (MER). The lower the MER, the
higher the return to you.
The amount of MER depends on the level of costs the fund company incurs
in paying the fund managers to operate the fund and in paying the
investment advisor a trailer fee. In many cases, the largest component
of the MER is the trailer fee paid to the brokerage firm. A trailer fee
is an ongoing fee paid by the mutual fund, or hedge fund, to the
financial advisor to compensate him for the service provided. The fee is
usually paid either monthly or quarterly. The typical trailer fee is
between 0.5% and 1% of the assets under management.
It follows that when the fund company eliminates the trailer fee paid to
the financial advisor, the management fee is reduced by the same amount.
The version of the fund that does not pay a trailer fee is called the
F-class version. In this version, the MER is usually about 1% lower than
in the regular version and the fund’s return is therefore higher by that
Trailer fees are an important source of revenue for most investment
advisors and brokerage firms. Because of this, the mutual funds that do
not pay trailer fees can be purchased only when you are invested in a
fee-based account. A fee-based account, sometimes called a WRAP account,
is where an annual fee is paid based on the size of the account and you
do not pay commissions on each transaction.
Where possible, when you are in a fee-based account, the mutual funds or
hedge funds you purchase should be the F-class units. If you are in a
fee account and don’t have this class, your advisor may be receiving two
service fees for looking after one investment. Most brokerage firms will
not allow this double dipping, but others do. You may have to ask to
discover how much you are really paying.
When you own F-class shares, the management fee that the brokerage firm
deducts each month is really not as high as it seems because: (1) the
MER on the mutual funds or hedge funds you own is lower than it would
otherwise be and (2) it is immediately income tax deductible (if not in
an RRSP account).
Bottom line: If you are in a fee-based account, be sure that you are
invested in F-class funds so that you are paying one management fee
rather than two.
What you can do now: If you are in a fee-based account, find out if your
mutual funds are F-class units. If they are not, ask if the management
fee is being charged on these funds. If it is, you should complain.
Don’t just accept fees; negotiate them
Low-maintenance investors, especially those who provide referrals, can
often negotiate lower fees. Over a lifetime, a lower fee may improve
your net return enough so that you will be able to retire a few years
earlier, or have more money to spend when you are retired.
The price of just about everything can be negotiated. Many investment
advisors will negotiate fees. It is not uncommon that some of their
clients are receiving discounts while getting the same attention,
advice, and service as full-fledged payers.
If you are paying for services by way of a front-end fee, or if you are
in a fee-based or WRAP account, the fees are generally negotiable. A
WRAP account is one where a bundle of services are wrapped together in
an all-inclusive fee. WRAP accounts do, however, have a minimum fee, set
by the brokerage firm, and you cannot negotiate lower than this minimum.
The minimum fee is usually in the $2,000 to $2,500 range per year.
The best time to negotiate fees is before you have signed the papers to
move your account to the new financial advisor. At this point you have
the greatest leverage because the new advisor wants your account. You
can likely get a better deal by telling your new advisor you will be a
Smart investors are low-maintenance investors. They don’t do a lot of
trades and they don’t need to see their financial advisor often. The
advisor will be pleased to hear that you need to meet her or him only
once a year. And, if your accounts are properly set up, one meeting per
year will be enough. You also could mention that you will be making few
phone calls, perhaps one every six months.
It will also help if you tell your advisor that you understand the
importance of referrals and that you will be glad to provide them. Some
financial advisors send a small gift to show their appreciation to
clients who give them a number of referrals. Tell the advisor what you
would most appreciate is a reduction in the annual fee.
It is useful to know that the financial advisor can usually negotiate
fees, even though any reduction would have more impact on the firm than
on the advisor personally. A $1,000 reduction in fee will save you that
amount but may only cost the financial advisor about $250 in after-tax
dollars. The cost to the financial advisor is lower than the benefit to
you because, in a full-service brokerage firm, the fees are split
between the firm and the financial advisor who handles your account. An
experienced advisor probably gets to keep about 45% of the total fee you
pay and the brokerage firm gets to keep 55%. A financial advisor who is
new in the business, and is generating less income for the firm, may
only be getting about 30% of the fee.
Let’s assume that you are dealing with an experienced advisor and your
total account is $400,000. If you could negotiate a 1/4 of 1% annual fee
reduction, it would save you $1,000 per year. The financial advisor
receives 45% of the fee and the reduction costs him $450. Since he pays
income tax on all earnings, the true after-tax cost is about $250. Most
financial advisors would willingly give you a 1/4 of 1% reduction in
fees if you provide some referrals.
While an advisor has some flexibility in negotiating fees that are above
the minimum fee level, he or she has almost no flexibility in
negotiating fees if they are below the firm’s minimum fee level. Below a
certain level, it becomes too costly for the finanical advisor to give
any futher discounts.
Bottom line: You can negotiate fees, and the best way to get lower fees
is simply to ask for them. Financial advisors are always looking for
new, good quality, referrals. Nothing will make your financial advisor
more receptive to your request for lower fees than the promise of such
What you can do now: Find out how much you are now paying in fees and
ask your financial advisor for a fee reduction based on the fact that
you are going to be a low-maintenance account and/or you are going to
send referrals. If you make these promises, be sure to follow through on
Don’t underestimate the impact of a 1% improvement in net return
Investors do not pay enough attention to fees and they do not know the
benefit of even a 1/4 of 1% reduction in the fee rate. When you add in
the benefit of compounding, even a small reduction in fee may mean you
will be able to retire years earlier or spend more in retirement.
If investors knew the long-term results of even a 1/4 of 1% fee
reduction they would pay more attention to the fees that are being
Imagine someone who starts saving $1,000 a month at age 35. They save
$12,000 a year for 25 years and retire at age 60. They use this capital
over the next 25 years and they die at age 85.
If you do the math, you will find that in this example the savings of
1/4 of 1% in a lifetime amounts to almost $380,000. With the same basic
spending and the same income from investments, this 1/4 of 1% fee
savings could mean either spending and enjoying another $380,000 or
leaving that additional amount to your heirs.
This example also points out the impact of compounding over the
long-term and of the amazing benefit, therefore, of starting to save at
an early age.
Bottom line: It is great to live in, and enjoy, the present moment.
However, you should also be aware of the long-term result of lower fees.
For many middle-aged investors, a 1/4 of 1% fee reduction will allow
them to retire as much as one year earlier.
What you can do now: First find out what you are paying in fees, then
try to negotiate a small fee reduction.
Understand the benefits of exchange traded funds
Many investors are paying higher fees and more in income tax, as well as
taking more risk than necessary. However, they are not getting any
better return than if they bought an exchange traded fund that earned
the same return as the related stock market index.
“Pioneers on the investing frontier know costs matter. ETFs are key
ammunition in the shootout over high fees,” according to Jonathan
Chevreau, Financial Post columnist.
The best way to explain an exchange traded fund is to say that it is
like an index mutual fund in that it represents a basket of securities
designed to mirror the performance of a stock index, such as the Toronto
Stock Exchange (TSX) or the Dow Jones Industrial Average (DJIA), or
almost any other exchange in the world.
Here, however, are some arguments for using an ETF rather than
traditional mutual fund or index fund in order to capture market growth.
• Evidence shows that the majority of equity mutual fund managers do not
perform as well as their benchmark index. Over time, most Canadian
equity managers will have a lower annual return than the TSX stock
market index. Since the return on ETFs will be almost the same as the
index, buying an ETF instead of an equity mutual fund may be one way to
improve your return.
• ETFs can help you save money on the management expense ratio (MER).
The average Canadian equity mutual fund has an MER of about 2.5% while
an ETF has an MER of about .3%. This saving of more than 2% per annum is
meaningful when looking at single-digit returns.
• ETFs make security changes only infrequently and are, therefore, more
income tax efficient than most mutual funds. ETFs defer capital gains
for a longer period than usually happens with regular equity mutual
• When you buy an ETF, you are getting an almost exact mirror of the
underlying index on which it is based. By comparison, when you buy, for
example, a Canadian large cap growth fund, it is likely that you will
also find cash, medium-sized stocks, and US stocks within the fund.
• An ETF can be purchased or sold during the trading day, in the same
way an individual stock can be bought or sold. Index funds can only be
bought or sold at fair market value at the end of the day after the
markets are closed. If you see movement in the market at 10 a.m., you
could buy or sell at the price at that time rather than the price at end
of the day.
ETFs do not pay your advisor any trailer fee. This is one reason why the
MER is so low and why most advisors choose not to recommend ETFs unless
their client is in a fee-based account. If you are paying your advisor a
fee, based on assets in your account, there is no reason why he should
object to using ETFs instead of private equity managers or mutual fund
Another reason why investors might not hear about ETFs is that many
finanical planners are not licensed to sell them. In these cases an
investor could get most of the same benefits by purchasing an index
mutual fund, which the planner would be licensed to sell.
There’s an added problem for investors who buy regular mutual funds in
the hope that they can guess which managers will outperform the market
over the coming year. Even if you are lucky enough to pick next year’s
best-performing manager, there is no evidence that she will continue to
outperform. In fact the evidence shows that after 10 years, only a small
percentage of first quartile managers continue to be ranked in the first
quartile of their peer groups.
There is one disadvantage of an ETF compared with an index mutual fund.
When you are on an automatic savings program, you can make regular and
periodic investments into an index mutual fund without incurring a
transaction cost for each reinvestment. With an ETF, if you are dealing
with a full-service brokerage firm, you will have to pay a fee each time
you make an investment.
Another disadvantage of the ETF is that with an ETF you have no
possibility of beating the market. With an ETF you are going to get the
return of the market, no more and no less.
Bottom line: Most of the large financial institutions, such as pension
funds, foundations, and endowment funds, use “passive” or index
investing for a significant portion of the assets they allocate to the
equity markets. These institutions seek exposure to equity markets but
do so in a way that minimizes fees. An individual investor can have the
same low-cost exposure to the market by buying one of many types of
What you can do now: Get a better understanding of how ETFs really work
by reading Howard Atkinson’s book, The New Investment Frontier II.
Beware of the hidden costs of deferred sales charge mutual funds
The real cost of buying deferred sales charge funds is often greater
than is anticipated at time of purchase. In practice, what frequently
happens is that the deferred sales charge (DSC) either gets triggered by
an early sale, or an opportunity is lost when the investor hangs on to a
bad fund in order to avoid triggering the DSC fee.
When investors buy deferred sales charge mutual funds, instead of
front-end funds, their main motivation, obviously, is to save on fees.
In fact, however, in my experience at least, investors who hold these
funds pay more, not less, in fees.
An investor who buys a mutual fund on the deferred sales charge method
pays no transaction fee at time of purchase. And if the fund is held for
up to seven years the fee can be totally avoided. There is a cost,
however, if the fund is sold before the end of the DSC schedule.
At the time of purchase, this waiting period never seems to be a
problem. The investor is optimistic about the fund’s potential, or he
wouldn’t buy it, and at this point he cannot imagine any reason to sell
it before the DSC fee expires. Paying no fee sounds more attractive than
paying even a relatively low 1% or 2% up-front fee. In this case, the
certain cost of 1% or 2% seems greater than the possibility of having to
pay 5% or 6% in the unlikely event that the fund is sold before the
deferred sales charge period expires. The thinking is that the DSC fee
doesn’t matter because it will never be applied.
This thinking frequently turns out to be wrong, however, because many
investors do sell before the DSC fee expires. The problem is that new
and better products are always becoming available, mutual fund managers
leave the fund they were managing, and sometimes fund managers go into a
slump. For these reasons, investors routinely make a decision to sell
the fund before the end of the DSC schedule. The fee is usually about
5%, if redeemed in the first year, 4.5% if redeemed in the second, and
so on. The fee for early redemption is now based on the purchase price.
In times past it might have been based on either the purchase price or
the market value at the time the fund was sold.
From the financial advisor’s point of view, selling on a DSC basis is
initially more attractive than charging a front-end fee. With a DSC
purchase, the financial advisor makes a commission of about 5%, which
obviously is more attractive than the 1% or 2% he would earn on a
front-end sale. The bottom-line reason for the DSC fee is that the
advisor gets paid by the fund company as soon as you buy the fund. If
you don’t keep the fund, the mutual fund company needs to get its money
back. They do so through the DSC fee.
Investors might be interested to know that the trailer fee earned by the
advisor is generally higher on the “front end” version of a mutual fund.
Typically, the trailer fee on a front end fund is 1% per annum, while
the trailer fee on a DSC fund is 0.5% per annum. The management expense
ratio (MER) is generally the same for both the front end and DSC
versions. Over the long term, therefore, the advisor actually earns more
by selling front end funds.
In some cases, the mutual fund owner effectively becomes a prisoner to
the DSC fee. Often, to avoid triggering the DSC fee, the opportunity to
purchase improved investments will be lost. A person who had invested
almost $1 million in NASDAQ-based technology funds once came to me for
advice. His investments had fallen in value to about $300,000. The funds
had been purchased on a deferred sales charge basis and the redemption
fee was still at 5%. It would have cost him $50,000 to liquidate his
investments. He felt he had no choice but to hang in for a few more
years until the DSC fee expired – and to keep hoping that the markets
If your account is small and you want professional advice from a
full-service brokerage firm, you should not totally reject the idea of
DSC funds. A financial advisor has to earn an income. In many cases, DSC
mutual funds are a sensible choice for both client and advisor. Today,
however, if your account size is, say, more than $200,000, you probably
should not be purchasing on a DSC basis. Five years ago it was standard
practice to use DSC funds and therefore if you still have some of these
funds you should not be concerned. You should be concerned, however, if
you have a large account and are still buying mutual funds on this
Bottom line: Most investors with large accounts can do better than to
purchase their investments on a DSC basis. It is usually cheaper in the
long run to pay up front. Financial advisors commonly sell funds with a
front-end fee somewhere between zero and 2%. If you are paying more than
2% for a front-end-fee mutual fund, you are paying too much.
What you can do now: If you are going to purchase mutual funds, rather
than buying the funds on a DSC basis, offer to pay a 1% or 2% front-end
Focus less on fees and more on your investment strategy
Investors can lose much more by acting on bad advice than by paying too
much in fees.
Fees are, for the most part, easy to understand. Every investor knows
that low fees are better than high fees. When it comes to comparing the
merits of two widely different investment proposals, however, a greater
level of knowledge is required. While fees are important, it is the
investment strategy that is paramount to an investor’s success. If you
have a good financial advisor, the fees you pay are a good investment.
I have known many potential clients who only wanted to discuss fees.
They were emphatic that their business would go to the advisor who
offered them the best fee schedule, or the greatest percentage
discounts. For these investors, nothing seemed to matter except the
fees. As a result, they often saved on fees but lost more by working
with a less skillful financial advisor. Such investors are penny wise
but pound foolish or, in the other well-known description, they know the
cost of everything but the value of nothing.
Focusing entirely on fees and/or commissions can backfire. An unethical
advisor can quickly make up in volume what he loses in the percentage
rate simply by recommending more trades than necessary. Even a highly
discounted fee will, in the long run, result in higher costs compared
with what you would pay with a financial advisor who charges a higher
percentage fee but seldom makes a trade.
Bottom line: You should understand fees, but do not focus on fees to the
exclusion of all other matters. The investment strategy is more
What you can do now: Find out how much you are paying in fees. Focus on
fees only if they seem high in relation to the advice you are receiving.
Don’t buy new issues to save on commissions
It is often a mistake to buy new-issue offerings. History shows than
within a few months, the new issue frequently winds up trading at a
discount to the initial offering price.
At first glance it appears that the buyer of a new issue avoids paying a
brokerage commission. That makes new issues a popular buy. Yet,
fee-conscious investors would often be better off by paying a commission
and buying the new issue at a later date. Frequently the new issue can
be purchased at a lower cost, even after taking commissions into
consideration, after it has been trading on the open market for a few
There are different types of new issues. The most common type is shares
sold to the public when a major corporation is raising capital. Another
example would be shares sold to the public by owners of a business who
have decided to go public by converting the business to an income trust
and selling the income trust shares to the public. A further example is
when mutual fund or hedge fund companies create new closed-end funds
that are offered to the public as a new-issue offering.
New issues can only be purchased through a brokerage firm. The financial
advisor and the brokerage firm get their selling commission from the
company raising the money rather than being paid directly by the
investor. You might reasonably wonder where the company gets the money
to pay these commissions. Usually, the bulk of the money comes out of
the proceeds raised from the new issue. So, indirectly, the investor
still pays the commissions. Financial advisors like selling new issues
because the commissions on new issues are usually higher than those
earned on a normal stock purchase.
The total cost of getting a new issue to the public is generally quite
high. Costs include legal fees, commissions, consulting fees, brokerage
fees, guarantee fees, and banking fees. These costs are normally all
paid out of the proceeds of the new issue. As a result, the net asset
value of the shares often goes down in value as soon as the shares are
available to trade.
For example, in the case where a company creates a new closed end mutual
fund or hedge fund, assume that 10 million shares are to be sold at a
price of $10 per share. In theory, this company should be trading at $10
per share because the company now has $100 million in cash. With 10
million shares outstanding, each share should be worth $10. In reality,
however, the first thing the company has to do with the money is to pay
the expenses that they incurred. After paying the costs, the company
might have only $95 million in cash. With $95 million in cash and 10
million shares outstanding, the net share value will be $9.50 per share
and that is where the shares could be expected to trade.
Although this investment should trade at the net book value of $9.50, in
practice it often trades at a discount to even the true net asset value
of $9.50. It would not be unusual for this security to trade at a 5%
discount to the true net asset value. Thus, the shares might actually
trade at about $9.
If you have confidence in the company’s long-term prospects and want to
buy in, you could then buy the shares trading on the open market for
$9.00 to $9.50. Even if you pay a commission of 2%, you would be further
ahead than having bought the new issue at $10.00 without paying a fee.
There is, of course, a possibility that the shares could go up, and stay
up, immediately after they begin trading. It is equally likely, however,
based on the history of new issues, that the shares will trade at a
Bottom line: If your main objective is to save on fees, don’t be in too
big a rush to buy new issues. In many cases, you will be able to buy
more shares of the new issue for the same amount of money by waiting
until they have been trading for a few months.
What you can do now: Buy new issues if you want to own the security.
Avoid this move if you’re just trying to save on brokerage commissions.
Beware of hidden costs when you buy bonds
It is a mistake not to know the hidden costs you pay when you trade
bonds. When interest rates are low, and you pay a 1% cost to switch bond
positions, you have to make exceptionally good calls in order to be
further ahead after the trade.
You don’t see the fee that you pay when you purchase government or
corporate bonds. If you want to know the cost, you should ask your
Government or corporate bonds are usually purchased out of the inventory
that the brokerage firm owns. In this case, the brokerage firm is acting
as a principal rather than as your agent. It is like going into a store
and purchasing goods from the store’s inventory. The brokerage firm
makes money by buying bonds on the open market at a wholesale price and
then selling to you at a retail.
By way of comparison, when you purchase stocks, the brokerage firm
usually, but not always, is acting as your agent. In this case, the firm
is buying the shares on your behalf in the same way that a real estate
agent helps you buy a house owned by a third party.
The cost or spread (the difference between the wholesale price and the
retail price) is built into the retail price. You do not see how much
you pay. The financial advisor involved in the trade enters into the
computer the level of fee that will be charged and you are told what the
yield will be based on this charge. A typical fee is 0.5% to 1% but
discounts may be available if you ask. Sometimes the “cost” is referred
to as the “spread,” i.e., the difference between the wholesale market
value and the retail market value, and at other times it is referred to
as a commission.
The fee or commission is generally calculated on the face value, or
maturity value, of the bond. The commissions on a long-term strip bond
can therefore be huge. If you spend $10,000 for a strip bond that will
mature at $35,000 in 25 years’ time, and you pay a 1% commission on the
maturity value of $35,000, you are effectively paying a 3.5% commission
on the actual purchase price. (See note on strip bonds below.)
Occasionally, it may make sense to alter the makeup of your bond
portfolio to anticipate changes in interest rates. However, if your
portfolio is properly diversified, you are generally better off holding
the bonds to maturity.
Your financial advisor and the brokerage firm make excellent commissions
when there is a lot of trading activity in bonds. For you to make money
by trading bonds, your advisor needs to make consistently accurate
predictions – in advance of other professionals – as to where interest
rates are heading. I would question why an advisor with this level of
skill is working in the retail market and not running a fixed-income
arbitrage strategy for a hedge fund.
Note: Strip bonds do not pay interest but are purchased at a deep
discount to their face value. The return you receive from strip bonds is
the appreciation in price from the time you make the purchase until the
time you sell or the bond matures. Strip bonds are suitable for
registered accounts but usually not for non-registered accounts. Strip
bonds are not practical for non-registered accounts because the increase
in value is taxed as interest even though no interest payments have been
received. It is also sometimes difficult to try to work out the amount
that should be included in taxable income.
Bottom line: When you trade bonds, unseen fees or commissions can have
the effect of reducing the rate of return that you might otherwise earn.
Over the long term, because of the hidden costs, most investors will
find that using an active trading strategy does not improve the net
return over a buy and hold strategy.
What you can do now: Ask your financial advisor for the details on the
spread, or commission rate, on your bond purchases.
Don’t try to make capital gains on your bonds
When investors try to increase their total after-tax return by actively
trading bonds, they will certainly increase commissions paid, but it is
less likely that they will also be able to increase the total net
When investors own government or corporate bonds, they see the market
value of the bonds constantly changing. The changes in market value are
primarily, but not entirely, in response to changing interest rates.
An increase in interest rates by the central bank brings a decrease in
the market value of bonds. A bond with an existing fixed rate of
interest – whatever it might be – is less attractive in a higher
interest rate environment. Conversely, when interest rates decrease, the
bonds that you already own will increase in value.
Investors are sometimes tempted, or encouraged by their financial
advisor, to sell the bonds that have risen in value to realize the
accrued profit. They may see an opportunity to increase their profits by
following a strategy of buying bonds when interest rates in the economy
are high and selling them when rates are lower. By buying low (when
interest rates are high) and selling high (when interest rates are low),
capital gains would be earned in addition to interest that is earned
The strategy rarely works because of commission costs, our inability to
consistently predict where interest rates will go, and the need to
reinvest at prevailing rates. If you buy a bond and hold it to maturity,
you will earn the rate of return you expected to earn when you first
bought the bond, regardless of how interest rates have changed in the
meantime. When investors understand this, it is easier for them to
ignore the monthly or quarterly fluctuations in their bond portfolio
because they know their bonds will almost always mature at their face
Given that interest rates rise and fall over economic cycles, the chance
for capital losses or gains are about equal. Extensive studies have
shown that over 90% of all the return earned by investing in bonds comes
from interest payments. The other 10% is from capital gains. In other
words, if the average return from investing in bonds was 8%, then 7.2%
was earned from the interest coupons and 0.8% was earned from trading
Some people may believe that this average improvement of the expected
return is worth its active trading. I believe there is almost no chance
that the average investor will benefit by actively trading bonds.
Consider that the professional traders expect to improve the rate of
return by only about 1% per annum, and they buy wholesale rather than
retail and buy and sell with lower commissions than the average
investor. However, I suggest that if an investor wants to try to
increase the return on bonds, he or she should use a bond mutual fund
with a very low MER.
It is also questionable whether it makes sense to sell a bond at a
profit, trigger the tax immediately, and then take the money and invest
in bonds with a similar term to maturity but at a lower interest rate.
Some see a benefit in earning a capital gain, as opposed to interest,
but this benefit is partly offset by the disadvantage of paying tax
sooner than necessary and by paying commissions.
There are two occasions when the sensible thing might be to sell bonds
that have risen in value: when you want to move out of the bond asset
class altogether, or when you want to make a significant shift in the
“duration” of your bond portfolio.
Duration is a more precise way to measure the average term to maturity
of your bond portfolio. Duration takes into consideration not only the
number of years before the bond matures but also the interest payments
that you will receive. When the coupon interest rate is high, your cash
flow is higher, which means you receive that portion of your money
sooner. The faster your capital is returned, the shorter the duration of
Bottom line: Professional bond traders and fixed-income arbitrage
specialists find it difficult to make capital gains by trading bonds in
anticipation of interest rate changes, and they pay almost nothing in
commissions. Given the high commissions that you pay, you are generally
better off holding your bonds to maturity.
What you can do now: If your financial advisor suggests that you sell a
bond to take a profit – but then have to invest the proceeds in a bond
with a lower yield – ask for a calculation that compares the total
after-tax return of the bond that you now have with the expected total
after-tax return for the new bond that you will purchase with the
Understand the costs of buying or selling thinly traded stocks
Why this is important: Some investors trade too much for their own good
because they are unaware of the hidden costs of trading, particularly if
they are trading in stocks that move on low volumes (thinly traded
You should be aware of three trading costs on stocks that trade on low
The commission is the first and most visible of these three costs and it
is therefore the focus for most investors. Although less visible, the
other costs are often greater and can result in a penalty for frequent
buyers or sellers of low volume stocks.
The second cost is the difference between the bid price and the asking
price for a stock. Assume that the last trade on a stock was $10. The
new bid price – the price someone is willing to pay to buy the stock –
might be $9.80. On the other side, the price asked by someone who is
willing to sell or “offer” the stock – is $10.20. This difference is
called the spread and represents the potential profit for the market
maker. The market maker is the person or firm taking the responsibility
of buying and selling as necessary to create a ready market for the
In effect, the market maker gives the offering price to the seller, and
charges the asking price to the buyer. On thinly traded stocks, the
spread might be 2% to 5% of the purchase price. In this instance, the
buyer at $10.20 is paying 40 cents more for the shares than he could get
for them if he resold them immediately. A frequent buyer or seller of
thinly traded stocks loses the amount of the spread every time he or she
buys or sells.
The third cost is the amount by which your trade moves the market. For
example, assume that you want to purchase 10,000 shares of a thinly
traded stock trading at $10, with bid price of $9.80 and asking price of
$10.20. Placing an order to purchase 10,000 shares is likely going to
cause the share price to increase. You might be able to buy 1,000 shares
from the first individual who was offering to sell his shares at $10.20,
but to get the rest of the shares that you want, you will have to
increase the price in order to interest the other shareholders in
selling. In effect, it is your buying that is causing the share price to
move higher, and this is an added cost to you.
The hidden cost of the spread, and the cost of the movement in the
market, is generally greater than the cost of the commission that the
brokerage firm receives. These costs are not a factor, however, when you
purchase large capitalization companies that are traded on the New York
Stock Exchange (NYSE). With large-capitalization, high-volume stocks,
there is usually only a very small difference between the bid and the
ask price, and your order has no impact on the movement of the price.
Bottom line: Do not focus entirely on the commission being charged each
time you trade stocks. This is only one of the costs you pay and it may
not be the largest. A skillful financial advisor who understands the
market can do a lot to reduce the other costs of trading in low-volume
What you can do now: The next time you make a trade, note the difference
between the bid and the ask price before the trade, and then again after
the trade has been filled. You should also ask your advisor to check the
bid and ask price and the volume being traded before you place your
Bet On The Tortoise, Not The
“The remedy is for people to stop watching the ticker, listening to the
radio, drinking bootleg gin, and dancing to jazz; forget the ‘new
economics’ and prosperity founded upon spending and gambling, and return
to the old economics and prosperity based upon savings and working.” –
Thomas W. Lamont, 1930, New York banker and partner of J.P. Morgan
Practice the virtue of patience
Impatience causes investors to buy and sell before giving an investment
a chance to perform. It takes 20 to 30 years to grow a large oak tree,
and for most of us it will take the same length of time investing before
we are financially independent.
Patience is an important quality needed to attain financial security and
wealth. It is, however, rarely found among average investors. Its value
is almost always underestimated. Patience is required to make the magic
of compounding interest work. Einstein is reported to have said that the
“magic” of compounding interest should be the Eight Wonder of the World.
Brokerage firms sometimes profit by dealing with people who lack
patience and who want to earn high returns fast. These firms, and some
financial advisors, love the investors who lack patience because their
financial habits generate huge commissions. Such investors might buy
excellent quality shares and sell them a few months later for other
shares because the original batch didn’t rise as quickly as expected.
This sale generates two commissions for the brokerage firm and is
unlikely to benefit the client.
There’s a parallel between our physical and financial health. Most
people accept that good health and fitness don’t come at the snap of a
finger but require watching your diet, working out regularly, and doing
everything in moderation. Impatient people in this context might turn to
The way to practice patience is to keep the objectives of your financial
plan in mind. When you are confident that your plan will work out, it is
easier to be patient.
We are in no hurry to get old because we all get old fast enough. In the
same way, wealth will come quickly enough if we are patient and follow
our financial plan and investment strategy.
It is not hard to be patient if you are following a plan that you are
confident will bring success, The least complicated strategy is the
best: the strategy of saving 10% of what you earn. If you get into this
habit when you are young, it will lead to financial security over time.
Bottom line: Your safe and well-diversified investment portfolio should
be designed to earn the rate of return you need for your financial
goals. Be patient. Let the magic of compounding do its work.
What you can do now: Ensure that your portfolio is designed to earn slow
returns while avoiding significant losses. Exercise patience and let the
portfolio grow according to plan. Don’t think that you can accelerate
the rate of return without increasing the risk.
Don’t check your portfolio every day
Looking at the market every day makes you want to make changes more
frequently than necessary. Buying or selling based on impulse usually
means buying high, selling low, incurring too much in trading costs, and
generally reducing your return.
Warren Buffett says it would be fine by him if the stock market was open
for trading only one day each year. Buffett, one of the most perceptive
investors in the world, says it is not necessary to pay attention to the
daily stock market movements, and not profitable to trade daily. This
prompts the question: Why are most investors looking at the market every
It might make sense to look at the market every day if you are trading
based on short-term fluctuations. However, in the long run, most day
traders lose all their money. This happens even though their trading
carries a low cost per transaction. For the average investor, who incurs
a larger transaction cost, day trading makes even less sense. The
exception is the financial advisor who makes a commission on every
The historical record of stock trading, and Modern Portfolio Theory,
give us two really clear lessons about investing in the stock market.
Lesson number one: Investments usually rise in value when held for long
periods of time. Having a portion of their capital invested in these
long-term investments makes good sense for most people. Even if you
would like to be 100% in government bonds, you can have lower overall
risk if you add some common stock equity investments to your portfolio.
Lesson number two: For investors, short-term trading costs money.
Generally, the only beneficiaries of short-term trading are firms and
individuals who make commissions on each of your trades.
If you look at your asset mix once a year, and make the necessary
adjustments to bring the asset allocation back to the desired mix, you
will have a better result than if you buy and sell on a regular basis.
Frequent changes usually cost money and could reduce the overall return.
Bottom line: If you have a well-diversified portfolio, you don’t need to
look at it more than once each quarter.
What you can do now: If your portfolio is not properly diversified, make
it so, and then resolve to look it at only once a quarter.
Understand when market timing does work
It is a mistake to think that it is impossible to judge whether the
market is overvalued or undervalued by historical measurements. The
market’s current price-earnings ratio is available with a few clicks on
the S&P 500 website.
Sir John Templeton wisely stated that “bull markets are born on
pessimism, grow on skepticism, mature on optimism and die on euphoria.”
Almost every professional in the industry tells clients not to try to
time the market. By timing the market we mean delaying the planned
purchase of an investment because you expect the market to fall or
delaying the planned sale of an investment because you expect the market
Most experts seem to agree that it is time in the market that counts,
not timing the market. What’s important is the number of years your
capital has compounded, not the price on the day that you made your
purchase. However, the answer is not as simple as some would suggest.
Success with market timing depends largely on the time frame over which
you are going to measure success or failure. If you are trying to time
the market over the short term – over a period less than five years –
market timing rarely works. However, if you look at a 15-year period,
the case for market timing is compelling.
Nortel provides an obvious illustration that it is always better to buy
when share prices are low, say $4, than when they are high at $120. If
market timing doesn’t work, then it would make no difference to one’s
ultimate return whether you bought Nortel at $120 or $4. Clearly it does
make a difference. The question is how do you know whether a share, or
the market in total, is cheap or expensive? In the short term, and for
short holding periods (less than five years), it is impossible to tell.
However, a look at the past century of the market reveals useful
statistics that indicate whether stocks are cheap or expensive by
There are a number of excellent books on market timing and one of the
best and easiest to read is Yes, You Can Time the Market! by Ben Stein
and Phil DeMuth. The following examples have been adapted from this
book. The authors show that, over the long term, your return will be
better if you invest when the market is undervalued by historical
standards than if you invest when it is overvalued. The measurement
tools to tell you whether it is undervalued or overvalued include the
price-earnings ratio, the dividend yield, and fundamental value, or
Tobin’s Q. Explanations for these ratios may be found in the book and on
almost any financial website.
Stein and DeMuth have a table showing the price-earnings ratio of the
S&P 500 Index for the past 100 years. You can then see which years had
the highest price-earnings ratios and compare them with those with the
lowest ratios. It then is easy to compare, over a 15-year period, the
results of buying shares when the price-earnings ratio was in the top
25% of all the years, with the results of buying shares in the years
when the price-earnings ratio was in the bottom 25%. The comparison
shows that by buying when the price-earnings ratio was low, the total
average improvement in return is about 10% per annum.
When the stock market is overvalued by historical measures, the smartest
thing is to be patient. Wait until the market is undervalued by
historical measures. You may have to wait for a few years, but in the
long term, being patient when markets are overvalued is very wise.
Bottom line: While it is impossible for most investors, or advisors, to
time the market in the short term, it is possible and practical to do so
if you measure success over a 15- to 20-year period.
What you can do now: Read the book Yes, You Can Time the Market! and ask
your financial advisor how the current values for the above ratios
compare with the long-term average values for these ratios for the
market as a whole.
Base decisions on your plan, not your emotions
Not having a plan is like driving in the dark without lights. When you
have a plan and an investment strategy, you can avoid panic during a
market crisis and greed during a speculative bubble.
Investors would do better if they understood how the professional
investment managers invest in a dispassionate and objective manner.
Professional investment managers in fact welcome a volatile market.
Generally they make profits at the expense of those investors who fret
and worry about the ups and downs of the market. This is a situation
where the pros sell high to panicky investors who want to buy because
everyone else appears to be buying. By the same reasoning, they buy low
from equally distressed investors who want to sell because everyone else
seems to be selling.
Those skilled in the financial industry know what to expect in terms of
volatility. Usually their investment decisions are based on facts and
detailed analysis rather than hunches. The Star Trek heroes Spock and
Data would have made good investors because they would have been able to
follow their investment strategy coolly and rationally. Successful
finance professionals are successful because they are able to operate
with a cool and analytic approach. They can operate this way because:
• They understand the market and know that volatility is not something
to panic over but to welcome.
• They have a plan or investment strategy and they follow it. When the
market goes up, they execute certain aspects of the plan. When the
market goes down, they execute other aspects. In some cases, the plan is
applied by a computer program.
• They are not using their money and their own financial health is not
Individual investors are under much greater pressure and often are
concerned about their retirement plans. This explains why some
individuals let the instincts of fear and greed dictate their investment
decisions. When investors let these subjective concerns influence their
decisions, it generally means they buy or sell at the wrong time.
To avoid buying at the top and selling at the bottom of the market, you
need a financial plan that tells you what rate of return you need to
earn to be able to achieve your goals and an investment strategy that
can reasonably be expected to earn that rate of return over time.
Assume that you have a financial plan that tells you that you need to
earn, on average, 8% in order to be able to retire when you want to. You
are in an investment portfolio that is designed to make, on average, 8%.
In this example, you know that the portfolio is expected to deliver
returns in the range of minus 8% to plus 16%, with 8% being the most
likely return. As a result, you are less likely to panic when the
portfolio has a bad year and delivers a negative return – one within the
range of returns you expect. You would always like a positive return,
but as long as the market is performing the way you expect it to
perform, you’re okay. With that self-assurance, you will also avoid the
desire to jump on a speculative bandwagon when the market is near its
Bottom line: A financial plan and an investment strategy are needed to
keep you on course. Without a plan and strategy, you will react
emotionally – and emotional reactions are usually wrong.
What you can do now: Get a financial plan that tells you the return you
need, and have an investment strategy that is designed to make, on
average, that return.
Never be fooled by the recent track records of stocks and funds
Buying last year’s hottest fund is usually a bad idea. After all, its
growth has already occurred. It is much better for investors to be in a
fund where the capital growth is in the future, not the past.
Rule 6 of Peter Wyckoff’s 32 rules for investing is: “The worst losses
in the market come from uninformed people buying greatly overvalued
It is easy to find statistics that show which fund gave the best return
last year. What is more important, and much more difficult, is to
determine which fund will have the best return next year.
In order to find next year’s best-performing fund, or at least a fund
that will be in the top quartile of similar funds, past performance can
be an important guide. However, experienced and novice investors often
react differently to past performance statistics. Those new to the
market will look for the mutual fund that had the best performance last
year and then put their money in that fund. Investors who have been
around longer are more apt to move their money to last year’s
worst-performing mutual fund (if this fund has in its past demonstrated
Several studies have compared the results of moving money on January 1
into the previous year’s worst-performing mutual fund with the results
of moving to the previous year’s best-performing fund. The studies show
that an investor would usually be better off by choosing last year’s
worst rather than last year’s best.
Before rushing to buy last year’s worst performers, however, you should
understand why last year’s best-performing manager may perform poorly in
the following year. There are a number of reasons, and one is that this
manager may be swamped with new cash to invest in the following year. As
many investors move money to last year’s hottest fund, the manager of
that fund will find it more difficult to invest a large amount of cash
with the same results that were possible with a smaller pool of capital.
When a fund is small, the manager can be quick to take advantage of
opportunities without moving the market. A larger fund can’t move as
quickly because its buy and sell orders are larger. The buy order itself
creates so much demand that the price of the shares being purchased
often goes up before the purchase is complete. Putting so many shares on
the market is itself a cause of the price going down and so the fund may
get a lower price when it sells.
Underperformance may also result from misjudging which sector of the
economy will be next year’s “hot” sector. If the manager did
exceptionally well one year, it might be because he had a sizeable
amount of the fund invested in the economy’s hot sector before that
sector became hot. In the following year, to continue with his above
average performance, the manager has to move out of that sector and find
the next hot sector before it starts to rise. This is difficult to do.
Last year’s under performing manager made the wrong pick for what would
be the hot sector. As a result, he had too much invested in a slow
Last year’s under performing manager may not have to make any changes in
his portfolio to be in the current year’s hottest sector because he is
already there. Last year’s hottest manager has to move a lot of money
into the “about to become hot” sector. The timing issues and the costs
to make this change will make it less likely that he will be the top
performer for two years in a row.
Be aware, however, that a number of bad years in a row may indicate that
the underperforming manager has lost his touch. You should stay away
from a fund where the yearly results and the three-year and five-year
results are consistently poor.
Funds are frequently ranked according to whether they are in the first
quartile, that is, better than 75% of the funds in their peer group, or
the second quartile, and so on. Funds in the fourth quartile have lower
performance than 75% of their peer group. The kind of underperforming
fund that you should look for is one where the manager is above average
over three- and five-year periods but has underperformed only in the
most recent year or quarter. You should make sure the current manager is
the same person who was there when the good returns were earned.
Bottom line: Don’t look in the newspaper and decide to invest based on
very short-term performance over the past quarter, or even the past
year. A fund that can go up by 30% in a few months can also fall by 30%
in the same length of time.
What you can do now: If you are going to buy a mutual fund, first look
to the underperformers. Call the company to get the explanation as to
why the fund’s recent performance is below average. If you are satisfied
with the response, buy this fund rather than last year’s or, worse, last
quarter’s hottest fund.
Don’t get stuck thinking that the current trend will continue
It is a mistake to believe the short-term trend will continue. It always
reverses itself. An investor who buys assuming that the short-term trend
will continue going up is usually buying high. Selling when the
short-term trend is down usually means selling low.
As emphasized throughout this book, investors regularly lose money
because they focus on the current short-term trend in the stock market
and ignore the larger perspective and longer-term trend. The stock
market almost never moves in a straight line. The short-term trend
usually reverses itself just when most investors believe it is almost
certain to continue. In spite of the fact that this has been proved in
countless studies, investors still are most likely to invest when the
majority is in agreement that the markets are going to go higher.
However, the experienced investor knows that whatever the current trend
is does not make much difference. This investor is not unduly influenced
by the consensus opinion and not likely to rush to make changes in the
This leads us to consider the type of investor known as the
“contrarian.” The contrarian is simply one who does not accept the
majority view. When almost everyone believes the market is going to
continue on its present path, the contrarian takes the opposite view.
The contrarian, over the long run, is almost always right.
A century of past performance shows that, at the point where the market
changes from bull to bear or vice versa, the general public and experts
alike are usually wrong. The market usually starts heading down at the
point of maximum optimism or up at the point of maximum fear. The
contrarian knows this and instead of doing what most experts recommend,
does the opposite.
The public does exert a major influence on the market. When a majority
of investors believe in the market, and decide to invest, they can push
the market up for a number of years. In a bull market, the danger point
comes when almost everyone is thinking the same way. At this point,
almost everyone has already jumped in and so there are fewer investors
who can buy and keep the market going higher. Just when people are most
euphoric, or most in despair, is when public opinion fails. This is the
time when the contrarian makes his bet against the public.
Bottom line: Don’t be too concerned about the short-term trend. If the
market is on fire and seems to be going straight up, wait for a while
and you will have a chance to buy when it pulls back. If it seems the
market is collapsing, wait for a while and you will probably have an
opportunity to sell, at a better price, when the market rallies.
What you can do now: Read one of the following books on market
psychology: Investment Psychology Explained by Martin J. Pring, Bull’s
Eye Investing by John Mauldin, or Social Psychology by Robert Prechter.
Don’t use short-term investments for long-term goals, and vice
Investors who use a short-term vehicle for a long-term goal may not earn
enough to reach the goal. Conversely, long-term investments, such as
common stocks, should never be used for short-term goals, because these
investments might fall by 20% to 40% before you need the money.
Long-term goals are best achieved through long-term investments.
Similarly, short-term investments are best when accumulating or saving
capital for a near-term need. As simple as this sounds, uninformed
investors often acquire the wrong investment for a specific goal they
have in mind. The following guideline could be useful for investors new
to the market.
Equity investments – investments in the common stock of publicly traded
companies – are long-term investments and should be used to save for the
future, and retirement. Similarly, whole life and universal life
insurance are long-term investments. Investments such as treasury bills
(T-bills) and savings accounts are short-term investments and should be
used for more immediate needs, such as saving for the down payment for a
Over long periods of time, equities usually produce a return higher than
investing in treasury bills, guaranteed investment certificates, or
bonds. With this higher return comes higher volatility. For that reason,
equities should not be used for short-term goals.
Equities can fall in value by 20% to 40% or more during a severe stock
market downturn. If you might need money quickly, it could be disastrous
for you to invest in something that can fall in value with no warning.
Using the wrong investment vehicle could mean, for example, that you
would not be able to complete the purchase of your home.
For most investors, financial independence in retirement is the most
important goal and it is the longest term of all their goals. With good
health, most investors should plan to be in retirement for 20 to 30
years. Some of their retirement capital will be used up in the early
years of retirement, but other amounts will not be spent until near the
end of their lives, or will be passed on to future generations. If the
investor is in her 30s, it may be 50 to 60 years before the last of her
capital is used up. Most investors should therefore have a portion of
their capital earmarked for the very long term. Even if you are already
in retirement, you may still have a life expectancy of another 25 years
or more. Common stock, that is, equity investments, should normally be
included as part of an investment portfolio designed for very long-term
Because they want to avoid the volatility that comes with owning
equities, some investors decide to use short-term investments, such as
bonds and T-bills, as the investment vehicle to achieve their long-term
goals. The strategy usually doesn’t work because the after-tax rate of
return on their short-term investments is not high enough to provide for
the necessary capital growth.
If an investment is going to be held for 20 or 30 years, the only
important value is the one at the time you sell the investment. This is
when the proceeds will be needed to maintain the chosen lifestyle. In
this situation, the short-term up and down swings in value that occurred
during the 20 years you held the investment really do not matter. In the
long term, an investment portfolio that includes some common stocks will
almost always produce a higher average return.
With proper diversification, you will not be much affected by drops in
the stock market index. You won’t have to panic when the market falls in
value because the drop to your portfolio will be minor. The short-term
movements do not matter if you stick with the long-term investment
When I say that investors should not be concerned about short-term
fluctuations, I am assuming they are in a well-balanced and
well-diversified portfolio. A portfolio that is properly designed to
return, say, 8%, is unlikely to decline by more than 10%, during a
normal downturn. If it falls by 20% or more, this indicates that the
portfolio is very aggressive and not well diversified. In these cases,
unless they are content with the possibility of a very large loss,
investors should get a second opinion about potential risk.
Bottom line: Make an estimate of a normal life expectancy and from this
number subtract your present age. If the answer is 20 years or more,
financial security in retirement is a long-term goal. For most long-term
goals, investors should use a diversified portfolio that would include
different asset classes, such as bonds, common stocks, income trusts,
managed futures, and hedge funds. If you are saving for education or a
down payment on a home or a new car, you should be using short-term
investments such as a savings account, guaranteed investment
certificates, or treasury bills.
What you can do now: Clarify your long-term and short-term goals and be
sure you are using the right investments for each type of goal.
Avoiding Common Pitfalls
“It ain’t so much what people know that hurts as what they know that
ain’t so.” – Artemus Ward, 19th-century American humourist
Don’t believe that the old rules no longer apply
Investors who believe that “this time it’s different” always lose money
if they hold on until the bubble bursts.
The market can be a wise teacher or a mocking bystander. As Frank J.
Williams, author of If You Must Speculate, Learn the Rules, puts it: “If
you are intelligent the market will teach you caution and fortitude,
sharpen your wits, and reduce your pride. If you are foolish and refuse
to learn a lesson, it will ridicule you, laugh you to scorn, break you,
and toss you on the rubbish-heap.”
When the NASDAQ index was close to its peak, some experts predicted that
it would continue to go higher because “this time it was different.”
What did “this time” bring us? A new technology in the form of the
Internet and computers, more informed investors, baby boomers, and Alan
Greenspan and his enlightened interest rate policies. It brought us a
strong dollar, more liquidity, low inflation, and an equity “risk
premium” that no longer seemed relevant. A greater percentage of
investment decisions were made by professionals such as managers of
mutual funds, pension funds, and hedge funds. Interest rates and
inflation were lower. All of these things combined to create a different
What was the result? Unrealistic expectations resulted in stocks
becoming overvalued until the bubble burst and they began to trade based
on their real value. After the crash, stocks traded based on their
future potential earnings, not on the belief that the stock could be
sold at a higher price to a bigger fool.
When people say that higher prices are justified, they are really saying
that common sense rules no longer apply. The common sense rule is that
the value of the stock is ultimately tied to the future stream of
earnings that the stock is expected to produce. When these rules seem
not to apply, the industry will invent new theories to help keep the
momentum going. Then the pendulum eventually begins to swing in the
other direction and good old common sense returns.
Every speculative bubble period has been driven by this same type of
irrational enthusiasm. By some calculations, there have been 18
investment bubbles during the last 200 years. They all ended in the same
In the summer of 1720, Sir Isaac Newton said that he could understand
the movement of the heavens but not the madness of people who invested
in the South Sea Company. Finally, he, too, was caught up in the mania.
He invested 20,000 pounds in September, at the very peak of the market,
only to see the investment become worthless when the market crashed one
Sooner or later someone will point out that the emperor has no clothes.
As implausible theories are exposed, logic will reign again. The bubble
bursts and the unreasonable optimism is replaced by an equal outpouring
of pessimism. Yet, the essence of wealth creation never changes: that
wealth is accumulated by those who are patient, not impulsive. Those on
their way to wealth use common sense, resist the impulse to follow the
herd, and diversify to handle all risk.
John Mauldin’s book Bull’s Eye Investing reports on Jeremy Grantham’s
extensive market trend analysis. Grantham found that in every case of 28
stock market bubbles, the market, after an extraordinary rise in value,
always fell back to a level below the average trend line.
Bottom line: When you see illogical or irrational behaviour in the stock
markets, do not believe that the trend will continue forever. The
markets move and bubbles are formed based on illogical thinking and the
desire to acquire a fast buck. In the long run, the value of a share of
a company is always related to the present value of the future earnings
of that company.
What you can do now: Read the book Yes, You Can Time the Market! by Ben
Stein and Phil DeMuth.
Beware of anything promoted as a new investment idea
It is a mistake to think that there are many new, better, and easier
ways to get rich quick. When investors look for a fast and easy
approach, they almost always lose money.
Are we smarter in managing financial matters than those who have gone
before us? We certainly have more technology. Even 25 years ago, most of
us were making do without computers. However, as Larry Swedroe, author
of What Wall Street Doesn’t Want You to Know, puts it: “There is nothing
new – only the history you haven’t read.” And history tells us that
little is new in the markets. For example, Holland, in the 1600s, had a
futures and options market featuring some of today’s “advanced” options
techniques now known as “collars” and “straddles.” Athens, in 350 BC,
had banks offering mortgages and letters of credit.
Since the time of the Roman Empire, cycles of boom and bust, inflation
and deflation, speculative excesses and panics have occurred in regular
patterns. David Knox Barker writes in Jubilee on Wall Street about a
banking panic in 33 AD that sounds much like the banking crisis in the
early 1930s in North America:
The important firm of Seuthes and Son, of Alexandria, was facing
difficulties because of the loss of three richly laden ships in a Red
Sea storm, followed by a fall in the value of ostrich feathers and
At about the same time the great house of Malchus and Co. of Tyre, with
branches in Antioch and Ephesus, went bankrupt when its Phoenician
workmen called a strike. The downfall was speeded when the manager was
convicted of embezzlement. These failures affected the Roman banking
house, Quintus Maximus and Lucius Vibo. A run commenced on their bank
and spread to other banking houses that were said to be involved.
Tiberius was a wise ruler and solved the problem with his usual good
sense. He suspended temporarily the processes of debt and distributed
100 million sesterces from the Imperial treasury to the solvent bankers
to be loaned to needy debtors without interest for three years.
Following this action, the panic in Alexandria, Carthage and Corinth
All of which proves that over thousands of years, very bright people
have come up with many different ways to invest other people’s money.
With each new generation of investors, the same ideas are repackaged to
seem new and innovative, but the result is usually the same.
Real wealth is most likely accumulated in one of three ways: by putting
together the investment deal yourself, which effectively means packaging
and selling investment expertise; by creating your own business; or by
saving your money in safe investments and letting the magic of
compounding do its work.
During the past two thousand years, the best investing idea, the one
that has always worked, the one that guarantees financial security, and
the one that is the least complicated, is to save 10% of your income in
safe investments. I predict that this strategy will continue to be one
of the best performing in the next decade if not for the next two
Bottom line: An excellent little book on saving is The Richest Man in
Babylon. The book makes a realistic story out of the simple strategy of
saving 10% of all you earn. This thin little book should be required
reading in every school. If it was, it would go a long way to helping
young people become financially secure.
What you can do now: Forget about finding a fast new easy formula that
enables you to achieve financial independence in half the time. Plan to
become financially secure the old fashioned way, by controlling your
spending and steadily saving your money in safe investments.
Don’t buy investments that sound too good to be true
When investors think that they can get higher returns without taking
higher risk, they increase the probability of losing a lot of capital.
When comparing investments of similar types, there is no such thing as a
higher return without higher risk or volatility.
Frank A. Clark, the American philanthropist, once said: “I’d rather see
folks doubt what’s true than accept what isn’t.” Conventional wisdom
says that if it sounds too good to be true, it probably is. Let’s take a
look at why this bit of wisdom is ignored and why people still fall for
An example is buying corporate bonds with high interest rates. Some
investors may think that the bond market will allow differences in
interest rates without a corresponding difference in risk. They don’t
understand the size and efficiency of the bond market.
For the average investor, it is impossible to find a bond that pays a
higher rate of return unless it also involves higher risk. It may be
default risk, liquidity risk, interest rate risk, or event risk, but the
risk is there whether you see it or not.
If one investment offers a higher interest rate than other investments
that appear to have the same risk and maturity, common sense requires
you to ask questions. Why is the company that is issuing the security
willing to pay an interest rate that is significantly higher than the
going rate? The answer is that the company has to offer the higher rate
in order to attract buyers.
Professional traders and institutions that make up the bond market and
make most of the bond purchases are knowledgeable about risks. They will
decline to purchase a bond with higher risk unless the issuer and/or
market forces cause the rate of return to increase to compensate for the
If you are offered a great investment that is almost too good to be
true, ask yourself why the promoters are not taking up all of the
investment themselves? Quite simply, in many cases the greatest profit
is in the packaging and selling of the business opportunity. The
promoters, the financial advisors, and the lawyers make the money. The
investor usually loses money.
A mistake that some investors make is to think they will get rich by
providing some start-up capital for a new business venture. Such an
investment might offer a once-in-a-lifetime opportunity for success, but
the odds are very much against this. Most individuals investing in
start-ups will lose the money they invest. If you feel you must make an
investment of this nature, make sure it does not represent more than 5%
of your investment capital.
Financial advisors might recommend investment products, such as income
trusts, without understanding all of the risks involved. During 2003 and
2004, for example, income trusts were one of the best-performing asset
classes. An advisor would be wrong, however, if he or she did not point
out the significant difference in safety between a government bond
paying 4% or 5% interest and an income trust with a 12% yield. If the
stock market took a significant downturn, or if the income trust had to
cut its distrbution, it would become evident that income trusts share
characteristics with stocks and fluctuate in value just as stocks do. It
will be clear to investors that they were taking higher risks they did
not understand fully, in order to earn the higher income.
When dealing with individual investments, the old rule that higher
return equals higher risk is almost always true. When dealing with
diversified combinations of assets, such as in an investment portfolio
put together with investments that have low correlation with each other,
the rule is not always true.
Investors should know that there are some investment products, such as a
“fund of hedge funds,” that combine very different asset classes into
the one investment. When several high-risk/high-return investments are
selected based on having low correlation, they are unlikely all to go up
or down at the same time. Using Modern Portfolio Theory and wide levels
of diversification, a higher return with a lower level of risk can be
generated for the portfolio as a whole.
Bottom line: One of the most important services a competent advisor can
offer is to help you understand and manage risk. But it is unlikely that
even your advisor is smart enough to purchase a bond with a higher yield
without some commensurate and offsetting higher risk.
What you can do now: If you have investments that seem to be paying a
higher than normal return, ask your financial advisor to explain what
additional risk you are taking. Find out if it is risk related to
default, liquidity, events, managers, currency, interest rates,
inflation, or something else.
Think twice about getting advice from friends and relatives
Unless your friends and relatives are experienced and successful in
investing, they are likely operating under the same myths and
misconceptions that have been keeping you from being financially secure.
We are all looking for the correct answers to our investment questions.
It is natural for us to turn first to the people we trust the most: our
friends and relatives. However, two major factors influence the
usefulness of investment advice.
First, the person giving the advice should have no motivation other than
the desire to help you achieve financial security. In most cases, advice
from family and friends scores well on this measure. Most advice from
your financial advisor is also in your best interest. There are
occasions, however, where the objectivity of this advice is compromised
because one choice results in significantly higher one-time commissions
or ongoing fees for the advisor than another choice.
The second factor is the quality of the advice, and this is where those
close to us do not score so well. Sometimes a well-informed family
member – who manages investments personally and studies the market – can
be a valuable resource for advice. Make sure, however, that this trusted
relative has kept up to date, understands investment theory, knows how
to minimize risk, and understands the new investment products. Since
most of us do not have such a knowledgeable relative, we are better off
to ignore the advice of those close to us.
A good financial advisor will also take into consideration your unique
situation, Investments that may be ideal for family or friends may be
inappropriate for you and he will tell you so.
You should expect that your financial advisor’s advice is based on
greater knowledge and experience in investments. If you had a serious
medical problem you would go to a doctor, not a relative. The same logic
should apply when you need investment advice.
One of the most common mistakes friends and family make when talking
about investments is to compare rates of return without comparing risk.
It is easy to compare returns but much more difficult to compare risk.
Sometimes the friend or relative who boasts of the high return is taking
greater risks than even he or she imagines or desires. You can safely
assume that any investor who compares rates of return without comparing
risk has less investment knowledge than you do.
Bottom line: Well-intentioned friends and relatives usually have their
own biases and subscribe to the same myths and misconceptions as the
rest of the public. Weigh their advice carefully and give your financial
advisor an opportunity to comment on the recommendations they offer.
What you can do now: Refuse the advice of friends and relatives unless
you are absolutely convinced by the evidence of their investing success
that they really are students of the market. Always remember that a
proper comparison of investment results requires a comparison of risk as
well as return.
Don’t worry about looking uninformed
Investors sometimes leave meetings with their financial advisor without
really understanding what has been agreed to and what risks are
You need information about what you own in your portfolio, how the
investments are being managed, your investment strategy, the level of
risk, the expected return, fees, the rate of return you need to earn to
achieve your goals, and the actual return you are earning.
Most investors don’t have all this information because they weren’t
told. If the facts are explained at all, they were expressed in a jargon
comprehensible only to those in the investment industry. Don’t be shy
about asking questions. Unless you have taken courses in the subject,
investments may be a mysterious world. You have to seek out the answers
by asking questions. Be aware, also, that there are no dumb questions,
only dumb answers.
Here are some questions you should not be afraid to ask:
• With 95% probability, what is the long-term average rate of return I
should expect from this portfolio?
• With 95% probability, what is the best and worst return I should
expect in any one-year, three-year, or five-year period?
• What are the risks in this portfolio?
• What could go wrong that would make this portfolio perform worse than
• What one-time and ongoing fees are involved?
• Are there any other fees that are hidden or buried?
• What assumptions are the projected returns based on?
• What is the benchmark against which we can compare results?
• What is the expected Sharpe Ratio of this portfolio?
Note: A 95% probability level means that, in 95 years out of 100, the
actual return of the portfolio would be expected to fall within the
stated range. That means that in five years out of 100, the return would
be expected to be outside the normal range. You don’t mind if it is
outside and higher. Statistically, however, it is probable that in the
years that the performance is outside the expected range, the actual
return will be on the low side rather than the high.
Bottom line: Unless you have an essential understanding of the facts,
your financial security is at risk. Most financial advisors want you to
be informed. You should never feel embarrassed to ask as many questions
as needed to get a complete understanding.
What you can do now: At your next meeting with your financial advisor,
ask for a report that shows the expected average return and the expected
range of returns for the portfolio as a whole.
Don’t assume you can delay making an investment decision
Why this is important: Unless you are in a well-diversified portfolio,
the market can be dangerous and unforgiving. If you think you can stop
the market forces because you want to make your decision at a more
convenient time, you are increasing your odds of losing money.
Investors sometimes feel uncertain about which way to proceed and think
they can postpone making a decision. With investing, however, it is
impossible to delay a decision: a decision to delay is in fact a
decision to stick with the status quo. Doing nothing may be the right
decision if you are out of the market and the market is going down, but
it may be the wrong decision if you are in the market and a severe
market decline is on the horizon.
For example, a few years ago when Nortel was trading at $120, some
investors ignored their financial advisor’s advice to sell because they
wanted to wait until more facts became available. That “do nothing”
decision cost them dearly as Nortel fell to under $4 per share. These
investors intended to make a decision but were not quite ready. Deciding
to do nothing was in effect a decision to hold on to a vastly overvalued
The three possible investment decisions are to buy, sell, or hold.
Holding is less obviously a decision but it is a decision nevertheless –
a decision not to change the asset mix. If you are in the right asset
mix, this may be a wise decision. But if your asset mix should be
changed, then doing nothing may be a big mistake.
Investors usually put their capital in three asset classes: stocks,
bonds, and cash. Cash, as an asset class, occasionally turns out to be
the best performing. If an investor has cash in the bank, this is a
decision to invest in cash as opposed to stocks, bonds, real estate, or
any other asset class. If the other asset classes fall in value, the
decision to stay in cash will have been the best. On the other hand, if
the investment that was being considered rises in value, and now more
cash is required to purchase the same investments, then this was not the
best decision. The decision to do nothing can have just as big an impact
on your financial future as the decision to buy or sell. Do not be
misled into thinking that you can avoid making investment decisions. You
can delay the decision to buy and you can delay the decision to sell but
this only means that you are making the decision to hold.
Bottom line: Doing nothing is an investment decision. It is a decision
not to change your asset allocation. It may be the right decision or it
may be the wrong decision, but investors should not deceive themselves
into thinking that they can avoid or delay making investment decisions.
What you can do now: Take a look at the way you make investment
decisions. Ask yourself if you have done all you can to get a financial
plan, to understand your investment strategy, and to take control of
your finances. Spend a few moments imagining how the decision to do
nothing, to leave things as they are, may hurt your retirement plans.
Don’t hold onto an investment that is not good enough to buy
Holding on to a bad investment and hoping that it will increase in value
to some arbitrary level is usually a “loss denial” reaction. Hanging on
is an emotional rather than a logical response. The longer it takes to
recognize a mistake, the longer it will take to begin correcting the
Investors sometimes become emotionally attached to securities and hang
on to them when logic and common sense dictate that they should be sold.
Holding on to a losing investment because it may recover its value helps
them avoid acknowledging the truth about their loss.
If an investor is very unhappy with the performance of a stock, it is
unlikely that she will buy more at the current price. The idea of buying
more simply makes no sense if better investment opportunities are
available. Yet, even with better opportunities available, investors will
often refuse to sell an underperforming stock. This makes no sense. Why
would they tie up capital in positions that they wouldn’t invest in now
with better opportunities being readily available?
A simple rule applies: if you don’t have enough confidence to buy, at
today’s price, more of an investment you own, you should sell it and put
your money to work in better investment opportunities. More good
investments are available than you could possibly include in your
portfolio. The dilemma is how to choose among such excellent candidates.
This being the case, there is no way you should hang on to an investment
that is so bad that you wouldn’t want to buy it again. The market is
saying what this investment is really worth and all the hope in the
world will not bring about a revaluation. The investment’s value has
just as much chance of falling further as it has of rising.
Here are some examples of situations where there’s no valid reason to
continue to hold an investment:
• The investment (or the individual company) no longer offers the same
prospects and promise that it did at the time of purchase.
• The investment no longer fits in the portfolio because the risk and
return objectives of the portfolio have changed.
• The investment should be trimmed back to rebalance the portfolio to
the desired asset mix.
• The existing investment has the same potential as when you bought it,
but better, more flexible, and safer investment choices have become
When any of these conditions exists, the investment should be sold at
once. An exception is the case where there is an accrued capital gain.
It might make sense to delay for a month to push the gain into the next
taxation year. If you are not satisfied with the investment, however,
the more likely scenario is that by selling the investment you will
trigger a capital loss.
Bottom line: You should not continue to hold any investment that you do
not believe represents good value at today’s market price. If it
represents good value at today’s price you should be willing to buy more
of it, subject to the rule that you never want to have more than 10% of
your portfolio invested in any one security.
What you can do now: If you own a security that you would not buy at
today’s market price because you think there are better opportunities to
invest your money, sell the security and put the proceeds to work where
you expect a better chance of increasing your return.
Don’t think that the true value of a GIC does not fluctuate
When investors buy bank-issued guaranteed investment certificates (GICs)
rather than corporate bonds issued by the same bank, they lose something
in the rate of return and they give up liquidity.
As a general rule, I do not recommend buying guaranteed investment
Many investors who buy GICs do so for the wrong reasons, chiefly for the
insurance protection of Canada Deposit Insurance Corporation (CDIC) and
the belief that a GIC does not fluctuate in value.
Experienced investors rarely buy GICs. They know they can almost always
get a higher return with no additional risk, and also have daily
liquidity, by buying the corporate bonds issued by the same entity that
is issuing the GIC. For example, a portfolio of Royal Bank GICs usually
will pay less than Royal Bank corporate bonds with the same maturity
It is unlikely that the Royal Bank of Canada will ever default on either
their outstanding GICs or their bonds. In the unlikely event that one of
the major Canadian banks fails, it could mean that they all fail. In
this highly unlikely scenario, there would not be enough money for the
CDIC to bail out all investors. Therefore, for investors dealing with
one of the major Canadian banks, the CDIC insurance is probably
unnecessary during good times, and might not be enough protection in the
event of a collapse.
One thing that makes GICs so attractive to inexperienced investors is
the illusion that the certificates do not change in value. They have
this idea because the GIC is always shown at the same value each month
on their account statements. The reason for this is that the issuer does
not report the real value on a monthly basis. Instead, the issuer shows
the investor only the value at maturity. That is logical. If the
investor is unable to cash in a GIC before the maturity date, the
current market value is of little importance.
This differs from reporting the value of bonds. The true market value of
the bond is reported each month. This value will change in response to
changes in interest rates. If interest rates rise, the market value of
the bond will fall, and if interest rates fall, the market value will
rise. In the reporting of bond value, you are given the true value and,
in the case of the GIC, you are being shown the maturity value rather
than the true current market value.
Bottom line: The true market value of a GIC changes as interest rates
change in the economy. Since you can’t cash the GIC in before the
maturity date, the maturity value, not the market value, is shown in
monthly reports. If the market value were shown, you would see that it
changes in the same way that a bond with the same maturity date changes.
What you can do now: If you are thinking about buying a GIC (and for
most investors there are better choices), get a quote for the rate you
can get from a corporate bond issued by the same bank that issues GICs.
Make certain that the corporate bond is for the same term to maturity as
the GIC. Make your decision based on the rate of return, as well as the
value you place on the liquidity, and the value you place on the CDIC
Never assume there is no loss if you hold bonds to maturity
Not recognizing a loss when it occurs makes it more likely that you will
repeat the mistake.
If you own long-term bonds and interest rates rise, your bonds will fall
in value. This is because the relatively lower rate interest being paid
on your bond makes the bond less attractive in an environment where
higher interest rates are available.
Some investors see this as a “paper loss” because they intend to hold
their bonds until maturity. It is easy to see why investors fall into
The loss is calculated as follows: assume you purchase a $100,000
Government of Canada 10-year bond with a coupon interest rate of 6%.
Soon after you pay $100,000 for the bond, interest rates increase
sharply and the market value of this bond drops to $80,000. Your
financial advisor tells you that you don’t really have a loss if you
hold the bond to maturity, at which time you will receive the face value
of $100,000. Also, every year during the next 10 years, you will get the
$6,000 of interest you expected to receive. So where is the loss, unless
you decide to sell?
In the real world, the loss exists. At the current reduced price,
someone else with only $80,000 can now buy the identical bond that has
the face value of $100,000. The new buyer will collect the same amount
at maturity and the same annual interest payments. So, if someone else
can buy, for $80,000, the same security that you purchased for $100,000,
the market is telling you plainly that you have lost $20,000 at that
point. The market is also telling you that the return you earn, from
that time forward until the maturity date, is going to be made up of the
coupon interest plus $2,000 per year of capital appreciation. (Because
the bond is going to grow in value from $80,000 to $100,000 over the
next 10 years.)
In some instances, when a loss occurs, the prudent move may be to sell.
In other instances, it may be wise to invest more heavily in the asset
that has fallen in value. Regardless, you should recognize that you have
had a real loss, even if it is a “paper loss” not applicable for income
Bottom line: A paper loss is a real loss. Just because you have a loss
does not, however, always mean you should sell the investment. Perhaps
at the lower price you should buy more.
What you can do now: Remove the words “paper loss” from your vocabulary.
Be suspicious if your financial advisor tells you not to worry because
“it is only a paper loss.”
Don’t confuse the bond yield with the bond coupon
In a non-RRSP portfolio, if bonds have to be sold, it usually makes more
sense, from the after-tax point of view, to sell the bond with the
highest coupon rate rather than the one with the lowest. When investors
confuse the real yield and the coupon yield, they often decide to sell
the wrong bond.
Some investors think that a particular interest-bearing investment is
paying a higher rate of return than it really does and are therefore
reluctant to sell it.
Here is how the problem arises. Assume a government or corporate bond –
not a Canada Savings Bond – was issued when interest rates were higher
than they are today. The coupon rate on this bond is, say, 8%, the
prevailing rate when the bond was issued. Investors who own the bond
receive an interest payment every year equal to 8% of the face value of
the bond. If the face value of the bond was $100,000, that means that
$8,000 of interest payments will be received each year.
Investors are pleased with this rate of return, particularly if the
current interest rate falls below 4%. They think they are earning twice
as much as a comparable bond on the market today.
What they are overlooking, however, is the efficiency of the bond
market. As interest rates change, the market value of bonds also
changes. An investor who wants the security of a government bond will
pay a premium for one that pays 8% when the new government bonds are
only paying 4%. For a bond that matures in one year, the amount of the
premium would be about $4,000.
If you paid $104,000 for a bond that would earn $8,000 interest and
return $100,000 in one year, your real return would be $4,000. Equally,
if you pay $100,000 for a bond that would earn $4,000 and would return
your capital of $100,000 in one year, you also earn $4,000. In both
cases, the return is about 4%. In the first instance, $8,000 of interest
is earned but there is a $4,000 loss on the capital, because the bond
pays only $100,000 at maturity. In the second case, there is simply
$4,000 of interest earned.
Therefore, the real return for the bondholder who holds on to the bond
is the taxable interest coupon received – $8,000, less the $4,000
decrease in market value that occurs over the remainder of the year
($104,000 – $100,000 = $4,000). So the real return is about the same as
a bond that has a 4% coupon.
One potential disadvantage of holding the bond to maturity is that the
holder will receive T5 slips for the actual $8,000 of coupon interest
received. There is, in theory, an offsetting deduction for the capital
loss on the bond. However, in practice, the capital loss can only be
offset against a capital gain. Even at that, the loss is only one-half
If the bond has several years before it matures, there is a greater
advantage to having a higher coupon rate, and the market price of the
bond will be much higher. However, because of the way the market works
to increase or decrease the asking price, the true yield will generally
be the same for all bonds with similar quality and similar term to
maturity. There are many reasons why you might decide to sell or to keep
a certain investment, but your decision is more likely to be the wrong
one if you do not understand the difference between the real yield and
the coupon yield.
Bottom line: It is the yield to maturity, not the coupon yield, that
tells you the true rate of return you will earn for a particular bond.
Sometimes, and mainly for income tax reasons, it may make sense to sell
a bond with a high coupon and reinvest in a bond with a lower coupon but
similar yield to maturity.
What you can do now: If you are going to sell bonds, consider both the
coupon rate and the yield to maturity before you decide which one to
Don’t believe it’s only a loss if you sell it
When investors don’t recognize that a loss is a loss, they may be
underestimating the risk of their portfolio as a whole and they may be
postponing important adjustments to their portfolio and lifestyle.
As already discussed, a loss is a loss. A paper loss is a loss that has
not been recognized by selling the investment. Novice investors are
sometimes prone to denying reality by not recognizing a loss. Also,
financial advisors, when facing angry clients, might be tempted to
encourage the belief that paper losses are nothing to be concerned
about. It may not be a loss for income tax purposes until you sell it,
but it is definitely a loss in terms of calculating your net worth.
Living under this illusion can be a problem because it may cause you to
delay making important decisions. Often, the right thing to do is to
take corrective action as soon as things start to go wrong. A saying in
the industry suggests that your first loss is often your best loss.
Like all myths, this one has some grounding in reality. The value of an
investment fluctuates every day and a small loss may indeed be recovered
the following day. That the investment may rebound tomorrow does not,
however, indicate that a real loss has not occurred today.
When you call a loss a loss, you recognize your mistake. Being aware of
a mistake is more likely to lead you to corrective action.
Unfortunately, investors, like most people, don’t like to recognize
mistakes and often will grasp at any straw to avoid facing reality. I
know of one investor who had almost 50% of his assets invested in Cisco
when it was trading at $65 per share. When Cisco dropped to $15 per
share, common sense suggested that he should reduce his retirement
spending plans. Yet, he clung to the belief that it was only a paper
loss and, since paper losses don’t matter, he continued with a higher
level of spending than was sustainable in view of his reduced
circumstances. By clinging to this false hope, he further damaged his
future financial security.
The stock market shows you the true value of your investments. When
value increases, they are bid higher. When value decreases, they are
marked down. This is the way the industry reports gains and losses. It
should also be the way you recognize a loss when it has occurred.
Bottom line: If something was worth more when you purchased it than it
is today, you have lost money.
What you can do now: Forget the idea that a paper loss is less serious
than a realized loss. Start measuring your net worth based on the true
value of what you have today, not on some fantasy that distinguishes
between paper losses and real losses.
Never become mesmerized by the most obvious risk
You can’t predict what the major risks will be over the next 20 years.
The sensible thing to do, therefore, is to be fully diversified to
protect yourself against many risks.
Everyone knows that money can be lost as the result of buying risky
stocks. In the short term, you can lose money even when you purchase
what are considered to be safe blue-chip stocks. Some people believe
that it is not safe to be in the market at all. Retired people are
particularly vulnerable to this fear. As a result, they often focus too
much on stock market risk, while overlooking other risks, such as
inflation. The most important risk, however, is the possibility that you
will not have enough money to achieve your financial goals.
You should address all risks that can prevent you from accumulating
enough money to retire. Obviously, if you don’t save enough, you will
not have enough. It is also true that if your savings do not earn
enough, you will not have enough. Or if you pay too much in income tax.
Or if inflation robs you of your purchasing power. If you make money
from your stocks but lose because your currency has been devalued you
may not have enough.
Here are some more risks: If you invest in stocks you can lose money
when the stock market goes down. Your stocks could go down even though
the market as a whole goes up. Investing in bonds could result in a loss
when interest rates go higher. Your real estate investments could drop
in value when interest rates go up, or if there is deflation. If you
invest in T-bills, you can lose an opportunity when interest rates go
lower. Your investments that are in Canadian dollars can diminish in
value if the dollar is devalued. If all your capital is invested in
foreign-currency-denominated investments, and the Canadian dollar
appreciates in value, you are going to lose some of your capital. The
point is, it is difficult for most investors to achieve their financial
goals solely by avoiding stock market risk. Investors who take no more
risk than absolutely necessary, will still benefit from having some
exposure to the stock market.
The best way to address all risks is to be well diversified. The old
adage of not putting all your eggs in one basket is still the best
advice for reducing risk. A sensibly diversified portfolio should
include cash, short-term bonds, long-term bonds, income trusts, common
stocks (most likely held through a mutual fund or an ETF), managed
futures, and a fund of hedge funds (preferably one where the capital is
guaranteed). The percentage of your portfolio allocated to each category
will vary. If some of your capital is invested in each of these
categories, however, you will have protection against a greater number
of risks than if you have all your capital invested in very “safe”
things like government bonds.
Bottom line: Don’t focus all of your investment strategy on avoiding a
single risk. The biggest risk is not having enough money in your
retirement. The way to minimize that risk is to be properly diversified.
What you can do now: Review your asset mix to be certain that you are
Don’t focus on the wrong investment issues
When investors focus on the wrong issues, over which they have no
control, they lose focus over what they can control: their spending and
the monitoring of their portfolio.
The eminent French writer Jules Renard once said: “I finally know what
distinguishes man from beasts: financial worries.” Investors tend to
worry about short-term fluctuations in the stock and bond markets,
currency, interest rates, and income tax. These issues have some
importance, but they are beyond their control.
Here is what investors should worry about:
• Not knowing the rate of rate of return needed in order to achieve
• Not knowing how to control spending so that 10% of income can be saved
• If you are already retired, not knowing how much can be safely spent
without running out of money.
• Not knowing if the asset mix is sensible and can earn the rate of
return needed to achieve financial goals.
• Not asking the right questions.
• Not having a properly diversified portfolio.
The answers to these issues can all be found when you have a properly
prepared financial plan and an investment strategy designed to earn the
required rate of return with the least amount of risk possible.
Bottom line: If you are saving 10% of your income and your portfolio is
properly diversified, you are going to become financially independent
regardless of stock market fluctuations, interest rate changes, income
tax, and currency changes.
What you can do now: Find out if you are in the asset mix that can be
expected to earn the rate of return you need.
Following The Path
To Financial Happiness
“The human species, according to the best theory I can form of it, is
composed of two distinct races, the men who borrow and the men who
lend.” – Charles Lamb, English essayist and poet
Understand the secret of financial security
Security, and happiness are the ultimate goals!
The secret of financial security is not to have an ever-increasing level
of income. It is to learn to live with what we have. We can always aim
for a higher income, but until we actually earn that income, we should
understand how to be happy with what we have today.
Our ability to imagine new things that we would like to own will always
exceed our ability to generate the income necessary to pay for them. No
amount of income or capital will ever be enough to fulfill all of the
desires that we can imagine. Human nature is such that we always want
something more. J. Paul Getty once said: “Money doesn’t necessarily have
any connection with happiness; maybe with unhappiness.” As a symbol of
oil and wealth, he knew what he was talking about.
We can always think of more ways to spend money than to earn it. Our
imagination can take us many places, such as to a larger home in a
better area. We can price new and better vehicles, and dream about
longer and more exotic vacations. If we plan to postpone happiness until
we get all the things we want, we will never be happy.
Some of the best financial planning advice of all time is found in Henry
David Thoreau’s book On Walden Pond. Thoreau compares the happiness he
enjoyed while living the simple life with that of his neighbour who was
caught on the treadmill of having to earn an ever higher income to
support his lifestyle. His neighbour worked constantly and most of his
earnings were needed for costs related to his work. He had to rent a
house close to where he worked, and he needed to earn an income to buy
the heavy work clothes, work boots, and equipment that he needed for his
work. His work was so hard he needed a richer diet that included more
protein; and he had to buy meat because he had no time to fish.
Meanwhile, Thoreau did not have to travel to work every day. He had time
to catch fish for food. With his free time, he built his own home so he
didn’t need money to pay rent. Since his needs were limited, he only had
to work occasionally to earn money for basics like salt and sugar. He
spent his time doing what he wanted to do, which was to read and write.
A parallel can be drawn from today’s frenetic world of work. For
instance, young married couples both need to work to have what their
working lifestyles demand. They need two cars, expensive daycare, an
expensive house near work, expensive and fashionable work clothes for
two people, and more meals out, since both are too tired to cook. And
after all that, much of the additional money that they earn goes to
People generally are happier when they take control of their health,
lose weight, and begin an exercise program. In the same way, people are
happier when they take control of their finances and begin to live
within their means.
Ultimately, we are all forced to live within our means. Some of us will
incur debt to get material things sooner rather than later. The day of
reckoning is delayed, but there comes a time when we can’t borrow any
more. That’s the point when all of us have to live within our means. For
those who take responsibility, and define their limits for themselves –
for example, being willing to spend only 90% of what they earn while
saving the rest – it is only a matter of time before they will become
Bottom line: Unless your spending is under control, a higher income will
not lead to more happiness. However, learning to live within the income
that you do have can give you happiness, financial security, and wealth.
What you can do now: Read the books Your Money or Your Life by Joe
Dominguez and Vicki Robin and Getting a Life by Jacqueline Blix and
Don’t spend beyond your means, incurring too much debt
Being in debt is costly. Because of interest, everything ultimately
costs two or three times as much. If your savings program is delayed,
your retirement date may also be delayed for many years.
“You want 21 percent risk free? Pay off your credit cards.” So says
Andrew Tobias, US political activist and co-creator of the software
program Managing Your Money. The high level of debt, for individuals and
our society, is a major problem. It is more serious now than a few years
ago. Why? Because it is occurring at a time when interest rates are low,
and this level of debt will be much harder to service when interest
rates increase, as they eventually will.
Understanding the huge benefit of not spending more than you earn
provides an incentive to begin living within your means. Another
incentive comes from knowing how much the cost of a purchase is
increased when the payment is spread over many years. For example, let’s
look at the payments that might face a student who has $10,000 in
credit-card debt at graduation.
For the next 20 years, assume charges are made and payments are made on
account, but the balance or the credit card stays at $10,000. Year after
year, the former student makes only the minimum payments and then makes
additional purchases to bring the balance back to $10,000. Over the next
20 years, the cost of delaying the payment of the principal amounts to
about $40,000. This is the amount of interest that may be paid during
A different result would have been achieved if the individual had
decided not to make additional purchases on his credit account until the
$10,000 was fully repaid. In this scenario, the only difference is that
purchases were delayed until the original $10,000 was paid off. The
amount that would have been spent on interest was invested in a
diversified investment portfolio. That investment might now be worth
about $80,000 to $100,000.
In a debt-free situation, personal spending does not have to be reduced.
It is simply delayed until you have the cash. In the debt-free mode, not
only can you spend more but you also will enjoy things more because you
will not be feeling as much stress due to debt.
We can get more pleasure from taking the steps that will put us on the
path to financial security than we can get from spending more money.
Instead of enjoying the new TV, or the new vehicle, or new wardrobe, we
can enjoy continuing to use our current possessions, imagining how great
it will be when we have financial security and can spend what we want
without incurring any debt. Instead of feeling guilty, we can begin
basking in the feeling that comes from knowing that we are doing the
right thing and we are going to be financially independent some day
Very few investments can be guaranteed to earn 19% per year, which is
the interest rate often charged on credit cards. A credit card balance
of $10,000, with an interest rate of 19%, adds up to interest payments
of $1,900 per year. Depending on your income tax rate, you would have to
earn almost 30% in order to have 19% left over after tax. By staying out
of debt and investing the money that otherwise would be paid in
interest, the average person beginning to save today will be wealthy by
the time retirement arrives.
Why do we find it so difficult to save? Spenders think that they don’t
earn enough to save. One problem is that they don’t know what their
savings target should be in order to provide a good lifestyle in
retirement. In most instances, people have enough income to make it
worthwhile to begin saving now.
For many, just getting started in a savings program is the most
difficult part. Many put off doing this because they think they have no
surplus income to save. They plan to start saving when their income
increases. This approach almost never works because spending always
increases at a faster rate than income.
Unless you have thought seriously about saving, you may not think it
important to save more when you receive a small salary increase. The
priorities may be purchasing a new wardrobe, eating out more often, or
acquiring some new toys and better furniture. And then when your income
goes significantly higher, your first desire is a new house, a new car,
and expensive vacations. Within a few months, the fixed expenses are
once again so high that there is no room to save.
Bottom line: The solution is to recognize that the problem is spending
too much – which means spending beyond your means – not earning too
What you can do now: Make a commitment to enjoy financial security and
to achieve your financial goals. Start to save at least 10% of your
gross income. Don’t let your basic cost of living increase until you are
certain that, even with the increase, you can still save that 10%.
Know when to cut back on fixed monthly payments
Because we do not focus on the consequences of debt, we are more likely
to fall prey to the advertising of companies that make profits through
our debt. If we can see the problems that debt brings, we will find it
easier to resist the pressure to take on more debt each month.
Fifty years ago, before credit was so easily available, people wanting
to purchase an automobile or go on a vacation saved their money each
month. When they had enough money saved up, they made the purchase.
After buying the item, their monthly cash flow actually increased
because they no longer had the need to set aside the monthly amount.
Today, we hardly have enough time to decide if we really want the item
before it is on the VISA card. A long weekend vacation, for example, is
over and forgotten before the charge for it appears on our statement. We
may be paying for that spree for many years.
The obligation to pay fixed monthly expenses does not disappear if we
lose our jobs or our circumstances change for the worse in some other
way. We’re still faced with payments for the car, the loan, the
mortgage, and the credit cards. On the other hand, if our overspending
is done without incurring debt, then in a pinch we can stop travelling,
cut back on entertainment, stop buying new clothes, and stop going out
on the town. We no longer have that option to cut back, however, if our
overspending is in the form of fixed payments for loans and mortgages.
Like diamonds, these debts are forever.
If you are in the latter situation, your priority should be first to pay
off the debt with the highest interest charge. When that debt is retired
and you no longer have to make that monthly payment, allow yourself a
small celebration. After that, you can get back to paying off the rest
at an even faster rate because you now have the cash that was being used
to pay off the debt with the higher rate of interest.
With some types of debt, you may not be permitted to increase the
monthly payments. In these cases, you should try to build up your
savings account until you have enough to pay off the debt in full. You
could turn this into a game. Imagine that you are in a survivor-like
challenge and the winner is the contestant who pays down the largest
percentage of debt within one year.
Debt is higher today than it was a generation ago and because both
spouses are working, this also makes the high level of debt more serious
than it used to be. The family, in the not too distant past, commonly
had only one income earner. Expenses were adjusted to one salary. Fixed
expenses were lower and consumer debt was less of a factor. At that
time, if the wage earner became unemployed, the spouse could usually
find employment to help bring in some additional income to help get over
the crisis. Now, with both spouses already working, the risk of a
financial crisis is much higher. The probability of at least one wage
earner losing a job is twice as high. But since the income from both
spouses is needed to take care of debt, even a small setback can grow
into a crisis.
Regardless of that extra income, fixed expenses should not exceed what
can be handled by the top wage earner. At this level of fixed expenses,
there is room for savings, and also flexibility to reorganize family
affairs if one person should become unemployed.
Bottom line: Becoming financially secure does not have to be
complicated. You must decide, however, to eliminate your consumer debt.
Once your debt is eliminated, each month put the amount that used to be
spent in interest payments into a safe investment. Time and the magic of
compounding interest will do the rest.
What you can do now: Read the book The Two Income Trap by Professors
Elizabeth Warren and Amelia Warren Tyagi. They explain why many people
with college degrees, good jobs, and their own homes are becoming
trapped by debt, and they provide a practical solution for getting out
of the debt trap.
Get used to the idea that saving money can be fun
Almost everything we buy is enjoyed more when we plan for the purchase
and when we save and make some sacrifice for it.
Some people take a long-range view. They look forward to the day when
they will have more money and the chance to do more than they can afford
right now. It requires a certain confidence in the future to put off
enjoying the luxuries of life at this moment. Most people, however,
don’t want to wait. They put off saving because they think it is more
fun to spend their money now.
To encourage the saving of money, the process has to be changed from a
pleasure-reducing event to a pleasure-enhancing one. Instead of thinking
about the process as denial, as doing without, you can think of it as an
acquiring process, a process of getting more of what you want. Think of
it as a game where you are sure to win if you follow simple rules.
Here is a real-life example experienced by a friend of mine. He and his
wife had no money but decided that they wanted a cottage. They estimated
that they would need about $30,000 to purchase the land. They pursued
their dream by using a giant picture of a cottage similar to the one
they had in mind. On the picture they placed a paper with grid lines
that contained 30 squares. Every time they saved another $1,000, they
cut away one of the squares.
While saving and cutting away squares to show, bit by bit, their dream
cottage, they had great fun making plans and talking about how they
would enjoy the cottage. They thought hard about the kind of deck they
wanted, a process that required looking at six plans before finally
settling on one. They talked about the boating that they would do and
how the children would grow up thinking of the cottage as their home.
The cottage did get built. Years later, my friends decided that they had
even more fun in the planning and saving stage than they did in owning
This couple confirmed something that many of us already know: that
saving money for retirement, a vacation, or anything else need not be a
painful process. When people hurry off, without much thought, to buy a
trip on credit, they miss out on the joy of planning and anticipation.
Bottom line: Watching your savings grow can be a rewarding experience.
In almost all things, if you want to maximize your pleasure, you should
take it slowly. Enjoy the anticipation, the planning, the learning, and
the saving stage as well as the actual event.
What you can do now: Think of something you want and start a special
savings account for this purchase. Each time you put some money into the
account, stop and enjoy some time thinking about how much fun you are
going to have when you finally have enough saved up to make the
Establish an emergency fund
It is a mistake not to have a financial reserve – eventually, everyone
will be hit with some unexpected cash requirement. Without ready access
to a cash reserve, added costs will be incurred or opportunities lost.
Financial problems are exacerbated when money is needed and there is no
emergency fund. Without such a fund, the individual may fall into a deep
Financial emergencies come in many forms. They could result from
accidents, illness, funeral expenses, job loss, natural disasters, the
need to help a family member, unexpected legal fees, or an income tax
reassessment. Problems related to marriage or divorce also can bring
about an urgent need for money. Faced with such circumstances, you may
be forced to cash in an RRSP or take even more drastic steps. The
choices may be either to pay a high income tax penalty, borrow at very
high interest rates, or sell an asset at a fire-sale price.
People are more likely to make costly financial mistakes when they are
under extreme financial pressure. The feelings of fear and panic will
surface more quickly when you need cash and you are without an emergency
cushion. A financial reserve protects you from making such mistakes.
The size of the emergency fund depends on the individual, the
availability of credit, the availability of assistance from family if
needed, and the individual’s age and the level of job security and
health coverage. A self-employed person needs a larger emergency fund
than a government employee who has a pension plan and an excellent
health care plan. As a general rule, it makes sense to have a reserve
fund equal to about four to six months’ net take-home pay.
Some advisors recommend that a reserve fund be kept in liquid
investments such as a savings account or T-bills. A disadvantage of this
is that the assets earmarked for the emergency fund will earn little
income. By keeping money liquid, you are giving up the income that
otherwise could be earned on these assets. Other advisors recommend
overcoming this disadvantage by using a pre-approved line of credit as
the emergency fund.
The important point is that you must have access to a source of funds if
an emergency arises. It’s your choice whether it is cash in a savings
account or an unused line of credit.
Payday loan companies lend money to their clients just until their next
payday. More than 10% of Americans reportedly use these services at
their exorbitant loan rates, which confirms the seriousness of not
having a financial reserve. Those who have such a reserve would agree
with the poet Lord Byron, who said: “Ready money is Aladdin’s lamp.”
Bottom line: Quick access to cash will give you a sense of freedom and
What you can do now: If you do not have a cash reserve, make it a top
priority to establish one equal to at least three months’ income. This
is so important that it should take priority even over paying down fixed
Take advantage of government grants for education
It is critical to begin saving for your children’s university education
early, for two reasons: (1) you need the time to let compounding work
and (2) you want to receive as many annual education grants from the
federal government as possible.
Next to income tax and interest expense, higher education is one of the
largest expenses for a family that sends one or more children to
university. This cost can become a crippling debt for parents and/or
students if the full cost of education has to be borrowed because money
has not been put aside.
The cost of a four-year university program ranges between $40,000 and
$100,000 per student. If this cost is planned for, the expense becomes
manageable. Most parents are of the opinion that students should assume
a portion of the cost. Students may do this through summer jobs or by
getting student loans. The conventional thinking suggests that when
children pay some of the cost, they will have greater appreciation of
the chance to continue their education. Students who make some sacrifice
to attend university are more likely to work hard at their studies.
Even if the son or daughter pays one-third of the total cost, the
parents may pay about $40,000 in today’s dollars. With an average return
of 6%, this need can be met if they save $30 a week beginning when their
children are born. This assumes that each child saves through the
Registered Education Savings Program (RESP), which entitles each one to
receive a grant of 20% of the amount saved, subject to an annual limit
of $400. If you do not save into an RESP each year, you lose your
eligibility for this grant.
Thirty dollars per week per child is not insignificant, particularly if
two or more children are planning on university, but if this is an
important goal, most families can find a way to do it.
Bottom line: The costs of university education are manageable for most
parents if they start saving the day their child is born. Parents should
also take advantage of the tax break and the grant offered through the
What you can do now: Speak to your financial advisor or type in
“Registered Education Savings Plans (RESP)” into an Internet search
engine for more information.
Don’t confuse income with cash flow
Investors can lose out in several ways when they insist on using
income-producing investments to satisfy a monthly cash-flow requirement.
Investors who need a monthly cash flow to live on sometimes change from
a diversified portfolio, which holds both income-producing and
capital-gains-producing investments, to a portfolio that holds only
income-producing investments. They make this mistake because they don’t
understand how easy it is to convert capital gains to cash flow.
When income is earned, in the form of interest and dividends, it is the
same as cash flow. However, when income is earned in the form of capital
gains, it has to be realized – that is, it has to be sold – before it
becomes part of your cash flow. In other words, you have to take one
more step before you can spend the money.
There is also an income tax advantage to getting your cash flow from
growth investments. If you sell only part of the investment that has the
accrued capital gain, part of the payment you receive will be a return
of your capital and another part will be “realized capital gains.” This
means that part of the cash flow (the return of your capital) is not
For example, assume you have an after tax cash-flow requirement of
$1,000 per month, you have $400,000 of capital, and you can earn 6% on a
diversified portfolio of government and corporate bonds. One choice to
earn your required cash flow would be to invest your entire portfolio in
bonds. If you did this, the after tax income would be about equal to
your cash-flow requirement.
The other choice would be a diversified portfolio with, say, one-half
invested in bonds and one-half invested in different types of growth
investments. In this case, the bonds will produce about $6,000 of after
tax cash flow, but the growth investments, which we assume will grow at
10%, produce nothing in the way of cash flow. So $6,600 of the growth
investments will have to be sold to generate the necessary cash flow. Of
this $6,600 realized from the growth investments, only about $600
represents a taxable capital gain. The rest is a return of your capital.
Instead of paying income tax on another $6,000 of interest income,
therefore, you would have to pay tax on only $600 of capital gain. It
makes perfect sense to receive a portion of your income requirements
from capital-gain-producing investments.
In this example, you have the cash flow you need, you’ve earned more
(capital gains were at 10% compared with interest of 6%), and you paid
less income tax ($6,600 instead of $12,000).
Investors may not understand the mechanics of how they receive a monthly
cheque when the investment is a capital-gains-producing investment
rather than one that pays a monthly income. Getting the actual cash
payments into the bank account, however, is a simple process. You sell
off enough of the portfolio to produce the required cash flow for a
six-month period. Put this amount into a money market fund and draw the
amount out in monthly payments. When this money is gone, sell off
another part of the investment and put this amount into the money market
fund and draw it out over the next six months.
Income-producing investments should be part of a diversified portfolio
because they will reduce the risk of the portfolio as a whole. It makes
sense to purchase these investments to build the diversified portfolio,
and it makes no sense to abandon the diversified portfolio and
concentrate on income-producing investments just to create the cash for
Investors make an unnecessary distinction between the part of the return
that comes from income and the part that comes from capital gains.
Remember, capital gains can be converted to cash in the bank easily.
What’s important is the total income, and the greater the portion of the
total earned by capital gains, the better. Generally, 100% of interest
income is taxed compared with only 50% of capital gains.
Bottom line: Don’t confuse income with cash flow. If you need money
every month to meet your spending needs, your need is for cash flow. The
most tax-efficient way to get it is not by earning interest income but
by realizing capital gains.
What you can do now: Start thinking in terms of total return, not simply
cash flow. Remember that if you have the total return, you can always
sell a portion of your capital gains to get the cash flow you need.
Doing it this way will also reduce your income tax.
Consider the annuity income tax angle
Investors should consider annuities. They can offer income tax savings,
diversification, and an attractive alternative to fixed-income
investments such as bonds or GICs.
A life annuity is a contract with an insurance company. The insurance
company contracts to make regular payments to the annuitant (the person
who buys the annuity), either for life or a fixed term.
The main advantage of an annuity is that the buyer can be confident of a
fixed level of income for the term of the annuity.
In cases where the money to purchase the annuity comes from non-RRSP
sources, the level of income will, after tax, be higher than equally
secure long-term government bonds. Where money from an RRSP is used to
purchase an annuity, the full amount of the annuity is taxable as it is
Annuities are considered to be an extremely safe investment, due in part
to the strict regulations that govern insurance companies. These
regulations ensure that the insurance company will honour commitments
made to an annuity purchaser. A fund to which insurance companies
contribute is a further guarantee for purchasers of insurance. In
Canada, no life insurance annuitant has ever lost money because of the
failure of the insurance company to make the promised annuity payments.
Here’s an example to help explain the value of annuities. Assume you are
in your 60s and you purchase a life annuity for $100,000. At a time when
five-year GICs can be purchased to yield 5%, the insurance company might
agree to pay you $10,000 per year for life. This is double the $5,000
available from a GIC. In addition, the $5,000 that you would earn from
the GIC is fully taxable while only a portion of the $10,000 annuity is
taxable. The full amount of the annuity payments is not taxable because,
in reality, part of the payments should be considered to be a return of
your capital. With a GIC, you still have your capital. With an annuity
you use your capital to purchase a guaranteed income for the rest of
your life. After you purchase the annuity, you will always have an
income, but you no longer have access to the principal amount.
While annuities may be advantageous to purchasers, there is no question
that annuities are also profitable for the insurance company. The
insurers make money because they have the expertise to invest in
diversified and long-term investment portfolios. For the same or lower
risk, and because of their investing expertise and methods to control
risk, the insurance company is likely to earn a higher return than the
average investor. In addition, because of the way the Income Tax Act
works, part of the higher income that you receive comes about because
the insurance company has certain income tax breaks that indirectly
benefit you, the annuity holder.
Insurance companies base their annuity payouts on an actuarial
assessment of clients. Their statistical research provides information
on how long the average individual will live and, therefore, how long
the companies will have to make the monthly payments. If you have good
genes, and you live longer than the average annuitant, you will outlive
the insurance averages. The company will lose in the sense that it will
make annuity payments for a longer period than planned. The reverse
applies if you die at an earlier age than the actuarial projections.
Annuities would not make as much sense if it were only a matter of
getting back your own capital and living longer than the average. The
deferral of income tax is key in considering annuities as an alternative
for a portion of one’s retirement capital.
Some investors reject the idea of an annuity because of the concern that
when they purchase an annuity their capital is gone and there is nothing
left for the estate. This is a legitimate concern if you want to leave
an estate for your children. The problem can be dealt with easily by
combining a purchase of life insurance with the purchase of the annuity.
In this way, at death, the capital that was used to buy the annuity
comes back into the estate on a tax-free basis and can be passed on to
In the past, investors have turned away from annuities because of the
lack of inflation protection in the traditional annuity product. In
recent years, however, insurance companies have offered annuity products
that have an optional inflation-protection feature. Since these
annuities pose a greater risk for the insurance company, the annuity
payments will be lower than the starting payments for a contract that
does not have the inflation-protection clause.
Like all investment products, annuities have advantages and
disadvantages but at the very least they should be considered as part of
a diversified portfolio. For example, if an investor wishes to have some
protection against deflation, annuities provide one of the best means.
Insurers can offer many different variations and, frequently, if the
amount of the policy is large, they will customize an annuity so that it
fits an investor’s specific needs.
Bottom line: You should at least consider the advantages of an annuity
for a portion of your capital in retirement.
What you can do now: If you are retired, get an annuity quote for 10% to
15% of your capital and compare the after-tax benefits of this
investment with the after-tax benefits of the type of fixed-income
investments that you currently are holding.
Don’t try to do it all yourself
Overconfidence is one of the main causes of large losses. This applies
both to the individual investor and the professional manager.
Charles Dow, who transformed the world of investing with the
introduction of the Dow Jones index to gauge the activity of the stock
market, said: “Pride of opinion has been responsible for the downfall of
more men on Wall Street than any other factor.” Individuals become
do-it-yourselfers for one of several reasons:
• Some want to save on fees. The commission on a trade done online with
a discount financial advisor will be lower than the commission charged
through a full-service brokerage firm. Remember, however, that
commissions are negotiable.
• If you are holding a security for many years, as you should be in most
cases, the commission will not be a significant factor in your long-term
rate of return. Also, if your advisor brought an excellent investment
opportunity to your attention, or helped you avoid mistakes, you should
be happy to pay a reasonable fee for the advice. Being a
do-it-yourselfer solely to save on fees may not be the most
• Others trade on their own because they cannot find a financial advisor
they like or trust. They feel that they have been burned too many times
and they despair of finding someone who is competent, compatible,
trustworthy, and wise. These problems can be corrected when you follow
procedures (outlined in Chapter 2) to select an investment advisor.
• Some investors are more confident in their own abilities than in that
of their advisors. Indeed, some are more competent than their advisors
and should be making their own investment decisions.
A happy medium can be found between the extreme of accepting no
responsibility for your finances – leaving it entirely in the hands of
your financial advisor – and micro-managing your advisor to the extent
that you become a do-it-yourselfer.
Even investors with the ability and the interest to do everything
themselves will, in most cases, be better off by using at least some
brokerage firm services. By working with a full-service firm, you will
have access to research and investment products, including new issues
and structured products not available to the individual who has an
account only with a discount brokerage firm.
Even if the advisor is used primarily as a sounding board, her advice
should be helpful. Advisors from full-service brokerage firms also may
have access to the latest risk-management optimization software, which
is generally too costly for individuals. Do-it-yourselfers can get the
benefits of this software through their advisors, using it to build
low-risk investment portfolios.
Here is a benchmark to use in establishing whether or not you have the
skills to do better on your own: the performance of the median balanced
no-load mutual fund. This is a simple investment. Purchasing it requires
no experience or expertise. Compare your own results, over a three-year
period and on a risk-adjusted basis, with the performance of this fund.
If your performance is better, you can consider continuing to do it all
yourself. If the balanced mutual fund shows a better performance, on a
risk-adjusted basis, stick with the professionals. And if you have no
idea how to determine whether or not you have done better on a risk
adjusted basis – well, that is proof that you need the help of
You should not try to be a do-it-yourself investor in individual stocks
if you are not prepared to do original research. This means studying the
financial statements of the target company and its competitors. If you
are getting your investment ideas from reading the newspaper, or from
Internet chat rooms, you are almost sure to do poorly.
Bottom line: Many investors who consistently lose money do so because
they don’t see the big picture. They study the trees but they don’t see
What you can do now: Are you a do-it-yourselfer? If so, ask yourself if
your investment portfolio is optimized with optimization software. If
the answer is no, or if you don’t know the answer, you should learn
about how optimization can be used to maximize returns for any given
level of risk.